Search Engine Land

APRIL 17, 2023

You can research to find your perfect topics. Look for how-to keywords relevant to your industry/what you sell You can also find how-to topics with some keyword research. Avoid any keyword that’s too competitive. But, if the right how-to topics aren’t presenting themselves this easily, don’t worry.

Education 102

Education Entertainment Branding SEO 102

Sprout Social

MAY 18, 2023

Consult the competitive analysis and research you’ve done on your audience to inform your copywriting strategy. Sprout’s competitor reports and listening tools expedite this research by identifying what kind of content works best on social for your audience and industry. How do they expect us to sound?

Copywriting 128

Copywriting Transform Thought Leadership Customer Journey 128

Neil Patel

MARCH 1, 2023

That’s where keyword research using a tool like Ubersuggest comes in. It’s the best tool I’ve found for B2B keyword research, and I’m not just saying that because I created it. Let’s try it out and see how it works for you. Know your product, then move to understand your market and competition to build the best B2B keyword list.

B2C 91

B2C SEO User-Generated Shoppers 91

Neil Patel

NOVEMBER 17, 2020

This process allows you to refine your copy to better suit the market situation when the content is created and published. Use AI for Audience Research. AI-powered audience research tools like IBM’s Watson are great for helping you with predictive audiences. Conduct Competitor Research Using AI. AI can help.

Copywriting 145

Copywriting User-Generated Digital Marketing Advertising 145

Neil Patel

NOVEMBER 20, 2020

The challenge is, there are tons of people out there trying to do the same thing. So, how do you get a competitive edge? Focus on your strengths : Concentrate on where your competitive advantage is – making sales. Dropshipping is a popular method for building an e-commerce empire. These benefits sound pretty great, right?

Logistics 141

Logistics Shipping Price Analytics 141

Adobe Experience Cloud Blog

MARCH 11, 2020

Take steps to gain trust on the first try. According to research by Bain and Company , increasing customer retention rates by 5% increases profits by 25 to 95 percent. Clearly, the research supports Covey’s theory of customer trust. Recent Pew Research Center findings show that among U.S. Enact empathy for your customers.

Customer 173

Customer Thought Leadership Product Place 173

Scoop.it!

AUGUST 2, 2022

There are four primary steps when planning out your content: Purpose, Audience, Keyword Research, and Competition. Are you trying to sell a service or product? If your purpose is unclear, start by asking yourself a few questions to narrow it down such as: What problem(s) are you trying to solve for your customers?

Food 64

Food Education Digital Marketing Promotion 64

OnPassive Marketing

AUGUST 16, 2022

The first thing to do while planning any strategy is to research and choose the influencer who will be best suited to promote your product. The following vital thing to search for is to choose the platform best suited for your product. Try not to stifle the creativity of the influencer while giving them instructions.

Influencer Marketing 89

Influencer Marketing Marketing Strategy Marketing Marketers 89

Backlinko

FEBRUARY 15, 2024

Some of the brands who have mastered the art of TikTok are: Gymshark – This activewear brand hops on trends and adapts them to suit its brand voice. So, should you focus more on optimizing your video for SEO or try to push engagement? Try live streaming with the “Go Live” function. Social media is a two-way street.

SEO 93

SEO User-Generated Analytics Gen Z 93

Marketing Insider Group

OCTOBER 16, 2023

In-depth content marketing research. However, diving deep into research can sometimes feel impossible. That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities. Ever felt swamped trying to post content at the right times? Advertising research.

Market Research 103

Market Research Content Marketing Analytics SEO 103

Hubspot Marketing

APRIL 7, 2023

Image Source Another way to beat the competition is to build some internal and external links to the piece. Olga Mykhoparkina, Founder of Quoleady , agrees with this advice: “Whenever we write a content brief for an article, we try to allocate a section at the end of the blog article called FAQ.

Real Estate 130

Real Estate Price SEO User-Generated 130

Jeff Bullas

JANUARY 8, 2023

Since Instagram holds so much power, it’s no surprise that businesses, influencers, and more across all niches on Instagram are trying to harness its potential and gain more followers and engagement to shoot to high levels of success and recognition. Try UseViral now to get Instagram likes. SeekSocially.

User-Generated 311

User-Generated Price Customer Place 311

Hootsuite

SEPTEMBER 13, 2021

Based on our research and experiments , the best times to post on TikTok for maximum engagement are: Tuesday: 7 AM. Find accounts that address the same audience you’re trying to reach, and analyze their posting schedules. TikTok makes it relatively easy to run a simple competitive analysis. Tap Business Suite , then Analytics.

Analytics 137

Analytics Social Media Marketing Place Management 137

Buffer Marketing

AUGUST 31, 2023

Starting a new YouTube audience from scratch Aprilynne had been making more general videos about joining and quitting Wall Street and trying to grow as a freelancer. People started following me because they were also trying to learn how to use Twitter.” While some of her videos performed great, success was slow.

Education 114

Education SEO Product 114

Sprout Social

MARCH 1, 2023

That foundational knowledge is the basis of product design and research. Today’s marketing collaborator could easily become tomorrow’s competition. Partnering with creators before they decide to go it alone can knock out potential competition before it emerges. Tapping into that knowledge source can be invaluable for brands.

Product 93

Product Affiliate Marketing Food Health 93

Neil Patel

AUGUST 17, 2021

You’re trying to ensure your ideal customers have the right impression of your brand. You’re trying to promote your unique selling point (USP) and what makes your business stand out from the competition. Then, do some market research. In a highly competitive marketplace, consumer engagement really counts.

Branding 145

Branding Customer Acquisition Customer loyalty User-Generated 145

Neil Patel

DECEMBER 16, 2021

If you’re a small business owner trying to compete in the big leagues , this blog is for you. You can also check how your site compares to the competition. Enter three additional websites for a competitive analysis. Perform More Keyword Research. I can’t stress enough how important keyword research is.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Martech

SEPTEMBER 14, 2023

You won’t win by trying to defend it all. McKinsey research indicated that only 37% of enterprise decisions were made with the best quality and velocity. As marketing or GTM leaders, shifting to value creation requires research and a strong understanding of your capabilities and customer base. Ignore one-size-fits-all advice.

Transform 115

Transform CMO Customer Acquisition Finance 115

Sprout Social

OCTOBER 19, 2023

Reputation monitoring software to try What features to look for in a reputation management software What is online reputation monitoring? Gain a competitive advantage by tracking trends Reputation monitoring is invaluable for the sake of competitive analysis. How is online reputation monitoring done?

CRM 99

CRM Management PR Customer 99

Marketing Insider Group

JULY 25, 2023

A reasonable return on investment : You get what you pay for, but with all the competition, you should be able to get a satisfactory deal that fits your needs. The price for the full suite of features is more than others on this list, but the tool generally delivers. The feedback allows you to quickly correct any dips in traffic.

Copywriting 75

Copywriting User-Generated Price CRM 75

Sprout Social

MARCH 29, 2023

The way candidates research, discover and apply to roles on social media has completely reimagined job seeking and hiring. In this article, we explain ways to use social to build and refine highly effective recruitment strategies—whether you’re trying to fill entry-level positions or C-suite roles. Now, it’s the new norm.

Promotion 103

Promotion Entertainment Management Branding 103

Rock Content

JULY 24, 2023

When used for research and ideation, AI tools can make content creation more efficient and effective. This can be an effective way to save time while researching and organizing information for a piece of content, though fact-checking is always recommended. How can you do the same for your own content strategy?

Thought Leadership 80

Thought Leadership Place Content Marketing Product 80

Hubspot Marketing

AUGUST 21, 2023

However, be patient with your business' SWOT analysis; you'll write most of it as you conduct your market research and create your strategy. Feel free to come back to this section periodically, adjusting it as you discover more information about your own business and your competition. Plus, consider the gaps in a competitor's approach.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Hootsuite

AUGUST 16, 2023

When you’re doing initial research into which tools to choose, make sure you try them out before you commit or schedule a demo to see how they work. Hashtag research? Try Hootsuite for free. Try providing it with the type of content you want to share and the frequency, and ask it to suggest topics and themes.

Price 88

Price Social Media Marketing CRM Analytics 88

Neil Patel

APRIL 12, 2021

But that’s not the only reason it could be worth giving subscription boxes a try. Whether it’s eagerly awaiting your next subscription box to exploring the contents, we all experience a rush of emotions and a surge in mood-boosting hormones like dopamine when we try new things. Research the Competition.

Shipping 123

Shipping Price Logistics Customer Acquisition 123

Buffer Marketing

AUGUST 16, 2023

It demands careful planning, strategic thinking, innovative approaches, and a relentless drive to stand out in a competitive industry. So, instead of trying to cater to every Tom, Dick, and Harry, I identified a specific target market where I could excel and establish my expertise clearly. So let’s dive in.

Transform 79

Transform PR Key Performance Indicator Thought Leadership 79

Customers.ai

MAY 3, 2023

So buckle up, and let’s explore the exciting world of AI tools that can help your business soar to new heights and leave the competition eating your digital dust! Be on the forefront by trying Customers.ai Once you know your needs, you can start researching AI tools. It’s difficult! And it can be a lot of work!

User-Generated 93

User-Generated Analytics Customer Product 93

Search Engine Land

JANUARY 6, 2023

Only then can you decide if the keyword is suitable for you to try and rank for and the type of page you should be creating. The Organic Research report in Semrush can be a useful starting point to find related keywords. Make sure your page is ultimately useful and competitive. Further considerations to rank your desired page.

User-Generated 104

User-Generated eCommerce SEO Place 104

Hubspot Marketing

OCTOBER 29, 2019

The other day I was trying to find the perfect dress pant yoga pants because I wanted comfortable, professional clothing options. You'll want to use keyword research, include internal and external links, and create educational content that likely matches your target audiences' search queries. Research influencer marketing.

SEO 139

SEO Advertising Advertisers Promotion 139

Neil Patel

DECEMBER 2, 2021

The sheer demand for online shopping makes the holiday period one of the best times to launch a new digital marketing strategy, but competition between brands also makes an effective strategy necessary. Research shows that while 70 percent of consumers report their shopping journey involves online touchpoints, only 14 percent of U.S.

Digital Marketing 140

Digital Marketing Shoppers Retail Marketing 140

Neil Patel

FEBRUARY 1, 2021

We’ve compiled a list of the seven best SEO plugins for WordPress options, making it easier for you to find the best plugin to suit your company’s needs. All seven SEO plugins in this guide are suited for any WordPress website and help you improve engagement and increase traffic. #1 per month Guru: $229.95 per month Business: $449.95

SEO 144

SEO Price Analytics Social Media Marketing 144

SocialPilot

FEBRUARY 26, 2024

Also, 88% of marketers believe they must use automation and AI to meet their customers’ expectations and stay competitive. This is like having a bespoke tailor for each customer, ensuring they only see what suits them best. Try these 50 AI prompt examples to maximize your marketing returns.

Transform 71

Transform User-Generated Marketing Marketers 71

Exposure Ninja

MARCH 8, 2022

Good keyword research is the foundation for any SEO strategy. This guide aims to teach you how to do keyword research like a pro. Why is Keyword Research Important? Keyword research is crucial to any SEO campaign. Your list of keywords and phrases can get out of hand fast when you’re doing keyword research.

SEO 87

SEO Education Copywriting Promotion 87

Martech

MAY 19, 2022

” This is a common question being debated and discussed across the C-suite today (note: not just in sales and marketing meetings). This is different than the last few years when companies have spent countless resources and time focused on trying to align sales and marketing. . Read next: 4 ways to build a successful ABM strategy.

Management 114

Management Market Research Price Product 114

Hootsuite

AUGUST 22, 2022

If not, skip it and wait for a popular trend that suits your brand. Research your audience. Following hashtags is an easy, and free, way to get first-hand knowledge about your target audience and keep your competitive research up-to-date. Try it free today. Stay on top of things, grow, and beat the competition.

Thought Leadership 92

Thought Leadership Analytics Social Media Marketing Management 92

Rock Content

AUGUST 23, 2023

And that’s precisely why agencies strive to stand out in a competitive landscape and connect with their target audience. Their in-house team used to spend large amounts of time conducting research for specific industry content, resulting in delayed project timelines and frustration.

Marketing 52

Marketing Marketers Communications User-Generated 52

Chief Martec

JUNE 4, 2023

” Allegedly, it was written by an AI researcher at the company who was explaining how the real competitive threat to Google’s generative AI initiatives wasn’t OpenAI. Small companies, entrepreneurs, and individuals are much better suited to embracing that frenzy of experimentation. And another. And another.

User-Generated 114

User-Generated Product Place Customer 114