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5 Ways to Turn 2014 Marketing Challenges Into 2015 Success

Adobe Experience Cloud Blog

There is good news about your 2014 challenges; they can turn into your 2015 successes. Without further ado, here are the 5 biggest challenges marketers faced in 2014, followed by my choice of tools to overcome them: 1. The ability to tune into strategies that put the user before the product. What sets these businesses apart?

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Smartphone Usage Statistics

Backlinko

Smartphones have revolutionized the way we communicate and have boosted our productivity, allowing us to stay connected on the go. Back in 2014, there were 1 billion smartphone users. Here’s a table with a number of smartphone users worldwide over time since 2014: Note: Data includes forecasts. Mobile share accounts for 57.6%

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Top Marketing Predictions For 2014

Marketing Insider Group

One of the biggest trends I am seeing involves brands acting as producers – going beyond the publisher mentality and setting up newsrooms and production studios. 2014 will be the year of brand publishing. 2014 will be about 3 things: culture, data and content. So there you have it. Strategy'

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The 2014 Content Marketing Imperative

Marketing Insider Group

And according to Harvard Business Review, “ Solution Selling is Dead ” because talking about our products and our solutions is no longer good enough. According to BtoB Magazine “Content Marketing” is one of the top priorities for marketing in 2014. Will you make 2014 the year of content marketing at your company?

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Google promotes Liz Reid to head of Search

Search Engine Land

A Google spokesperson sent Search Engine Land the following statement: “We’re pleased to share that we’re unifying the Search org under Liz Reid – a longtime and well-respected leader at Google with deep product and technical knowledge. ” You can read her full message over on LinkedIn. Cheenu Venkatachary. Why we care.

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Your Expo Hall Game Plan: Make the Most of Marketo’s Marketing Nation Summit 2014

Adobe Experience Cloud Blog

Depending on your goals, you can look at solutions that provide content creation, content production, or content distribution. Marketo Marketing Nation Summit 2014. Product and Industry' Content marketing – Content marketing is a great way to start making a name for yourself in your industry. How do they integrate with Marketo?

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This day in search marketing history: February 26

Search Engine Land

Also on this day How to identify your products for Google 2021: Google published a list of best practices to help ensure that its search engine understood the products that were being referenced. Revenue Growth But Shy Of Investor Hopes 2014: The company announced $1.573 billion in Q4 revenue, a 50.3% Baidu Posts 50 Pct.