article thumbnail

Transform Your Business with the Metronomics Framework

Duct Tape Marketing

Transform Your Business with the Metronomics Framework written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shannon Susko, a strategic business coach and author renowned for her innovative Metronomics framework.

article thumbnail

How to Sell During a Trade War

SMEI

This reduced shipping costs and avoided many of the trade restrictions imposed by the ongoing dispute. The Payoff Within two years, Titan Machinery had transformed its international sales strategy. Leveraging Digital Platforms Recognizing the potential of digital sales, Timothy spearheaded a push toward e-commerce.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Business Continuity | Reinvention & Digital Transformation

Adobe Experience Cloud Blog

Ruoho said, “We grew so quickly from literally shipping nothing to shipping several hundred packages a day.” Finding ways to begin, continue, and accelerate the digital transformation of your business is now a clear necessity for moving forward into the post-pandemic world. Ready or not.

Transform 174
article thumbnail

Why Digital Transformation is crucial for marketing and sales alignment

Adobe Experience Cloud Blog

This is why digital transformation is not only critical for successful marketing and sales alignment, but it should in fact be a primary focus – then the alignment will come more easily. Digital transformation means better customer insights. Digital transformation means accurate content delivery.

Transform 174
article thumbnail

The Rise of Personalization in E-commerce: 2024 Consumer Insights by Wunderkind

Martech

In terms of financial incentives, the report notes that free shipping remains the most compelling offer to drive opt-ins for marketing communications, with 70% of consumers citing it as a key motivator. For instance, 34% of consumers aged 18-24 value early access to new products, and 32% appreciate exclusive content.

Transform 111
article thumbnail

5 Brands that Centered Digital Transformation Around Customers

Adobe Experience Cloud Blog

Inside Adobe’s Digital Transformation. Adobe, Narayen said, has spent the past few years going through its own significant transformation–one that has spanned every part of the organization. Our success has been predicated on the core belief that digital transformation starts by reimagining the entire customer journey.”.

Transform 133
article thumbnail

How to balance customer experience and returns in ecommerce

Martech

The boom in ecommerce has transformed how we shop, but it’s also brought a pressing challenge: managing product returns. When I contacted customer support to initiate a return, I was informed that I needed to email a product specialist for troubleshooting before receiving a free shipping label. trillion in 2024 to $8 trillion by 2027.

eCommerce 121