Litmus

JUNE 14, 2024

And at any given time, 46% of email marketers have up to five emails in production. When we asked email designers in 2023 the same question , only 23% of respondents said they have up to five emails in production, at any given time. That may be why 40% of email marketers said that designing emails tend to hold up production.

Millennials 100

Millennials Copywriting Email Marketing New Technology 100

Litmus

JANUARY 4, 2019

“Email marketers will continue to become more comfortable using artificial intelligence and machine learning features to help scale their campaigns,” says Bridgette Darling, Product Marketing Manager, Adobe Campaign. Only 12% of brands never use one-off email designs, down from 22% in 2016, according to Litmus’ State of Email research.

Copywriting 110

Copywriting Whitepaper Gen Z Email Marketing 110

Hootsuite

MAY 13, 2021

My phone is on DND 24/7 since 2016. Dividing your day and tasks into segments through time blocking is another effective productivity technique. “I Just because they can handle the work of an audience analyst, graphic designer, copywriter, and conflict resolution specialist in a single tweet doesn’t mean they should.

Health 145

Health Energy Marketing Marketers 145

Hootsuite

MARCH 27, 2024

You don’t need any extra design, copywriting, or strategy skills beyond what you used to create the organic content for a boosted post, vs ad tools that work best with additional expertise. But way back in 2016, then-COO Sheryl Sandberg told investors : “over 80% of new advertisers in Q2 started with simplified products, like boosted posts.”

Advertising 132

Advertising Advertisers Thought Leadership Copywriting 132

Hubspot Marketing

JULY 27, 2018

Business Casual Copywriting could be easily turned into its own aesthetic, with its own voice and tone, and its own identity. If my business name was just ‘Joel Klettke Copywriting’ — well, I'm the be-all-end-all of that business. Business Casual Copywriting , Alberta. My own name would've left me with less leverage.

Copywriting 144

Copywriting Price Non-Profit Management 144

Neil Patel

MARCH 14, 2023

For TikTok , think challenge videos, behind-the-scenes clips, and product demos. Remember the Fundamentals of Good Copywriting When it comes to crafting engaging social media content, it’s not only about the quality of the visuals, but also about the message you share along with them. Why is this important?

Gen Z 126

Gen Z Copywriting Analytics User-Generated 126

Hootsuite

OCTOBER 3, 2019

— Merriam-Webster (@MerriamWebster) August 6, 2016. We hear it all the time for copywriting and marketing. Talking about how great they are, how great their products are, and other blah blah blah. Hmmmm… so will you all meet twice a week? Or every two weeks? Biweekly: Twice a week Biweekly: Every two weeks.

Transform 111

Transform Entertainment Copywriting Food 111

Rock Content

MAY 10, 2024

Understanding Social Media Shopping Although consumers in 2024 have numerous ways to shop for products they’re interested in, social media shopping is in a class by itself. People already spend an incredible amount of time on social media, so they’ll likely discover new products while browsing their news feeds.

Shoppers 97

Shoppers Gen Z Digital Marketing User-Generated 97

Chief Martec

FEBRUARY 14, 2023

My parents had run a small ad agency, with my dad as an exacting copywriter. And in 2005, I launched a SaaS product for marketers to build no-code (!!) (Programmers had their own opinion of marketers that wasn’t particularly flattering either.) A copywriter weaves words, but a coder can weave worlds. ”) 4.

Law 99

Law Copywriting Shipping Management 99

Sprout Social

MARCH 13, 2017

By showcasing the popularity of your brand, products and services, you can make people more confident that you’re the right choice for them. When you’re shopping in a store, you have the ability to directly compare products and see which is better. They believe the group is better informed than they are.

Influencer Marketing 111

Influencer Marketing Shoppers Non-Profit Food 111

SocialPilot

FEBRUARY 9, 2024

She posts on productivity hacks, content marketing, brand building and will convince you to deploy an influencer marketing plan. After scrolling down through his new fiction novel tweets, you will get to see many industry-related talks, content marketing predictions, his recent reads, and personal anecdotes of marketing his own product.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Litmus

MAY 24, 2019

Let’s look at a few examples: Bose’s background is simple but effective, and shows off their product. Paired with the simple but bold typography and copywriting, it makes for a unique and captivating email campaign. Outlook 2007-2016. Source: Really Good Emails. Source: Really Good Emails. Source: Kristian Robinson.

Copywriting 106

Copywriting User-Generated Promotion Email Marketing 106

Moz

JUNE 29, 2020

“Campaign”, in the context of link building or digital PR, implies a few things: It has a start and an end point It is a one-off activity It is about a specific “thing”, whether that be a topic, product, or piece of content. Instead, links should be a natural consequence of a fantastic product or service which is marketed and branded well.

PR 79

PR SEO Traditional Marketing Copywriting 79

Bannerflow

OCTOBER 2, 2018

A recent report by IAB showed that 35% of the advertisers surveyed are moving programmatic in-house – up from just 17% in 2016. But they should be comfortable with copywriting, video, podcasts and social to engage consumers throughout each stage of the sales funnel. But the move in-house hasn’t been without its issues. ” 7.

CMO 65

CMO Marketing Marketers Copywriting 65

Rock Content

NOVEMBER 17, 2020

And this is only possible thanks to our committed team: We can’t forget to mention our international network of copywriters, proofreaders, translators, and designers. We reached the top results on Google through valuable ranked content that respects the best SEO practices and our own digital content production.

SEO 93

SEO User-Generated Digital Marketing Copywriting 93

Moz

JUNE 29, 2020

“Campaign”, in the context of link building or digital PR, implies a few things: It has a start and an end point It is a one-off activity It is about a specific “thing”, whether that be a topic, product, or piece of content. Instead, links should be a natural consequence of a fantastic product or service which is marketed and branded well.

PR 67

PR SEO Traditional Marketing Copywriting 67

Neil Patel

DECEMBER 16, 2020

In the popular writing group, The Copywriter Club , the group admins have set Tuesdays as a promotional day and called it “Tuesdaytacular.”. Facebook introduced live videos back in 2016, and it’s taken off extremely well since then. Live videos don’t always need to be about pushing a product or service though.

Promotion 145

Promotion User-Generated Management Advertising 145

Duct Tape Marketing

JANUARY 14, 2016

Just about every business has a social presence in 2016, but not everyone is using the right strategy to properly engage the millennial market. view of the product while the photo provider feels good about being seen and heard by the company. Traditionally, companies have simply created products, hoping consumers would buy them.

Millennials 52

Millennials Entertainment Marketing Marketers 52

Neil Patel

MARCH 9, 2023

In the popular writing group, The Copywriter Club , the group admins have set Tuesdays as a promotional day and called it “Tuesdaytacular.” Grow Your Facebook Group Engagement with Live Video Facebook introduced live videos back in 2016, and it’s taken off extremely well since then.

Promotion 124

Promotion User-Generated Advertising Advertisers 124

Markinblog

OCTOBER 15, 2021

The main purpose of the AIDA marketing model is that it helps to identify the main stages that the consumer has to go through during the buying process of a product or service. Going through these steps in order is one of the best ways to convince someone to buy a product, buy a service, or just take any other action.

Advertising 52

Advertising Advertisers Customer Journey Direct Mail 52

Duct Tape Marketing

APRIL 26, 2023

Laura is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. 08:57] One of the copywriter’s key tools is vulnerability. It's like a copywriter wrote this thing, I don't know, John Jantsch (01:38): Her book.

Copywriting 84

Copywriting CRM Place SEO 84

Content Marketing Institute

DECEMBER 4, 2018

Credited to Jay Geiger, who first wrote about it in 2006 , the term “clickbait” earned a place in The Oxford English Dictionary in 2016 with this definition: “(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”. Welcome to the clickbait debate.

Entertainment 110

Entertainment Copywriting Advertising Advertisers 110

Hootsuite

FEBRUARY 24, 2021

Skill expectations are high, ranging from copywriting to videography and mastery of various analytics and creative platforms. It’s generally a waste of money to buy a bunch of followers who have no intention of interacting with your business or, ultimately, buying your product. TikTok launched in North America in September 2016.

Health 145

Health Social Media Marketing Marketing Marketers 145

Neil Patel

JANUARY 20, 2021

Yes, Facebook’s ad product is one of the most intuitive and impressive that we’ve ever seen. AdExpresso analyzed over 100 million dollars of ad spend and determined the average ad cost for the whole of 2016. Don’t just schedule your latest blog links and product updates. Don’t Just Promote Products and Services.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

Duct Tape Marketing

MAY 28, 2019

So the bigger arm is entrepreneur, small businesses, private clients, and then I do still do a bunch of TV stuff for different networks, and sometimes for production companies. Nobody wants to hear about me, they want to hear about the products and the services and all that.” I’m sure you hear this all the time too.

Copywriting 71

Copywriting Place Food Product 71

Bannerflow

SEPTEMBER 20, 2018

The joy of advertising in China is in the opportunities it presents for each and every type of product. Instead, certain brands have had greater success marketing their products in East-Asian markets. For instance, something as innocuous as the discount you add to your product can deter buyers – such as the number 4 signifying death.

Retail 58

Retail Fashion Advertising Advertisers 58

Hubspot Marketing

NOVEMBER 29, 2024

Sometimes, an author sends a piece in before it's ready to be edited," said Corey Wainwright, HubSpot's Website CRO strategist & copywriter at HubSpot. It’ll be more productive than changing everything around yourself. Editor's Note: This post was originally published in April 2016 and has been updated for comprehensiveness.

Copywriting 109

Copywriting Place SEO Product 109