Remove sales the-sales-email-sequence-that-balances-personalization-with-productivity
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15 Post-Purchase Email Examples to Inspire Your Next Campaign

Hubspot Marketing

To achieve this, you need the post-purchase email. To achieve this, you need the post-purchase email. Angie Jones , fractional CMO and author of the e-commerce newsletter The Brand Love Brigade explains why post-purchase emails are a powerful tool for customer retention.

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B2B Outbound Sales: Your Guide to Highly Targeted Outreach

Customers.ai

In the world of B2B sales, reaching your target audience has become a bit like finding a needle in a haystack. It’s a challenge, and with the recent email spam filter updates from the likes of Google and Yahoo, getting into those coveted inboxes is becoming even trickier. What is B2B Outbound Sales? And now, Customers.ai

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What Is Demand Generation? [FAQs]

Hubspot Marketing

Demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services without trying to explicitly sell to them. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.

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Why bottom-of-the-funnel SEO is the game-changer your B2B needs

Martech

While this approach can generate traffic, it often fails to convert them into leads and sales. A person who looks it up is in the market to spend money. Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. So, why start from the bottom in B2B?

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What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

Hubspot Marketing

Before I share lead magnet examples, let's quickly review the conversion path that turns website visitors into leads – and the role email marketing plays in this process: Call to Action (CTA) : This is the button that website visitors click to access the resource you're offering. What is a good lead magnet? A good lead magnet should: 1.

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7 Automated Email Workflows to Keep Up with Demand

Litmus

If your email goals are bigger than your budget or the pressure on your team increases, you need to work smarter with email workflow automation. Email workflow automation is the process of creating emails that customers and subscribers will automatically receive under certain conditions.

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How to Turn Email Subscribers into Paying Customers

Sachs Marketing Group

You can turn email subscribers into paying customers by sending personalized welcome emails, creating targeted and automated email sequences, segmenting your list, offering exclusive deals, incorporating testimonials, and consistently delivering valuable content that resonates with your audience’s needs and interests.