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Unlock Email Campaign Potential: Proven Strategies for 2025

Litmus

You’re ready to schedule an email, but last-minute additions and competing digital marketing priorities keep pushing the date back. The topic could be a marketing push, like an end-of-season sale, or a nurture email series triggered by an action taken on the site, like new subscribers who filled out a form.

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The Zero-Click Internet: What It Means for Your Marketing Strategy

Duct Tape Marketing

Rand is a well-known expert in search engine optimization (SEO) and digital marketing, with deep insights into the evolving landscape of Google search and the rise of the zero-click internet. Online marketing is more than traffic Success is about brand visibility, trust, and engagement rather than just website visits.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Blame a few fuzzy data in a 2011 study. Marketers glommed onto it, plotting their future strategy on its gospel truth. For marketers, this development means that they’ll need to invest more time and money in understanding potential customers and their needs. Content marketing needs to lead this transformation.

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B2B Marketing Predictions For 2011

Marketing Insider Group

So here is my list of B2B Marketing Insider predictions for 2011. Customer satisfaction, loyalty and retention re-emerge as key metrics B2B marketers will use to measure the performance of their holistic marketing programs. The one thing that concerns me is that sales and marketing alignment continues to be an issue.

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Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

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B2B Marketing Predictions – 3 Actions To Achieve Your Goals in 2011

Marketing Insider Group

Is 2011 turning out the way you expected? Is B2B Marketing tackling the big strategic challenges or just slogging along and fighting the organizational fires that tend to consume too many of our days? So figuring these two data points are pointing to a trend, I thought I would offer my update on the state of B2B Marketing in 2011.

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Content Marketing Trend: “Micro-Content”

Marketing Insider Group

Gary Vaynerchuk is a digital marketing legend. He boasted 100,000 hits per day, and received hundreds of comments on the videos, which he put out until 2011. Now, he runs VaynerMedia, a company that produces content and marketing campaigns for big brands. Content Marketing' Focus On Storytelling.