Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Price 87

Price Communications Social Media Marketing Analytics 87

Search Engine Land

OCTOBER 24, 2023

Startups, in particular, must adopt AI swiftly as most of their resources are constrained by budget limitations. Whether it’s crafting content for pitch presentations, creating one-pager pitch documents, or developing a content calendar, AI offers numerous ways to boost productivity.

Content Marketing 126

Content Marketing User-Generated Marketing Marketers 126

Hubspot Marketing

OCTOBER 7, 2022

Consider your buyer personas as you organize your sales team, create sales enablement content , and set up your CRM email templates. In order to support sales successfully, it’s important to share processes, resources, and best practices from the start. Build follow-up email templates for your promotions. Shadow Sales Calls.

Key Performance Indicator 144

Key Performance Indicator Marketing Marketers CRM 144

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. Calendars can also help streamline collaboration and track marketing performance. Let’s dig into the purpose of a content calendar, the role it plays in content marketing and how to create an effective content calendar.

Key Performance Indicator 81

Key Performance Indicator Thought Leadership Management Branding 81

Buffer Marketing

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

Analytics 114

Analytics Management Branding Place 114

Lynton Web

APRIL 11, 2024

These platforms provide the tools and templates to create and publish your content. Drive traffic to your website : Optimizing your blog posts for search engines and sharing them on social media can drive more traffic to your website and increase your visibility online.

Whitepaper 105

Whitepaper SEO eBook Place 105

Hootsuite

JUNE 28, 2022

Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and anyone else managing social media while running a small business.

eCommerce 114

eCommerce Analytics Social Media Marketing Management 114

Hubspot Marketing

FEBRUARY 14, 2024

Two parts of Motion drew me in: calendar syncing and the predictive analysis for task prioritization. The streamlined calendar booking system saves a lot of monotony between you and your meeting guest. I would criticize Motion’s calendar as it offers only daily and weekly views and not monthly. More on that below.

Management 112

Management Price User-Generated CRM 112

SocialPilot

DECEMBER 6, 2023

Social media marketing has become an integral part of modern business strategy in the last decade. In 2022, social media ad spending hit the $230 billion mark and is expected to reach $300 billion in 2024. Social media marketing is thus a highly competitive domain. Where should you start?

Social Media Marketing 61

Social Media Marketing Marketing Strategy Marketing Marketers 61

Hubspot Marketing

NOVEMBER 3, 2023

Reports should help you decide or come to an important conclusion — similar to how a meeting would help your team deliberate about a project or choose between project resources. But unless you can directly tie your impact to revenue, you’ll be forever underappreciated and under-resourced. The same goes for marketing reporting.

Marketing 110

Marketing Marketers Analytics Energy 110

Sprout Social

AUGUST 31, 2022

Managing social media means you need a variety of skills to become successful. Here are 17 social media management tips to help you stay productive and organized: 1. From longstanding favorites like Instagram and YouTube to newer apps like TikTok and BeReal, there are so many social media platforms to choose from.

Management 101

Management Product Key Performance Indicator Health 101

Sprout Social

APRIL 20, 2023

Most companies employ a social media agency to fill some sort of gap: the company does not have enough in-house resources or lacks the in-house expertise. Or perhaps it just makes sense from a budget or long-term planning standpoint to employ an agency vs. hiring a full-time resource. Be specific. Creating content?

Management 121

Management Communications Branding 121

Search Engine Land

SEPTEMBER 15, 2023

Many CMS platforms come with built-in templates that can be customized with your brand logo and colors. Step 3: Identify your audience’s favorite social media platforms and ignore the rest (for now) As a one-person marketing team, you can’t be everywhere at once no matter how badly you might want to be.

Personalized Marketing 137

Personalized Marketing Marketing Marketers Energy 137

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. How is our audience reacting to competitors’ content?

Copywriting 123

Copywriting Transform Thought Leadership Customer Journey 123

Litmus

OCTOBER 4, 2023

To make it easier for you, we’ve created an email reporting template that you can use to collect your thoughts and impress your stakeholders. What is an email reporting template? An email reporting template provides an outline and place to share your email marketing status, recent wins, and lessons.

Health 101

Health Email Marketing Analytics Place 101

Hootsuite

NOVEMBER 23, 2020

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Fill gaps in your content calendar. As part of your content marketing strategy, you should be posting content to various social networks multiple times per week.

Social Media Marketing 145

Social Media Marketing Content Marketing Management Marketing Plan 145

Neil Patel

JULY 1, 2021

That’s where an editorial calendar comes in. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow. 4 Reasons to Use an Editorial Calendar. Many bloggers and businesses use editorial or content calendars to streamline content production.

Promotion 145

Promotion Management Product Education 145

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content. Finding on-screen talent.

Social Media Marketing 94

Social Media Marketing User-Generated Analytics Product 94

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. Whether you’re a solopreneur or a multi-brand team or somewhere in between, read these 19 tips to get an insider look at how Hootsuite power users wield the dashboard—and get the most out of social media for their business.

Analytics 140

Analytics Law Energy Place 140

Rock Content

JULY 27, 2023

Planning the initiative The first step was understanding if the project fits into our editorial calendar. If you want to kickstart a new and robust project like this, you should evaluate not only if you have the slots in your calendar but also the time, resources, and workforce needed to run the project successfully.

Education 76

Education Marketing Marketers Communications 76

Hootsuite

MAY 3, 2022

From social content to emails to blog posts to sales pages, digital marketing just requires So. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Those data sources may include your own existing content or other online resources.

Management 97

Management Social Media Marketing User-Generated Copywriting 97

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

Management 103

Management Social Media Marketing Communications Analytics 103

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. That’s more than all our social profiles combined.

Thought Leadership 130

Thought Leadership Education Communications User-Generated 130

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

Thought Leadership 108

Thought Leadership Analytics Food Health 108

Scoop.it!

DECEMBER 29, 2022

Post Consistently on Social Media. PewRearch listed information access and entertainment as some of the reasons 70% of users use social media. As such, creating compelling social pieces can help proffer solutions to your prospects’ pain points. A social media calendar or schedule will help keep you on track.

Entertainment 84

Entertainment Customer Journey Education Customer Acquisition 84

Digital Marketer

AUGUST 1, 2022

Creating Core Content is resource intensive, so how do you fill in the gaps in your content calendar? Hygiene Content allows you to create the quantity of content you need to be present and relevant in the highly competitive content marketing world without draining your resources or becoming a full-time content marketer.

Content Marketing 81

Content Marketing Finance Marketing Marketers 81

Hootsuite

MARCH 2, 2023

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Well, thank goodness you found this article.

Analytics 131

Analytics Shoppers Communications Shipping 131

AWeber

SEPTEMBER 21, 2022

To successfully start and grow your business, you can’t just create a sales page or a social post and hope people will come across it. As we mention in the Sell Something Challenge ’s blog post, you can go to friends and family, or use social media, email, paid ads, and more to make your first sale.

Law 108

Law Place eBook Product 108

Hootsuite

AUGUST 19, 2021

Working as a freelance social media manager can provide a lot of freedom. Luckily, social media management can be done from anywhere, as long as you have access to a reliable Wi-Fi connection. Bonus: Customize our free, professionally designed resume templates to land your dream social media job today.

Management 136

Management Copywriting Real Estate Logistics 136

Backlinko

AUGUST 10, 2021

This new resource 30+ covers pretty much everything you need to know about content marketing all in one place… including content promotion, copywriting, blog design, content repurposing, and more. You’ll learn how to write compelling copy, develop a content calendar, design your content, and use repurpose content for more traffic.

Content Marketing 98

Content Marketing Copywriting Marketing Marketers 98

Marketing Insider Group

APRIL 22, 2021

In this post, we’re listing the 50 best startup tools and resources you should consider using in 2021. We’ve organized the tools into ten main categories: marketing, sales, data, customer support, project management, productivity, back-office, social, employees, and learning. Social Tools for Startups. Startup Tools for Sales.

Analytics 145

Analytics Communications Education Management 145

Customers.ai

JANUARY 26, 2024

We’ve broken our 15 favorite tools into the following categories: Lead Generation Tools Sales Enablement Tools Account-Based Marketing (ABM) Software Event & Webinar Software Conversion Rate Optimization (CRO) Software Social Media Automation Software B2B Content Marketing Software See Who Is On Your Site Right Now!

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

JUNE 6, 2019

I’ve gathered some of the best examples around, along with some free templates to get you started. Vertical lines or bars are used to visualize each task, and each Gantt chart includes resources, milestones, tasks, and dependencies. Image source: Template Lab. Gantt Chart for Editorial Calendar. What is a Gantt Chart?

Social Media Marketing 131

Social Media Marketing Management Event Marketing Product 131

Martech

NOVEMBER 27, 2023

Stretch your resources with generative AI blog posts, subject lines and more (beta) If your team and budget have shrunk, these generative AI capabilities enable you to do more with less and make sure you spend your time on the tasks that matter most. Enroll contacts in sequences (beta). Edit marketing emails.

User-Generated 89

User-Generated Law Management Communications 89

Buffer Marketing

SEPTEMBER 28, 2023

Apps Andy : Alpenglow, F1 Calendar Alpenglow : An app to check sunrise, sunset and golden hour times as well as quality predictions. Freelance Mitra: Social media manager for The Used , Atreyu , and Thrice Mitra is the social media manager for bands The Used, Atreyu, and Thrice.

Non-Profit 72

Non-Profit Shipping Management Promotion 72

Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. In this guide, we outline the specific practices your company should follow when posting to help avoid social media copyright infringement and protect your brand.

Law 107

Law User-Generated Education Branding 107

Sprout Social

SEPTEMBER 6, 2023

If you’re new to LinkedIn or want to optimize your LinkedIn business page, we’ve created this resource for you. For instance, the URL for our Sprout Social Page is [link]. Here, you can display more specific information about the product, like a product description, product media and connections who use the product.

Analytics 110

Analytics User-Generated Education Management 110