SmartBrief - Marketing

JULY 16, 2024

In 2014, I was just a few months into my job as an executive creative director and head of Amazon’s internal creative agency – then known as D1 – when I found out we would be creating a global Amazon Prime Day advertising campaign promoting the world’s biggest single-day sales event across nine countries.

Retail 115

Retail Advertising Advertisers Branding 115

Hubspot Marketing

APRIL 25, 2025

Editor's Note: This post was originally published in August 2014 and has been updated and for freshness, accuracy, and comprehensiveness.

Marketing Plan 115

Marketing Plan Email Marketing Logistics eBook 115

Backlinko

DECEMBER 27, 2024

2014 GANs and VAEs The development of GANs and VAEs dramatically advanced generative AI technology. Furthering the development of this bidirectional artificial neural network. 1997 LSTM networks Josef Hochreiter and Jrgen Schmidhuber invented long short-term memory (LSTM) networks, significantly improving the accuracy of AI models.

Transform 117

Transform User-Generated Manufacturing eCommerce 117

Hubspot Marketing

JULY 22, 2024

Launched by Grace Wales Bonner following her graduation from Central Saint Martins in 2014, the label is informed by broad cultural research and embraces a multiplicity of perspectives.”

Fashion 109

Fashion Energy Price Product 109

Backlinko

MAY 14, 2025

Heres a table with Canvas monthly active user growth since January 2014: Date Canva Monthly Active Users January 2014 150 thousand July 2014 600 thousand 2015 1.5 Heres a table with details of Canva funding rounds since 2014: Date, Funding Round Funding Amount 2014, Seed $6.6 million 2016 3.6

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Exposure Ninja

APRIL 25, 2025

Originally introduced in 2014 and refined in 2022, it plays a role in how your content performs, especially in YMYL (Your Money or Your Life) sectors like finance, health, or legal. Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) is Google’s framework for evaluating content quality.

Market Trends 80

Market Trends Content Marketing User-Generated Thought Leadership 80

Hubspot Marketing

JUNE 30, 2025

Editor's Note: This post was originally published in January 2014 and has been updated for accuracy and comprehensiveness. Ensure you list all crucial technical skills candidates have to possess to filter out the rest. But stay flexible with “ nice-to-haves” not to scare off your perfect candidates.

Management 111

Management Inbound Marketing Marketing Marketers 111

Hubspot Marketing

APRIL 15, 2025

Editor's note: This post was originally published in September 2014 and has been updated for comprehensiveness. If youre not mapping SEO to your customers journey, youre leaving money on the table. And you and your customers deserve better.

Customer Journey 90

Customer Journey SEO Customer Price 90

illumin

JUNE 24, 2025

One of the world’s most popular messaging services, WhatsApp, is finally getting ads, marking its entry into direct ad revenue for the first time since Meta acquired them in 2014. Before its $19 billion acquisition by Facebook in 2014, WhatsApp co-founder Brian Acton famously championed the motto: “ No ads!

Advertising 105

Advertising Advertisers User-Generated Promotion 105

Businesses Grow

JULY 29, 2024

In 2014, Ethan Zuckerman, the inventor of the pop-up ad, wrote a lengthy apology for his creation in The Atlantic. I broke my own rule In many of my books and speeches, I implore marketers to stop doing what people hate — interrupting, intercepting, and spamming, for example. Here’s one thing that I know people hate: pop-up ads.

Branding 103

Branding Education Place Customer Acquisition 103

SocialPilot

APRIL 25, 2025

Unlike traditional reputation management software, it automates review invitations post-buying as well, without the need to create new campaigns for your customers.

Price 45

Price User-Generated Non-Profit Communications 45

Businesses Grow

JULY 9, 2025

In 2014, I wrote one of the most famous blog posts in marketing history, “ Content Shock.” After all, we’re OK with Google scraping our content if we get credit for it in search results, right? Let’s go back to the current state of the internet for a reality check. ” This is not idle bragging.

Thought Leadership 62

Thought Leadership Content Marketing New Technology Education 62

Marketing Insider Group

SEPTEMBER 17, 2024

In 2014, Marketing Insider Group released an ebook looking at the future of the customer experience. It featured a series of interviews we conducted with customer experience experts, outlining how customer needs would change in the coming years and providing strategies businesses could use to meet those demands.

Customer 77

Customer Transform Entertainment Real Estate 77

Search Engine Land

JULY 19, 2024

A look at Google Ads account structures over time From 2014 to 2018, most accounts we audited at my agency used ad group structures based on match type, device or SKAGs. Despite the controversy surrounding SKAGs, there’s a real opportunity for marketers to get more out of their Google Ads accounts with a SKAG approach.

Management 90

Management Product Search Marketers Marketing 90

Backlinko

JUNE 23, 2025

Signal was released in 2014, initially with phone calls only functionality, later that year messaging was added. Today, Signal is a popular messenger app, widely considered as one of the most secure communication apps. Signal reportedly has up to 100 million monthly active users worldwide.

Communications 60

Communications 60

SMEI

JANUARY 25, 2023

Founded in 2014, Project Drawdown® is a nonprofit organization that seeks to help the world reach “drawdown”—the future point in time when levels of greenhouse gases in the atmosphere stop climbing and start to steadily decline.

Education 303

Education Energy Non-Profit Marketing 303

Calvyn Lee Blog

NOVEMBER 12, 2022

From 2014 to 2020, Brazil was in a deep economic crisis. As for the Credit Cards offers, which are very popular among Brazilians, please mind that to make your ads relevant, you should only promote their local banks, like Santander and Banco do Brasil. Sweepstakes. So the locals do know what financial problems are.

Affiliate Marketing 246

Affiliate Marketing Finance Marketing Marketers 246

Content Marketing Institute

AUGUST 17, 2020

million posts between 2014 and 2020. Video now makes up 15% of brands’ content on the world’s biggest social media platform. Learn how to improve engagement in your Facebook video program with these tips culled from a study of over 10.5

Content Marketing 145

Content Marketing Branding Marketing Marketers 145

Practical eCommerce - Marketing

SEPTEMBER 21, 2022

Since 2014 Senior Contributor Armando Roggio has published a monthly idea generator for content marketing. This October 2022 installment includes financial planning, holiday gifting, and Internet Day. The post 5 Content Marketing Ideas for October 2022 appeared first on Practical Ecommerce.

Content Marketing 142

Content Marketing eCommerce Marketing Marketers 142

Backlinko

MARCH 13, 2024

Back in 2014, there were 1 billion smartphone users. Here’s a table with a number of smartphone users worldwide over time since 2014: Note: Data includes forecasts. Year Smartphone Users Worldwide 2014 1 billion 2015 1.22 Year Smartphone Users Worldwide 2014 1 billion 2015 1.22 Mobile share accounts for 57.6%

Communications 121

Communications Product Marketing Marketers 121

Practical eCommerce - Marketing

OCTOBER 18, 2022

Since 2014, we've published a monthly list of content ideas for merchants. This November 2022 installment includes topics celebrating vegans, letters to Santa, local businesses, and more. The post 5 Content Marketing Ideas for November 2022 appeared first on Practical Ecommerce.

Content Marketing 138

Content Marketing eCommerce Marketing Marketers 138

Hubspot Marketing

JANUARY 19, 2023

Mielle Organics is a popular Black-owned hair care brand that was founded in 2014 and initially made popular by the natural hair community. Well for hair care company Mielle Organics, going viral on social media led to the perfect storm of controversy and discourse.

Product 137

Product Branding Place Marketing Strategy 137

Search Engine Land

MARCH 17, 2023

EU Antitrust Chief Says Google Settlement Essentially Done 2014: Amid criticism from politicians and Google’s critics, EU antitrust chief Joaquín Almunia essentially said that Google’s antitrust settlement proposal was a done deal. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 113

Search Marketers SEO Marketing Marketers 113

Search Engine Land

JANUARY 28, 2023

Google penalizes French link network In 2014, Google’s Matt Cutts tweeted, “Today we’re taking action on a French link network that violates our quality guidelines (Buzzea).” Google May Be Forced To Pay $1 Billion To Patent Troll 2014: Google was asked to pay $15.8 million in 2012.

Search Marketers 115

Search Marketers Marketing Marketers Retail 115

Influence & Co

APRIL 27, 2022

Updated on April 27, 2022. Originally published on Nov. As a marketer, you’re up-to-date on all the latest brand-building techniques. Your company has a killer blog and an airtight social media strategy , and you’re already thinking about how you can use TikTok to connect with your target audience.

Thought Leadership 129

Thought Leadership Marketing Marketers Branding 129

Martech

JUNE 13, 2024

Among the notable Oracle investments in adtech: BlueKai (2014) Datalogix (2014) AddThis (2016) Crosswise (2016) Moat (2017) Grapeshot (2018) In 2022, a class action lawsuit alleging Oracle sold personal information to third parties without consent demonstrated just how hard it was becoming to be a data company in the digital advertising business.

Advertising 123

Advertising Advertisers Customer 123

Search Engine Land

SEPTEMBER 25, 2023

But it’s also important to understand that the Google Search of today is not the same as it was in 2014 or the early 2000s when PageRank was everything and every link was a “vote.” To be clear, links still matter. Illyes said as much. Nobody is saying otherwise. ” Technology has advanced and machine learning (e.g.,

SEO 135

SEO 135

Practical eCommerce - Marketing

MAY 5, 2022

Since 2014, we've published a monthly list of content ideas for ecommerce merchants. This June 2022 installment includes six-point list articles, 50th anniversaries, Flag Day, and more. The post 5 Content Marketing Ideas for June 2022 appeared first on Practical Ecommerce.

Content Marketing 117

Content Marketing eCommerce Marketing Marketers 117

Search Engine Land

JANUARY 6, 2023

Google Link Removal Requests Climb To 345 Million In 2014. 2014: Google’s John Mueller said, “data in the search queries feature will no longer be rounded / bucketed,” and you will start to notice these changes in Webmaster Tools in the next few days. 2014: 14 Link Resolutions for 2014 by Julie Joyce.

Search Marketers 114

Search Marketers Manufacturing SEO Marketing 114

Calvyn Lee Blog

NOVEMBER 22, 2023

But despite reaching 400 million active users by 2014, WhatsApp was still losing over $200 million per year. Hence, Facebook acquired WhatsApp in 2014 to provide the financial support needed to continue gaining users. Early investments from founders’ friends and Sequoia Capital kept WhatsApp running for the first few years.

User-Generated 130

User-Generated Shipping Communications Customer 130

Practical eCommerce - Marketing

MARCH 3, 2022

Since 2014 Senior Contributor Armando Roggio has published a monthly content marketing idea generator for ecommerce merchants. His April 2022 installment includes listicles, music, and more. The post 5 Content Marketing Ideas for April 2022 appeared first on Practical Ecommerce.

Content Marketing 113

Content Marketing eCommerce Marketing Marketers 113

Search Engine Land

JANUARY 13, 2023

2014: Thousands of hotels listed within Google+ Local appeared to have had links leading to their official sites “hijacked” and replaced with ones leading to third-party booking services. 2014: The feature wasn’t new. 2014: Two video parodies make fun of what a Google would be if it was a real guy.

Search Marketers 108

Search Marketers Non-Profit Marketing Marketers 108

Kuno Creative

JUNE 16, 2022

We tackled this issue in 2014 , but with digital marketing constantly expanding, we feel the topic deserves an update. These numbers drive home the ubiquitousness of our digital world. They also speak to the fact that marketers now more than ever must be digital marketing experts. But what does that mean?

Digital Marketing 111

Digital Marketing Marketing Marketers 111

Search Engine Land

MARCH 24, 2023

Google Panda patent granted In 2014, a patent ( Ranking search results ) written by Google’s Navneet Panda and Vladimir Ofitserov – possibly describing the Google Panda algorithm update , or parts of it – was granted. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 106

Search Marketers PR Non-Profit SEO 106

Calvyn Lee Blog

AUGUST 14, 2022

This guy did not renew during 2014, hence the domain drop and been registered by me until now. Now I am officially the 5th owner. Similar to Calvyn.com. If I refer to Calvyn.com domain Whois history, this domain is registered at 2006, own by an Australian guy.

Price 130

Price Digital Marketing Marketing Marketers 130

Businesses Grow

JULY 5, 2022

Grammarly said it would donate all the profits it had made since 2014 in Russia and Belarus to Ukraine because of the 2022 Russian invasion. To open the sidebar, click the G icon in the lower-right corner of the text field and then click the emoji shown in the lower part of the sidebar.

Education 144

Education Digital Marketing Branding Marketing 144

Hubspot Marketing

AUGUST 22, 2019

This update also brought about Google Authorship, which was discontinued in 2014. Release date : July 24, 2014 (in the US) and December 22, 2014 (in the UK, Canada, and Australia). Google wanted to better understand the context of what people were searching for — versus the specific terms within their search query.

SEO 145

SEO Health eCommerce Management 145