Sprout Social

FEBRUARY 26, 2024

Chewy: Melting pet parents’ hearts For help crafting this article, we turned to Sprout Social’s community, The Arboretum , to learn which brands inspired other social pros. As Rebecca Taylor, Social Media Marketing Manager at UserTesting put it, “I’ve never been let down by Chewy’s team.

Transform 63

Transform Customer Branding Food 63

Bannerflow

SEPTEMBER 26, 2022

As we enter a post-pandemic world, digital transformation is high on the agenda of many businesses. Within that new landscape is the need to seamlessly integrate a social media strategy and ensure it is leveraged as part of the wider digital transformation drive. What are the challenges of social media marketing?

Transform 52

Transform User-Generated Customer loyalty B2C 52

Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences. Not much time on your hands?

Social Media Marketing 145

Social Media Marketing Gen Z Global Marketing Millennials 145

SMEI

DECEMBER 20, 2022

As we approach the end of 2022 and look towards 2023, it’s clear that the world of marketing is constantly evolving. Here are a few significant aspects of marketing that will be advancing in 2023. Digital Transformation and its Importance in 2023. CMO and CTO Partnerships in 2023.

Transform 51

Transform Marketing Marketers Manufacturing 51

Hootsuite

MAY 15, 2023

Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees.

Social Media Marketing 93

Social Media Marketing Analytics Marketing Marketers 93

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketing 111

Rock Content

NOVEMBER 21, 2023

However, SaaS brands face unique challenges when it comes to marketing. Social media is a critical tool for B2C customers but is more challenging to leverage for B2B. This article will cover some social media marketing strategies that work for SaaS B2B. If they are positive, you can thank them.

Social Media Marketing 52

Social Media Marketing Key Performance Indicator Transform B2C 52

Martech

MAY 6, 2022

This campaign transforms a seemingly everyday experience into a unique and immersive experience. The goal of this social campaign was to evoke quirky childhood memories of nostalgia wherein kids in school would take bites out of their bologna slices to make eyes and mouths and stick them on their faces during lunchtime.

Social Media Marketing 108

Social Media Marketing Non-Profit User-Generated Transform 108

Martech

MARCH 29, 2024

Agilists have overused buzzwords, promoted processes and transformations over people and treated agile like a religion rather than an evolving approach to better ways of working. Scott Middleton said McKinsey killed it by promoting an “agile transformation office” and moving away from self-organizing teams, promoting processes over people.

Transform 109

Transform Manufacturing Fashion Promotion 109

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

Social Media Marketing 109

Social Media Marketing Entertainment Transform Marketing 109

Unbounce

MAY 16, 2023

Wanna learn how to use AI in your social media marketing? What is AI for social media? How can AI be used in social media? What are the best AI social media tools? What is AI for social media? What is AI for social media? Let’s get into it.

Transform 131

Transform Social Media Marketing User-Generated Copywriting 131

SocialPilot

JANUARY 9, 2024

Asking where AI is in social media is like asking where sprinkles are on a sundae – it is everywhere. With the growing ability of AI, its usability is also rising, and the domain of social media marketing is not untouched by it. What are the Challenges of Using AI for Social Media?

Transform 90

Transform Social Media Marketing User-Generated Advertising 90

Social Media Examiner

APRIL 25, 2024

Why Should Marketers Pay Attention to AI? The rise of artificial intelligence (AI) is rapidly transforming the business landscape. While AI offers […] The post Remaining Relevant in an AI World appeared first on Social Media Examiner. In this article, we’ll explore how to remain relevant in the emerging AI world.

Transform 102

Transform Social Media Marketing Marketing Marketers 102

illumin

JANUARY 12, 2024

There are many different ways that marketers can build their ad strategies on Meta and their social media marketing does not have to be an island. In fact, social media strategy ideally falls within a broader programmatic strategy, taking advantage of better targeting.

Transform 105

Transform Customer Journey Advertising Advertisers 105

Jeff Bullas

DECEMBER 2, 2022

This means that the question for anyone who wants to gain mass exposure for their transformative content is no longer if they should use social media but how to best take advantage of the numerous different platforms. It is addictive and compelling and needs to be considered in your social media marketing strategy.

Transform 261

Transform Social Media Marketing Entertainment Advertising 261

Martech

MARCH 18, 2022

Table of contents Marketing operations Customer journeys CDPs Marketing analytics Customer experience Email marketing Privacy and compliance Personalization Content marketing Search marketing Digital transformation Data strategy Marketing management Marketing automation Social media.

Transform 119

Transform Customer Journey Analytics Entertainment 119

Martech

FEBRUARY 13, 2024

Click here for survey Social media mentions more than doubled in one year Social media marketing increased significantly in only a year. Super Bowl-related social media activity more than doubled year-over-year, according to social listening platform Sprinklr. Image: Sprinklr. Image: Sprinklr.

Transform 123

Transform Entertainment Social Media Marketing Marketing 123

Sachs Marketing Group

FEBRUARY 14, 2024

Understanding this process ensures content longevity, diversifies marketing strategies, and strengthens brand visibility in a competitive digital landscape. Repurposing content for social media marketing leverages existing materials for new, fresh perspectives, making your message resonate across different platforms.

Transform 95

Transform Entertainment Content Marketing Social Media Marketing 95

Hootsuite

SEPTEMBER 28, 2020

As organizations look to rebuild in a post-pandemic world, it’s essential to tap into social media’s growing economic and cultural power. Download the full Social Transformation Report to find out how 2,162 marketers are using social media in their organizations in the wake of COVID-19.

Transform 144

Transform Health Marketing Marketers 144

Martech

MARCH 18, 2022

Table of contents Marketing operations Customer journeys CDPs Marketing analytics Customer experience Email marketing Privacy and compliance Personalization Content marketing Search marketing Digital transformation Data strategy Marketing management Marketing automation Social media.

Transform 106

Transform Customer Journey Analytics Entertainment 106

Sachs Marketing Group

JULY 24, 2023

As the digital world continues to evolve, major tech companies are undergoing transformations to better accommodate the changing needs of users. The ‘Everything App’ and Your Digital Marketing For business owners, this transformation could significantly reshape digital marketing.

Digital Marketing 52

Digital Marketing Transform Social Media Marketing Marketing 52

Backlinko

MAY 22, 2024

SEO Courses by Semrush Academy Best for: Learning SEO and SEM Who is it for: Beginner to intermediate marketers Course duration: From 30 minutes to 2 hours Semrush Academy is a great place to learn everything related to SEO, SEM, and content marketing. The Introduction to Social Media Strategy is a 43-minute video course.

Inbound Marketing 87

Inbound Marketing Transform Social Media Marketing Digital Marketing 87

SMEI

JANUARY 5, 2024

How Sales & Marketing Certification Makes Your Resume Stand Out Competitive Edge in Job Applications In a pool of applicants, those with certifications undoubtedly stand out. Success stories of individuals whose careers transformed post-certification are both inspiring and telling of the potential impact.

Transform 182

Transform Marketing Marketers Management 182

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing 130

Digital Marketing Marketing Marketers Transform 130

Duct Tape Marketing

NOVEMBER 11, 2023

Automata – Automata uses AI to transform your videos into over 150 different types of content, including blog posts, X (formerly Twitter) threads, and newsletters. Ocoya – Ocoya helps you create and distribute social media content for all platforms, faster.

Transform 68

Transform Social Media Marketing Analytics Marketing 68

Hootsuite

OCTOBER 21, 2020

This methodology delivered robust data on how mature organizations use social media compared to their less-mature counterparts. Download the full Social Transformation Report to find out how 2,162 marketers are using social media in their organizations in the wake of COVID-19. Get the report now.

Transform 138

Transform Communications PR Promotion 138

Digital Marketer

MARCH 25, 2024

Nine-to-five employees increasingly seek to align with impact-driven organizations, and keeping the transformation the company aims to procure top-of-mind will drive motivation. The transformation is always emotional, even surrounding a product or service. EXAMPLE: Returning to the waterproofing company our team supported.

Transform 85

Transform Key Performance Indicator Direct Mail CMO 85

Buffer Marketing

MAY 1, 2024

Show off a transformation – or progress on one TikTok carousels are ideal for showcasing transformations or ongoing progress in any area of life. _bennelson_ showcases his apartment transformation journey. Engage your audience further by weaving emotional elements and captivating visuals throughout the carousel.

Transform 95

Transform Fashion Finance Food 95

Hubspot Marketing

APRIL 18, 2024

My team at Foundation Marketing recently conducted an AI Marketing study surveying hundreds of marketers, and more than 84% of all leaders, managers, SEO experts, and specialists confirmed that they used AI in the workplace. Translation: AI is good news for social media marketers. But that's not all.

Transform 119

Transform Social Media Marketing User-Generated Management 119

Buffer Marketing

SEPTEMBER 25, 2023

Diving into the world of AI was initially out of sheer curiosity, but in the past year, it has transformed how I work. AI tools have helped me add a dynamic touch to my content, from writing captivating social posts to creating or editing eye-catching images. It has also helped me double my social media content production.

Transform 121

Transform User-Generated Social Media Marketing Analytics 121

Hootsuite

JULY 27, 2022

The rise of social media and chat apps as sales and customer care channels is changing the way people buy from and interact with brands—and transforming the retail sector as we know it. One thing is for certain: social commerce is here to stay. This transformative trend inspired us to found Heyday.

Customer 129

Customer Transform Gen Z Retail 129

Sachs Marketing Group

FEBRUARY 26, 2024

A robust social media following is the golden ticket to enhancing brand visibility, driving engagement, and fostering loyalty. However, with millions competing for attention, standing out requires more than presence – it demands a results-driven social media marketing strategy. billion in 2024.

Social Media Marketing 97

Social Media Marketing Transform User-Generated Advertising 97

Jeff Bullas

DECEMBER 13, 2022

Fatal mistake #05: Not using social media for lead generation. Most SaaS companies use social media marketing as a top-of-the-funnel strategy. But keeping it restricted to TOFU could result in you missing out on exciting lead generation opportunities that some social platforms offer. This is okay.

Customer Acquisition 260

Customer Acquisition User-Generated Non-Profit Transform 260

Martech

FEBRUARY 6, 2024

I dig up this old history — old by marketing technology standards anyway — because of my reaction to a presentation released last month by Winterberry Group, the management consultancy. Those trends have some common features and it’s worth looking at where they came from.

Transform 111

Transform Whitepaper Direct Mail Marketing 111

Hootsuite

JUNE 14, 2022

Instagram users often post transformational photos with a before and after shot. This hashtag boasts a lot of personal transformations — especially in the physical fitness realm. Or show off how your product or services can transform lives. MondayMotivation. Monday Motivation gets the people going. Try it free today.

Transform 145

Transform Entertainment Food User-Generated 145

Hubspot Marketing

OCTOBER 11, 2023

The Early Years (1970s - 1990s) The Original Social Networks (2002-2007) The Microblogging Era The Visual and Mobile Era (2007 - Today) How Social Media Could Evolve Next What is the history of social media? 1971 - Ray Tomlinson sent the first email, marketing the beginning of modern electronic mail.

Gen Z 134

Gen Z User-Generated Transform Social Media Marketing 134

Social Media Examiner

MARCH 16, 2023

How to Make More Impact With Language Subtle changes of just a few letters can transform the effect our words have. The right language can […] The post The Language of Persuasion: Magic Words to Get Your Way appeared first on Social Media Examiner. Wondering which words will influence people to take action?

Transform 95

Transform Social Media Marketing Marketing Marketers 95