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5 Best Rank Tracking Tools for SEO Monitoring

Backlinko

Rank tracking tools let you monitor your SEO performance over time. That’s why we put together this list of the five best rank tracking tools for businesses, SEO agencies, and blogs of all sizes. So you can find the right solution to improve your website’s SEO. This makes it easier to digest complex SEO data.

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Mastering AI and marketing: A beginner’s guide

Search Engine Land

Welcome to the first installment of our article series on artificial intelligence (AI) for marketing beginners. This aims to demystify AI, providing foundational knowledge and practical insights on how AI can help your marketing efforts. This introductory article explores AI and why it’s significant and highlights key milestones.

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7 Top Google Analytics Alternatives (Free and Paid)

Backlinko

We compared seven Google Analytics alternatives that provide quicker and more precise insights into your website’s performance. Learn pros, cons, and pricing to make the right decision for your business. What to Look for in a Google Analytics Alternative What are your non-negotiables for an analytics tool? based servers.

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What Is a Marketing Funnel? Complete Beginner’s Guide

Backlinko

In this guide, you’ll learn: How a marketing funnel works Different types of marketing funnels Step-by-step process to build your first funnel Let’s start with the basics. For software as a service (SaaS) products, the marketing funnel might look like this: These examples use the same basic framework.

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5 Best SEO Audit Tools for More Traffic

Backlinko

SEO audit tools reveal hidden issues and opportunities on your site. Backlinko uses these tools for in-depth SEO audits every year. To assist, we’ve reviewed five top SEO audit tools to help you improve your website’s search performance. What Are the Best SEO Audit Tools? And quarterly check-ins.

SEO 107
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SEO Jobs: How to Build a Career in Search Marketing

Backlinko

SEO jobs are booming. The global SEO industry is projected to reach $157 billion by 2032. (Up Businesses NEED skilled SEOs to compete in the digital space. But before we get into the how-to, let’s look at why SEO is such an attractive career path. Why Choose a Career in SEO? Is SEO worth learning in 2024?

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How to Build a Customer-Focused Content Strategy (6 Steps)

Backlinko

They’re asking questions like “What is SEO software?” Random content creation is the top reason you won’t see ROI from your content marketing. One week, you write blog posts. The next week, you film some YouTube videos. Then, you stop publishing for three months. But forget what you’ve been taught in the past.

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