Calvyn Lee Blog

SEPTEMBER 23, 2023

Creating a topical map for your medical and medicine website is a strategic approach to establishing authority in your niche. A well-structured topical map not only makes your content easily accessible to users but also helps search engines understand the relevance and hierarchy of your content.

Pharmaceutical 130

Pharmaceutical Health SEO Education 130

Rock Content

FEBRUARY 15, 2024

AI can supercharge your content marketing efforts to make the results more engaging, informative, and beneficial. This article will cover five services that could be the best AI tools for content creation. These tools will help develop graphics, videos, and audio files to support your content. According to the U.S.

Transform 93

Transform User-Generated Education Health 93

Jeff Bullas

DECEMBER 6, 2022

So how can you create effective visual content for your brand’s social media channels? How can your content stand out if you are using the same tools as everybody else? Image creation becomes slower because it takes time to learn the software. Make the most of topic associations. Here are a few ideas.

New Technology 284

New Technology Marketing Strategy Branding Analytics 284

Rock Content

APRIL 11, 2024

Humans and machines can contribute to each other in different ways to produce great content. There are some questions you need to consider: What’s the healthy and effective balance between AI and human content creation? How can I prevent my brand from being exposed to any issues when generating content assisted by AI?

User-Generated 93

User-Generated SEO Branding Product 93

Search Engine Land

MARCH 13, 2024

Accessible through the app by searching “Creator Search Insights,” this tool aims to provide creators with valuable insights to inspire and enhance their content creation process. Creating trending content has the potential to boost your visibility and reach on TikTok, as there’s active demand for it.

Analytics 116

Analytics Management Search Marketers Marketing 116

Search Engine Land

MARCH 5, 2024

.” This article explores how you can leverage AI tools to streamline the process of creating blog roundups and skyscraper posts – two effective content formats that, done well, can earn prominent positions in search results pages and drive traffic. The contributing content is typically on a fixed theme or topic.

User-Generated 105

User-Generated SEO Price Product 105

Martech

APRIL 26, 2024

Sam Altman’s proclamation that “movies are going to become video games and video games are going to become something unimaginably better” is more than just a prediction — it’s a vision of a new frontier in entertainment and content creation. This will have a profound impact.

Transform 67

Transform Entertainment User-Generated Education 67

SocialPilot

FEBRUARY 19, 2024

Since the launch of tools like ChatGPT and other LLMs, users across the globe have started finding opportunities to leverage them to create content. Nowadays, from email copies, product descriptions, and creating social media posts using AI to detailed blog posts, AI-generated content is everywhere. What’s AI-Generated Content?

User-Generated 98

User-Generated SEO Communications Target Market 98

Search Engine Land

NOVEMBER 20, 2023

Maybe you are already an SEO pro looking to improve your content generation efficiency. The articles are AI-powered to start a conversation about various topics, then enhanced with expert perspectives and contributions from the LinkedIn community. But with much AI-powered content, why are collaborative articles so successful?

SEO 130

SEO User-Generated Affiliate Marketing Finance 130

Buffer Marketing

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. It’s now treated as a legitimate business, with real earning potential for anyone with a smartphone and a willingness to share their creations. Why are systems so crucial in content creation?

Fashion 104

Fashion New Technology Branding Product 104

Rock Content

APRIL 9, 2024

Between company blogs, multiple social media feeds, and email marketing material, today’s content creation teams have their work cut out for them when it comes to keeping content flowing without sacrificing quality. That’s where the right content creation tools can help. Here are a few to know.

Promotion 59

Promotion Analytics Content Marketing SEO 59

Rock Content

DECEMBER 4, 2023

According to the AI Trends for Marketers 2023 report, 48% of marketing teams and professionals use AI for content creation. It’s no wonder; it’s a powerful mechanism to boost content production and maintain a consistent strategy, provided it’s used responsibly to uphold quality.

Content Marketing 82

Content Marketing Marketing Marketers SEO 82

Martech

MARCH 22, 2024

AI tools and large language models (LLMs) are changing the content marketing process, impacting how we conceive, produce and distribute content. Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages. Keywordinsights.ai

Transform 110

Transform Content Marketing Marketing Marketers 110

Search Engine Land

APRIL 8, 2024

The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am trained with Search Engine Land content. I am the first generative AI chatbot for search marketers.

Finance 106

Finance Manufacturing Health Education 106

Search Engine Land

MARCH 20, 2024

Less than three weeks later, I started teaching writers how to use generative AI tools like ChatGPT to create helpful content. Just as word processors replaced typewriters, I believe generative AI will similarly revolutionize content creation. What makes content helpful? As he explained on Aug.

User-Generated 110

User-Generated Transform SEO New Technology 110

Marketing Insider Group

JANUARY 8, 2024

Let’s face it, relying solely on AI to produce great content for humans is a bit like expecting a robot to write a bestselling novel – it may be possible eventually, but we’re definitely not there yet. Blend AI efficiency with human insight, ensuring SEO-optimized, creative, and original content.

Transform 100

Transform User-Generated SEO Branding 100

Buffer Marketing

OCTOBER 10, 2023

At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn was working for our growth. I came across the concept of ‘Thought Leadership’ content format while upskilling my writing.

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Thought Leadership Whitepaper Energy Law 126

Search Engine Land

NOVEMBER 22, 2023

In a world where even your toaster wants to discuss AI over breakfast, SEO professionals are currently mastering how to integrate it into their strategies – especially their content strategies. For those who are still trying to grasp the concept of how AI and SEO can work synergistically for content, this article is for you.

SEO 119

SEO User-Generated Traditional Marketing Branding 119

Search Engine Land

OCTOBER 30, 2023

As the initial buzz around AI dies down, the practical use of generative AI is now well-established in the content creation world. In theory, this creates a huge content marketing opportunity. Generative AI tools seemingly make it easy to write an expert-level article about any topic. What does Google want?

SEO 125

SEO Communications Promotion Content Marketing 125

Hubspot Marketing

DECEMBER 14, 2023

In this blog post, we'll go over: How Marketers are Using AI How to Implement AI in Your Marketing Processes How Marketers are Using AI Understanding Complex Topics Marketers, such as Martina Bretous, editor of our Next in AI Blog , use AI to better understand complex topics. “I

Transform 107

Transform User-Generated Marketing Marketers 107

Buffer Marketing

DECEMBER 7, 2023

Think about five content creators you admire. Mary shared her success story—features on the Huffington Post, international gigs—all stemming from her consistency as a content creator. Anchor your content strategy on the 3 Whats Before 2019, my content creation was like throwing spaghetti at the wall.

Transform 125

Transform Energy Social Media Marketing Law 125

Search Engine Land

DECEMBER 6, 2023

AI’s exceptional capacity to analyze data, forecast trends, aid content creation and automate tasks can help shift your SEO approach from reactive to proactive. Generative AI can help organize inventory, content and demand data to create the optimal internal linking structure.

SEO 132

SEO User-Generated Transform Market Trends 132

Scoop.it!

MARCH 14, 2024

To create content and improve visibility Influencers are among the best people to collaborate with to create unique and engaging content for your brand that doesn’t see high bounce rates and makes your target audience stick and watch. Here, we’ll dive in to learn how brands use influencer marketing to improve SEO.

Influencer Marketing 85

Influencer Marketing SEO Branding Logistics 85

Martech

APRIL 4, 2024

And now, here’s this week’s AI-powered martech releases and features: Storyblocks , a stock media platform with video creation and workflow functionality, added new search enhancements powered by AI. It also added content optimization and content creation generation abilities. Marketeam.ai’ s myElla.ai

User-Generated 77

User-Generated Price CRM SEO 77

Buffer Marketing

OCTOBER 16, 2023

What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. I’ve written about content pillars before and wanted to bring my systems and thoughts to the Buffer audience. What is a content pillar?

Entertainment 117

Entertainment Branding Education Analytics 117

Search Engine Land

APRIL 1, 2024

User-generated content (UGC) has emerged as a powerful tool for enhancing search marketing. As Google prioritizes authentic, engaging content, brands can leverage UGC to foster genuine connections with their audiences, gather valuable insights and boost visibility across multiple platforms.

User-Generated 107

User-Generated SEO Search Marketers Branding 107

Scoop.it!

FEBRUARY 1, 2024

Creating awesome content can be quite tough. Add to that the option to choose between content creation and content curation and it’s no wonder even expert marketers are left feeling somewhat lost. We’ll also look at how to strike a good balance between curation and creation.

Key Performance Indicator 88

Key Performance Indicator Digital Marketing Analytics Customer loyalty 88

Martech

APRIL 28, 2023

This article will cover three ways to use generative AI: keyword research, content creation and data analysis. Generative AI models can find low-volume or long-tail keywords that make it easier to rank content. For example, if you rely too much on AI, you might optimize content with keywords that could be taken out of context.

Whitepaper 131

Whitepaper Transform User-Generated Marketing 131

Tiecas

FEBRUARY 14, 2024

Table of Contents Unlocking AI’s Potential: Top 5 Questions Answered for Improving B2B Marketing for Industrial Companies How Can AI Improve Lead Generation and the Qualifying Processes? How Does AI Impact Industrial Content Creation and Distribution? What Role Does AI Play in Personalizing Industrial Marketing Efforts?

Manufacturing 98

Manufacturing Transform User-Generated Marketing 98

Rock Content

MARCH 29, 2023

Actually I am writing the full article, without any AI support, but I have used AI-assisted tools to select the topic, get help with keywords, meta descriptions and eventually get a few suggested titles. I am human and I write all my content. In fact, WriterAccess has led the charge with AI tools to aid the content creation process.

User-Generated 98

User-Generated Thought Leadership Health Digital Marketing 98

Search Engine Land

SEPTEMBER 27, 2023

It’s about crafting compelling, optimized, relevant content that resonates with your audience, aligns with your search strategies, and serves your business goals. Because of this, sending the correct signals to Google within your content remains of the highest importance.

SEO 130

SEO User-Generated Entertainment Analytics 130

Businesses Grow

MARCH 18, 2024

SXSW 2024 was a gathering of thought leadership, providing a glimpse of “what’s next” in media, technology, and marketing, among other topics. I skipped out on the celebrities, the movie debuts, and the glitzy brand activation parties in favor of relevant topics, smaller discussions and intimate dinners.

Gen Z 126

Gen Z Transform Energy Thought Leadership 126

Search Engine Land

SEPTEMBER 29, 2023

Creative Assistant can help make content creation easier and faster by acting as your virtual assistant. By harnessing TikTok-specific creative knowledge, it ensures you get the most relevant suggestions and guidance, ultimately helping advertisers craft compelling and effective content for their TikTok campaigns. Why we care.

Advertising 120

Advertising Advertisers Target Market Promotion 120

Digital Marketer

SEPTEMBER 18, 2023

Sure, we’ve got AI now – it’s pumping out content faster than a popcorn machine at a movie theater. But truth be told, a lot of AI content lacks the warmth, the humor, the “je ne sais quoi” that makes us human. Let’s unpack the limitations of AI-generated content.

Transform 120

Transform User-Generated Marketing Marketers 120

Search Engine Land

OCTOBER 20, 2023

With the rise of AI content to help make programmatically generated content more SEO-friendly, many publishers and businesses are considering investing in programmatic SEO. You may already have data you can convert to various types of PSEO pages or quickly compile data that maps to a specific content type here.

SEO 116

SEO Entertainment Product Digital Marketing 116

Rock Content

FEBRUARY 16, 2024

When talking about digital success, the role of a content marketing agency stands out as a pivotal force. It’s no secret that content marketing continues to be at the forefront of any successful strategy. Continual practice will make you a better content creator, so stay on it, building skills as you go along.

Marketing Strategy 92

Marketing Strategy Whitepaper eBook Marketing 92

Search Engine Land

DECEMBER 21, 2023

Google released several algorithm updates this year around the quality of content and page experience. Using AI is acceptable to Google for generating content as long as it is highly relevant and offers value. Still, don’t expect thin, AI-generated content with little or no value to easily earn long-term SERP visibility.

Real Estate 129

Real Estate Transform User-Generated Customer Journey 129