Search Engine Land

SEPTEMBER 19, 2023

Pinterest just rolled out a bunch of fresh and upgraded ad products. The platform says its new features cover “the complete user experience” on the platform, from discovery to decision to action, helping advertisers to better connect with the Pinterest audience.

Advertising 131

Advertising Advertisers Product User-Generated 131

Jeff Bullas

FEBRUARY 13, 2023

But, diving in without a sense of what it encompasses and how it can benefit your business can do more harm than good. This comprehensive guide will teach you everything you need to know about how to build a social media marketing strategy that delivers value to your audience and helps your business grow. Get this: there are 3.77

Social Media Marketing 306

Social Media Marketing Marketing Marketers User-Generated 306

Search Engine Land

MARCH 28, 2024

Pinterest provided insights into how its algorithm works while warning of the risks of overreliance on user engagement. To encourage other companies to follow suit and contribute to “building a more inspired Internet,” Pinterest published a new document titled ‘Field Guide to Non-Engagement Signals’ Why we care.

User-Generated 88

User-Generated Management Search Marketers Product 88

Search Engine Land

OCTOBER 30, 2023

Pinterest’s third-quarter revenue jumped 11% to $763 million in Q3, 2023. Advertisers interested in diversifying their ad spend may want to consider Pinterest as a potential investment, given its better-than-expected performance for advertisers. Get the daily newsletter search marketers rely on. What Pinterest is saying.

Advertising 112

Advertising Advertisers Product Marketing Search Marketers 112

Search Engine Land

NOVEMBER 30, 2023

Pinterest has started testing an AI “body type” filter to make search more inclusive. Pinterest execs claim the feature has potential not just to improve search diversity, but also increase engagement for brands. Pinterest has confirmed that the technology will expand to additional international markets soon.

Fashion 111

Fashion Search Marketers Product Branding 111

Ann Handley

JUNE 18, 2022

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. ” The quote is attributed to business book author Jon Acuff, the great Greek god Pinterest, or that Etsy shop that printed it on a baby onesie. Or Santa. * * *. I could suck! Just for fun.

Marketing 354

Marketing Marketers 354

Hubspot Marketing

OCTOBER 27, 2023

Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp already have thousands of businesses marketing on their platforms, and many have adopted shopping and payment functions that allow people to buy a product or service directly on the platforms. dollars in 2022. dollars in 2022. dollars in 2022. million people.

Gen Z 115

Gen Z Millennials eCommerce Social Media Marketing 115

Buffer Marketing

MARCH 26, 2024

Pinterest is such a great platform for finding inspiration or researching brands and products. For businesses or individuals looking to build or grow a presence on Pinterest , consistently posting valuable and interesting Pins is a great Pinterest marketing strategy to help people discover and share your Pins.

Management 66

Management Analytics Place Marketing Strategy 66

Hubspot Marketing

DECEMBER 13, 2023

In the fiercely competitive landscape of online lifestyle and e-commerce brands, where promoting numerous products puts you in direct competition with retail giants like Amazon and Walmart, small businesses often face a daunting challenge. Why Pinterest? What is Pinterest SEO? Set up a business account.

Gen Z 93

Gen Z SEO Real Estate Millennials 93

Hubspot Marketing

MAY 16, 2023

Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. By the end, you should have a much clearer idea of what kind of social media strategy will work for your business. With Facebook, you can build a business profile that includes links to your website and details about your menu.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Search Engine Land

NOVEMBER 9, 2023

Social platforms TikTok and Pinterest are some of the biggest search engines after Google. Collaborate with social media and PR teams to create a more holistic marketing strategy. SEOs are not just “optimizers” but digital marketers with a broader skillset. And the search landscape has changed significantly.

SEO 114

SEO PR Transform eCommerce 114

SocialPilot

JANUARY 10, 2024

The visual search hub, Pinterest, inspires many. Unlike other social media sites , Pinterest users exclusively focus on brand offerings. With its fantastic selling capabilities, no wonder Pinterest is evolving to become home for the next generation of creators. Only the latest Pinterest statistics can help you decide.

Gen Z 64

Gen Z Millennials Shoppers User-Generated 64

Lynton Web

FEBRUARY 21, 2024

Running your brand’s social media accounts can be a busy job, so it’s understandable if you have the urge to hit “copy and paste” across all your channels. billion social media users : Reddit, Snapchat, TikTok, Instagram, Pinterest, and more. But why would they take the drastic step of unfollowing you in response? What is Social Media?

Social Media Marketing 102

Social Media Marketing Marketing Marketers User-Generated 102

Hubspot Marketing

SEPTEMBER 11, 2023

After combing through major reports on inbound marketing, content marketing, social media, and online behavior, as well as gathering our own data, we’ve compiled the top visual content marketing statistics for marketers to reflect on. 80% of marketers held live events in 2022.

Content Marketing 111

Content Marketing Gen Z Health Inbound Marketing 111

Zumvu

JULY 29, 2016

Pinterest is an effective tool that steers traffic to your business website more than any other social media source and improves the SEO ranking.

SEO 52

SEO Marketing Marketers 52

AWeber

FEBRUARY 6, 2024

No matter if you are looking for ways to create a small business or you just want to complement your 9-5 income, opening an Etsy shop is only half the job done. The only way to succeed on Etsy is to treat your shop as a business and dedicate more time to getting your shop noticed. With more than 7.5 million active sellers and 95.1

Promotion 94

Promotion Shoppers Advertising Advertisers 94

Search Engine Land

APRIL 22, 2024

As a marketer and SEO expert, you’ll deal with it due to acquisitions, executive decisions or investor demands. Rebranding happens when companies grow or face big PR problems. Regardless of the reason, traffic will drop when things go wrong. But don’t panic. Both branded and non-branded traffic can be recovered. Use analytics for this.

PR 113

PR SEO User-Generated Promotion 113

Hubspot Marketing

MAY 10, 2022

Home to countless cookie recipes, laughable memes, and perfect last-minute gift ideas, there's certainly already a lot to love about Pinterest. But what if we told you that it’s possible to make money on Pinterest? And with 31% of online American adults using Pinterest , this isn't an opportunity you'll want to leave on the table.

Affiliate Marketing 97

Affiliate Marketing eCommerce Inbound Marketing User-Generated 97

Buffer Marketing

JULY 10, 2023

Available Channels Tailwind offers only three social channels: Instagram, Facebook, and Pinterest. In contrast, Buffer supports 10 channels, including LinkedIn, Mastodon, Twitter, TikTok, Shopify, and Google Business Profiles, with YouTube coming soon. The limited Tailwind plan might make marketers look elsewhere.

Social Media Marketing 83

Social Media Marketing User-Generated Price Marketing 83

Martech

JANUARY 6, 2023

AT CES, Pinterest announced a partnership with LiveRamp to create clean rooms for advertisers on the visual discovery platform. The retailer will use the new Pinterest clean room to support its retail media network (RMN), called Albertsons Media Collective. The first advertiser on board is grocery chain Albertsons. Why we care.

Retail 105

Retail Advertising Advertisers Branding 105

Neil Patel

OCTOBER 15, 2020

Instagram, Facebook, and Snapchat tend to dominate the social media marketing discussion. Pinterest, it seems, is tired of being underestimated. They’ve recently launched a new feature that has the opportunity to change the world of Pinterest marketing. What Are Pinterest Story Pins?

Analytics 142

Analytics Marketing Marketers Customer Journey 142

Calvyn Lee Blog

DECEMBER 4, 2023

Doing marketing without a strategic plan leads to failure. As a business owner, you need a clear, actionable marketing plan guide to reach your goals. This comprehensive guide walks through the 10 essential steps for crafting an effective marketing plan from scratch. Marketing without a plan equals planning to fail.

Marketing Plan 130

Marketing Plan eCommerce Price Marketing 130

Neil Patel

SEPTEMBER 15, 2020

Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. More than 416 million people visited Pinterest each month to explore and categorize ideas they love. Pinterest recently surveyed pinners to learn how they use the site for shopping.

SEO 145

SEO Shipping Product Branding 145

Hubspot Marketing

MARCH 8, 2021

As brands scrambled to offer more products and services online , social media platforms -- such as Facebook, Instagram, and WhatsApp --began rolling out ecommerce tools to help businesses sell more items directly from their social pages. Takeaways for Marketers. The question above is worth asking.

Gen Z 144

Gen Z eCommerce Shoppers Millennials 144

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Examples: Instagram, Snapchat, Pinterest and Imgur.

User-Generated 145

User-Generated Social Media Marketing Marketing Marketers 145

Search Engine Land

DECEMBER 28, 2023

The DOJ is hoping that the case will force Google to divest parts of its online advertising business, which could have a major impact on advertisers. Google told us the decision had nothing to do with his testimony, during which he claimed the search engine quietly raises ad prices for marketers by as much as 10%.

User-Generated 125

User-Generated Retail Non-Profit Advertising 125

Hootsuite

MARCH 8, 2022

If you’re not already using Pinterest shopping tools, this is your sign to get started. And, 98% of all Pinterest users say they’ve tried a new brand they found on the platform. This post covers everything you need to know about Pinterest shopping, including the free and paid tools you should be using in 2022. Source: Pinterest.

Price 115

Price User-Generated Social Media Marketing Shoppers 115

Hubspot Marketing

JUNE 7, 2022

Luckily, content marketing templates can make things easier. Below is a list of each type of content marketing template represented. Content Marketing Plan Templates. Content Marketing Plan Templates. Content marketing involves delivering valuable information to your target audience. Website Content Templates.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Digital Marketer

NOVEMBER 2, 2023

Video marketing is almost equally challenging. It’s in combining these two marketing channels. If you are using videos as a way to boost your personal reputation or the reputation of your business, be sure to include your brand name. These days anyone can create great videos at home and edit them using affordable software.

SEO 103

SEO User-Generated Video Marketing CRM 103

Hubspot Marketing

SEPTEMBER 23, 2022

Back in 2021, Pinterest introduced a new feature called Idea Pins. Pinterest's Idea Pins consist of videos or photos grouped together in a format similar to Instagram Stories. These pins appear in the Watch feed of the Pinterest app, almost like the For Your Page on TikTok. 10 Brands Using Pinterest Idea Pins.

Branding 105

Branding Fashion Food User-Generated 105

Buffer Marketing

APRIL 25, 2024

You can go to Instagram, Pinterest, YouTube, or any other social media platform to find creator recommendations. For example, if I search for “curly hair gel cast” on Pinterest, one of the top posts by creator Delilah Orpi redirects the users to her blog on the topic. What is social media SEO?

SEO 102

SEO Gen Z Social Media Marketing Millennials 102

Rock Content

MAY 10, 2024

In 2024 and beyond, user experience will be the star of the show when it comes to successful digital marketing. Today’s consumers are busy people with many options competing for their attention, so the more seamless their shopping experience can be, the better. What is social media shopping ?

Shoppers 82

Shoppers Gen Z Digital Marketing User-Generated 82

Martech

APRIL 3, 2024

Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. To help you understand the platform and determine if it’s a good channel for you to use, here is our marketer’s guide to Reddit. Pinterest 498 million DAU in January 2024. What is Reddit? Meta had 3.19

User-Generated 85

User-Generated Advertising Advertisers Digital Marketing 85

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Where your business operates. Your category (for business) or interests (for personal brands). Affiliated accounts/businesses]. Your website.

Branding 145

Branding SEO Place Social Media Marketing 145

Hubspot Marketing

MAY 3, 2022

If you think Pinterest is just a place to find recipes and fine-tune wedding planning details, think again. With over 431 million users coming to Pinterest every month to look for inspiration, Pinterest is an effective platform for building your audience and getting your product in front of potential customers who are ready to buy.

User-Generated 95

User-Generated Education Inbound Marketing eCommerce 95

Search Engine Land

OCTOBER 17, 2022

The new Pinterest API for Conversions gives advertisers a full view of their campaign performance as well as actions their audience took on their site, and it will be integrated with tag management partner Google Tag Manager and commerce partner Shopify. The Pinterest Trends Tool. What Pinterest says. New updates. Why we care.

Advertising 87

Advertising Advertisers Management Place 87

Sprout Social

JULY 28, 2020

Wondering if you should sign up for Pinterest? While each platform has its own demographics that can guide your strategy, there are plenty of benefits to having a Pinterest business account. Read through this guide to help you understand just how powerful a Pinterest business account can be for your brand.

User-Generated 117

User-Generated Analytics Promotion Advertising 117