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Driving growth through data: Optimizing the retention stage

Martech

Customer demographics and purchase history to understand our customers’ preferences and behaviors, as well as to: Understand customers’ preferences and behaviors to deliver targeted marketing campaigns. Segment customers based on their demographics and purchase history to create personalized experiences.

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What is Website Visitor Identification & Why Do You Need This AI Tech?

Customers.ai

It helps in targeted marketing, lead generation, and improving overall user experience. It enhances lead generation by providing businesses with information about their website visitors, allowing for targeted outreach, personalized content, and strategic follow-ups to convert leads into customers. Customers.ai

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AI Marketing: A Comprehensive Guide to Grow Your Business

Spiralytics

AI marketing uses AI-powered tools and technologies to optimize marketing strategies, predict customer behavior, personalize content, and streamline processes. In short, AI marketing is about leveraging the power of data and machine learning to create more efficient, effective, and personalized marketing campaigns.

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Email Marketing for Hotels — How to Get It Right

Hubspot Marketing

Instead of encouraging readers to become email subscribers to get promotional emails, invite them to join your membership or loyalty program. You know how much it costs to acquire a new customer via direct marketing or an intermediary, and you know how much lifetime value you can drive from repeat business. Send helpful emails.

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Complete Guide To Inbound and Outbound Marketing Strategies

OnPassive Marketing

Outbound marketing, meanwhile, is all about selling your products or services to existing customers. You can use email marketing, display advertising, and even in-person marketing strategies to reach your target market. Here are some tips for getting started with inbound and outbound marketing.

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Tested and Approved: AI Persona Builder for creating buyer personas in minutes

Rock Content

Now, don’t expect me to be overly promotional here. The aim of this article is to share, as a marketing and SEO professional, my personal experience with the tool, the benefits it brings to my daily routine, and to explore various scenarios for its use in digital marketing.

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Fashion Forward: Recession-proof CX to drive customer loyalty

Use Insider

How to use Smart Segmentation to deliver highly personalized marketing messages Being familiar with prospective and current customers isn’t just for the sales team. So, let’s talk a channel that’s relatively new to the channel marketing mix– WhatsApp. Yes, it does sound like a lot of work– but it doesn’t need to be.