Buffer Marketing

MAY 19, 2023

We’ve been writing and publishing Buffer’s State of Remote Work report for six years now, and we’ve learned a lot about the trends, benefits, and struggles of remote workers along the way. Forty-two percent of leaders worked in a hybrid setup compared to 35 percent of non-leaders.

Management 103

Management Promotion 103

Duct Tape Marketing

MARCH 13, 2024

Remote Work Revolution: Drive Sustainable Growth with Virtual Teams written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Cox. 17:55] Where can people connect with you, and learn more about your work?

Copywriting 78

Copywriting Place Management Communications 78

Martech

JANUARY 31, 2024

Turn challenges into inspiration As a marketing leader, you’re probably familiar with being in this position: Leadership passes down very ambitious goals for your department’s key performance indicators (KPIs) at the start of the fiscal year. Leading remote and virtual teams. Remote and virtual teams are now a fact of life.

Transform 113

Transform Key Performance Indicator Communications Finance 113

Martech

FEBRUARY 6, 2024

Marketing attribution will be more severely challenged. Many of us were now working remotely too which could mean passing from channel to channel, device to device, and seamlessly from work to personal matters and back again. Meetings were remote; most human contact was remote. No surprise there.

Transform 112

Transform Whitepaper Direct Mail Marketing 112

Hubspot Marketing

MARCH 12, 2020

In 2020, workplaces are embracing remote work options more than ever before. This is definitely apparent at HubSpot, where we have a quickly growing fleet of more than 300 full-time remote employees as well as partial remote options for those who work in our offices. 40 Remote Work Stats to Know in 2020.

Millennials 137

Millennials Analytics Communications Management 137

Martech

DECEMBER 7, 2023

From cutting-edge gadgets that redefine work efficiency to bespoke items that add a personal touch, each suggestion is handpicked to surprise and delight the marketers in your life. This flexibility is a game-changer for marketers who need a versatile setup for their remote desktop, additional display space or even a portable drawing tablet.

Transform 117

Transform Marketing Marketers Branding 117

Hubspot Marketing

APRIL 2, 2024

As a marketing team leader for many years, I learned firsthand the importance — and the challenges — of building a productive workplace. But wherever I worked, my goal was the same: to inspire my team and help them break through barriers to achieve their best. Working more doesn’t mean more work gets done — especially not quality work.

Product 87

Product Communications Health Management 87

Neil Patel

MARCH 24, 2021

Remote work is going from an occasional perk to the norm. While working remotely has many benefits, employees who regularly worked in the office may have a difficult time making the transition to exclusively working this way. The Rise in Popularity of Working Remotely.

Law 143

Law Promotion Food Product 143

Buffer Marketing

JUNE 15, 2023

Plus, with our fully-remote team having gathered in one location for the retreat, we weren’t able to provide our usual around-the-clock customer support, so having extra hands to reply to customers was a huge help! Adding to this challenge, some of our teammates speak English as a second language.

Customer 78

Customer Finance Shipping Product 78

AWeber

MAY 12, 2022

We’re AWeber - a mighty team of 89 remote-first team members that span three time zones, two countries, and 15 states; all working together to help small businesses and entrepreneurs grow by forming meaningful connections with their audiences. What productivity was lost working remotely? We’re more effective remote-first.

Communications 116

Communications Price Education Product 116

Martech

FEBRUARY 1, 2024

But the pandemic ushered in an era of remote work, which created challenges for businesses looking to connect with dispersed customers and prospects via mail. Using data to deliver personalized offline gifts and messages potentially helps businesses rise above the noise of digital channels.

Direct Mail 100

Direct Mail Customer Marketing Marketers 100

Martech

OCTOBER 27, 2023

Regulators seem to not view that kind of work as being anti-competitive.” ” Another challenge for B2B. If, however, it bleeds across to all domains and impairs personalization, targeted ads, and other useful functionality offered by ABM providers, it could certainly present new challenges.” ” Why we care.

Marketing 119

Marketing Marketers Advertising Advertisers 119

Customers.ai

DECEMBER 18, 2023

People are working remotely, company-level data isn’t as valuable as it once was, and when it comes to advertising, we want and need more than just location-based targeting. Reverse IP lookup tools work by revealing the associated domain names hosted on a specific IP address. There are also other challenges at play.

User-Generated 114

User-Generated B2C Outbound Marketing Analytics 114

Hubspot Marketing

NOVEMBER 22, 2023

It’s fun and a great way for team members to bond and get to know one another outside of the work desks and joint tasks. We have something for everyone — from perfect activities for remote teams to large or small in-house groups to events that enhance teamwork and events that all team members can enjoy outdoors.

Communications 106

Communications Food Transform Place 106

Search Engine Land

NOVEMBER 9, 2022

We’ve all seen how work has changed over the past two and a half years. Remote work, once rare, became the norm, especially in industries like online marketing which can easily be done remotely. During the peak of the COVID-19 pandemic, as many as 71% of workers were working remotely. Working without breaks.

Product 98

Product Management Digital Marketing SEO 98

Sales Force: CMO

AUGUST 1, 2022

If the number of new management books , conferences , and executive education programs are any indication, senior leaders and team managers are going to need a whole new set of skills to succeed in the new model of company culture — flexible work. . But large scale, sustained flexible work is something much different.

Transform 88

Transform Communications Management Education 88

Businesses Grow

JANUARY 25, 2024

This incident forced me to be real about my health situation, become empowered to live in my truth, and get serious about improving my health and well-being in a way that could finally see me thriving across work-health-life. The work cannot suffer,” said my former CEO … but here’s what he really meant: The people could suffer.

Health 78

Health Gen Z Food Marketing 78

Hubspot Marketing

NOVEMBER 14, 2022

This post is a part of T he Crisis of Disconnection, a thought leadership series examining the latest research and insights to uncover how businesses can meet their growth goals, even amidst unprecedented changes to the way we work. It’s no secret that reaching customers has become more challenging in recent years. Slowing growth.

Thought Leadership 89

Thought Leadership Customer Acquisition CRM Communications 89

Sprout Social

JUNE 24, 2021

What many of us thought would be a short stint of working from home quickly turned into our extended reality. As COVID-19 cases dwindle, more people get vaccinated and mask mandates relax , employers worldwide are taking steps to define the future of work for their teams. People have mixed feelings about the future of work.

Health 114

Health Marketing Marketers Social Media Marketing 114

Buffer Marketing

DECEMBER 14, 2023

However, I’ll also be the first to admit that they can be difficult to work with, especially if your design skills are sorely limited.   Why this works : The carousel is visually appealing, and the information is presented in a concise, easy-to-understand format. Beehiiv uses LinkedIn carousels to welcome new hires.

Transform 117

Transform User-Generated Thought Leadership Copywriting 117

Hubspot Marketing

MARCH 19, 2024

What challenges are they facing? And, as much as people might like to say that they make their own product decisions, influencer marketing works — last year, one in four consumers bought a product based on an influencer’s recommendation. I know that a challenge to using multiple platforms is having enough content to share on each one.

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Buffer Marketing

AUGUST 3, 2023

We are a small team on a mission to help innovative companies grow their businesses – and along the way, we're championing a more human way to work. As a remote team who can hire from anywhere in the world, the traditional approach to hiring has come with some unique challenges. Does this sound like you?

Energy 83

Energy Management Product 83

Duct Tape Marketing

APRIL 10, 2024

Key Takeaways Dave Kerpen emphasizes that delegation is a transformative skill that empowers individuals and organizations to achieve greater efficiency, effectiveness, and work-life balance. if as leaders, we are to take balancing seriously [16:38] How do you achieve this balance with teams working remotely? [18:24]

Transform 68

Transform Copywriting Management Communications 68

Sprout Social

JANUARY 13, 2021

I’m excited to share that Sprout Social has been recognized as one of Glassdoor’s Best Places to Work in 2021 for the fourth year. Glassdoor determines this list of companies based solely on the input of employees who complete an anonymous company review about their job, work environment and employer on the platform.

Place 103

Place Health Customer 103

Duct Tape Marketing

FEBRUARY 8, 2024

Our conversation dives into the future of remote work, addressing the challenges of the talent crisis, the need to harness diversity, and the role of AI upskilling. Discover the importance of accessing a wider pool of talent, integrating remote team members into company culture, and investing in continuous learning initiatives.

Transform 67

Transform Communications Promotion Marketing 67

Calvyn Lee Blog

DECEMBER 3, 2023

One of our first B2B (Business to Business) clients typified some of the key challenges B2B marketers face. How We Helped a B2B Company Grow from Startup to Successful Exit in 5 Years Well, in this client’s case, we helped them work through that challenge. In their case, that meant HR leaders.

Content Marketing 130

Content Marketing Thought Leadership Marketing Marketers 130

Search Engine Land

AUGUST 29, 2023

As we grew, we faced the challenge of scaling our team and continuing to deliver strong work, all while maintaining the culture that enabled our growth in the first place. Challenges with scaling Ultimately, the challenges of scaling an SEO team boil down to changes in the quality of your “three Ps”: people, process and product.

SEO 137

SEO Management Communications Food 137

Martech

NOVEMBER 15, 2023

It’s driven by human perspective, contributing meaningful insights, offering fresh perspectives and challenging conventional wisdom. Well-crafted posts that offer valuable resources or fresh perspectives, like a post on effective remote work strategies. LinkedIn posts. Contrarian viewpoints.

Thought Leadership 133

Thought Leadership Energy Marketing Marketers 133

Martech

NOVEMBER 24, 2021

Because of the challenges we’ve all experienced over the last year and a half, it’s been all hands on deck to save customers, improve experience and make remote workflow effective. The upside is the tremendous amount of talent working together to overcome these challenges. Chris Wood, Editor.

Digital Marketing 111

Digital Marketing Customer Marketing Marketers 111

Neil Patel

MARCH 10, 2021

They don’t just include time away with work colleagues for a treasure hunt or an orientation class anymore. The United States is fast becoming a work-from-home economy. percent of Americans remain fully remote , and 68 percent of managers say remote working is getting easier. Then there’s the practical side.

Marketing 142

Marketing Marketers Fashion Communications 142

Set Up

OCTOBER 10, 2023

Conversing with leaders in different spaces reveals the commonalities and challenges all marketers are facing, and the patterns in our industry as a whole. Trish Joyce, who works in decentralized clinical trials as the Director of Marketing Communications at PCM Trials, echoes this patient-centric approach.

Transform 59

Transform Health CMO Key Performance Indicator 59

Sprout Social

DECEMBER 7, 2021

Running a brand account takes hard work, thick skin and endless creativity—not to mention an incredible amount of foresight. Understanding which trends will work for your audience and brand (not to mention your legal team) is both an art and science. You’ll master remote content production.

Social Media Marketing 145

Social Media Marketing User-Generated Marketing Marketers 145

Digital Marketer

NOVEMBER 28, 2022

Further, how could a job that is perfectly suited for remote working still rate so low? We’ll expand it a bit to accommodate soloprenuers/consultants and marketing agency owners as well: Compensation & Revenue Meaningfulness Personality Fit Work Environment Skill Utilization. Work Environment. Work Environment.

Marketing 81

Marketing Marketers Management Health 81

AWeber

MAY 26, 2022

One of the things that seemed most challenging when AWeber was transitioning from a physical location to becoming a remote team was figuring out how we’d effectively brainstorm. So much good creative work comes from people putting their heads together, identifying problems to be solved, and coming up with ways to solve them.

User-Generated 102

User-Generated Education Communications 102

Marketing Insider Group

JANUARY 2, 2024

” Zooming in with this sort of laser precision is both a challenge and an advantage. Unlike B2C content, which might focus on emotional triggers or lifestyle appeal, B2B content leans heavily on providing valuable information, industry insights, and solutions tailored to the specific challenges faced by businesses.

B2C 97

B2C SEO User-Generated Industry Insights 97

Sprout Social

MARCH 12, 2021

Starting today, we're using social to support you by sharing resources and starting new conversations around remote work and open communication to help (even just a little) during this time. Today, as access to the vaccine expands, marketers have a new challenge: how to plan for reopening. Published on Categories.

Communications 99

Communications Transform Health Management 99

Hubspot Marketing

MAY 10, 2022

According to Microsoft’s 2022 Annual Work Trend Index Report , 53% of employees are considering transitioning to a hybrid work setup in the next year and hybrid work is up seven points from 2021. Those are three time zones, meaning three different work schedules. Trust also extends to their work.

Communications 86

Communications Management Promotion Product 86