SocialPilot

AUGUST 1, 2025

Everyone’s using the same audios, formats, and hook lines—especially in B2C and creator-heavy niches. It’s 2025, and the metrics that mattered in 2019 just don’t cut it anymore. And if you’re done wasting time juggling spreadsheets, tabs, and guesswork, SocialPilot’s pricing plans are built exactly for marketers like you.

User-Generated

The CMO Survey

AUGUST 28, 2019

Here are my top ten results from the August 2019 CMO Survey. 2—Marketing Leadership: Three important findings related to marketing leadership emerged from the August 2019 CMO Survey. B2C companies are most likely to take a stance. B2C Services companies expect to hire the most at 8.6%. This compares to a 6.3%

CMO

Neil Patel

DECEMBER 11, 2018

So, instead of teaching you how to rank for competitive head terms, which is going to be even more difficult in 2019, I’m going to break down a formula that will give you much faster results and sales in this ultra-competitive environment. So how do you stand out when everyone offers the same phone and competitive pricing?

Shipping

Martech

AUGUST 10, 2022

Online prices were down 2% in July compared to June and 1% compared to last year, according to the Adobe Digital Price Index. This is the first decrease since January 2020, just before the pandemic and follows three consecutive months of slowing price increases. YoY between 2015 and 2019. Last month prices fell only 0.1%

Price

Hubspot Marketing

MAY 10, 2019

This decision will impact the price you’ll need to pay to run your ad. For B2C companies, the best days to tweet are weekends. Your business can decide between different objectives when it comes to your Twitter ads including app installs, video views, and website conversions , as well as audience targeting for your campaigns.

Marketing

Sprout Social

MARCH 21, 2019

If you want to know exactly what your customers want in 2019, you don’t have to look very hard. Social media is an absolute goldmine of B2C intelligence. Through B2C social listening, these answers and so much more are out in the open. How to use B2C social listening to make better marketing decisions. Well, sort of.

B2C

Martech

FEBRUARY 25, 2022

For information on pricing and a deeper feature breakdown on several of these platforms, download the MarTech Intelligence Report. Founded in 2019 after IBM Watson Marketing separated from IBM as a standalone company, Acoustic powers thousands of marketing teams in more than 70 countries, sending more than 4 billion messages every week.

Marketing Automation Platform

Sprout Social

NOVEMBER 21, 2019

Maybe you’re able to emphasize a lower price point. For example, Google Product Listing Ads can help highlight all of the above for B2C brands. And of course, there’s the Sprout Insights blog and invaluable resources like the 2019 Sprout Social Index to keep you updated on the latest social trends. Social media. It’s trackable.

Market Research

Hootsuite

DECEMBER 10, 2019

That’s why we interviewed more than 3,000 marketers toward the end of 2019. 2019 was a big year for messaging. Get the Headspace Family Plan and see what it does for you and up to 6 people, for one low price. Posted by Headspace on Tuesday, November 26, 2019. Posted by Citi on Friday, October 18, 2019.

Gen Z

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. 60% of B2C marketers are committed to content marketing. Starting in June of 2019, roughly 94% of internet searches began to occur on Google. Content Marketing Institute ).

Digital Marketing

Martech

JULY 25, 2022

More than half of consumers (56%) reported seeing instances of shrinkflation (reducing size or quantity of packaged goods without reducing the price) in food and groceries. S]top price gouging, stop being so greedy, explain why, stop changing the amount of food in the container, or changing the container to hold less. Its giant 23 oz.

Customer

Hootsuite

JANUARY 6, 2020

Extra options : If it’s relevant to your business, add your operating hours, price range, and privacy policy. Posted by Kylie Jenner on Thursday, December 12, 2019. Posted by Color Street on Tuesday, December 24, 2019. Posted by LoveCrafts Knitting on Saturday, December 7, 2019. Click Create Page @Username to make one.

Marketing

Martech

MARCH 19, 2024

The TOFU content strategy worked for us in 2019, but not now, when our goal is to become and remain the industry’s best. Quality can suffer when the company constantly changes its focus from B2B to B2C. Go there and check their track record, portfolio, services and prices. The downside is the price. “Who is an SDR?”

Copywriting

Neil Patel

FEBRUARY 23, 2021

A 2019 study by Snapchat found filters are one of the main reasons users spend time on the app. At this point, you’ll also be shown the price of your sponsored filter. If your brand is B2C and targets young consumers in particular, creating a sponsored Snapchat filter could be a winning strategy.

Advertisers

Backlinko

JUNE 4, 2024

billion 2019 $599.51 billion 2019 $599.51 Census Bureau ) Here’s a table with ecommerce share of US retail sales worldwide since 2018: Year US Retail Ecommerce (% Share of Total Retail Sales) 2018 9.63% 2019 10.97% 2020 14.02% 2021 13.22% 2022 14.54% 2023 15.28% Q1 2024 15.89% Amazon accounts for 40.4% billion 2020 $787.93

eCommerce

Orbit Media Studios

MARCH 8, 2022

But this is a high-volume, low-intent phrase for the B2C consumer doing early-stage research. However, I feel that this mostly impacts the B2C space. In March 2019… you got ten blue links, plus some sitelinks under the top listing. Addendum: This article was originally published in March, 2019 and updated in March 2022.

SEO

Content Marketing Institute

NOVEMBER 27, 2018

Yet, emfluence’s Email Marketing 2018 Benchmarks Report shares that organizations are slow to adopt email marketing automation – only 2% of emails sent by B2B organizations and 3% for B2C organizations are automated. In B2C, as with Stikwood, it drives sales. It unbundles fares to offer the lesser-priced tickets. The lesson?

Email Marketing

Martech

JULY 24, 2023

FIFA is projecting a total audience of more than 2 billion people (an increase of at least 800,000 from the 2019 tournament) and is pricing ads and sponsorships accordingly. In 2019 they only had 12. In 2019, 14.3 This year’s WWC is the first to feature 32 teams, eight more than in 2019. from 2019).

Marketing

Marketing Insider Group

MAY 31, 2021

Whether your business is B2B or B2C, you can learn a lot from these top brands on social media. They also know how to think outside of the box to grab users’ attention, as in their #ExtraShotOfPride campaign to celebrate Pride month in June 2019. The Best Brands on Social Media Today. Shopify targets every entrepreneur.

Branding

Neil Patel

SEPTEMBER 24, 2020

They’ve received several honors and awards, including #1 Pay Per Click Company in the USA 2018 and 2019. They’re a Google Premier Partner, they’ve been in business for six years, and they recently generated $20 million in revenue in 2019. Disruptive – Best for larger budget PPC focus (10k minimum).

eCommerce

Content Marketing Institute

JANUARY 14, 2019

Work/product samples and price quotes, good reviews from happy customers, and booking sales calls. HANDPICKED RELATED CONTENT: Sample 11 of the Best B2B and B2C Content Marketing Ideas of 2018. Contentmarketing is the “heart” of any digital #marketing strategy, says @robert_rose. Where is your lead in the cycle?

Whitepaper

Hootsuite

AUGUST 17, 2020

It’s a complicated time, but the silver lining is that there’s evidence ad prices are trending lower. For instance, on Facebook in late 2019 organic reach was down 2.2%, meaning that the average organic reach for a Facebook post is about 5.5% But B2C retailers aren’t the only industry focusing on social advertising.

User-Generated

Hootsuite

JULY 15, 2020

Is price-sensitive for tickets an on-site spending. Here’s what they found: Persona 1 (B2C): Jim Watson, a sports fan. Posted by Salford Red Devils RLFC on Wednesday, March 6, 2019. Has attended ADE more than once. Attends ADS to experience electronic music with friends, meet like-minded people, and express themself.

Analytics

Content Marketing Institute

JANUARY 17, 2019

HANDPICKED RELATED CONTENT: 7 B2C Brands Offer Content Marketing Lessons and Inspiration. Gordon Salon (@GordonSalon) January 10, 2019. Jeff Moriarty, digital marketing manager, Best Price Nutrition. Eric Quanstrom, chief marketing officer, CIENCE. Click To Tweet. Make them your personas. Communicate the culture.

Content Marketing

Hootsuite

MAY 16, 2022

How does Facebook ad pricing work? Your ad costs typically go up the higher your product price is, or how valuable the lead you’re trying to capture is. That was 23% lower than April 2019. Not trying to reach a B2C audience? Back in 2019, weekend CPCs were up to $0.10 Your industry.

Advertisers

Marketing Insider Group

NOVEMBER 16, 2019

Adobe’s 2019 Digital Trends report names customer experience as the most exciting business opportunity for 2020 – not content marketing, social media, or any other form of digital marketing. This puts CX above price and other traditionally critical factors. And this is only possible by providing truly great customer experiences.

Customer

Marketing Insider Group

FEBRUARY 5, 2024

DemandMetric) In 2022, writing a typical blog post took bloggers an average of 4 hours and 10 minutes, an increase from 3 hours and 57 minutes in 2019. HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. WebinarCare) In the B2C sector, only 20%-40% of webinar attendees convert.

Digital Marketing

Hubspot Marketing

NOVEMBER 30, 2022

One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place. B2C Digital Marketing. For B2C companies, channels like Instagram and Pinterest are often more valuable than business-focused platforms like LinkedIn.

Digital Marketing

Hubspot Marketing

AUGUST 21, 2023

A company profile may justify a higher price point. You can justify a higher price point for your products and services, if you go into details about your production values or ethically-sourced materials. If you're a B2C business, simply include some of your customer's best quotes, tied with your best value products.

Fashion

Markinblog

SEPTEMBER 5, 2021

United States. Social Media. Ecommerce. Suning.com. Ecommerce. Social Media. United States. Entertainment. United States. Transportation. United States. Bloomberg L.P. United States. Financial Services. United States. Financial Services. United States. South Korea. Wildberries. South Korea. United States. Epic Games. United States. Video Games.

Finance

Hubspot Marketing

MAY 13, 2022

That depends on your business — it's likely to vary depending on whether you're B2B or B2C, or whether you sell a high-cost or low-cost product. For example, if you're a B2B software company, knowing your audience values customer support over a competitive price point is very valuable information.

Marketing Strategy

Martech

FEBRUARY 24, 2022

For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. Iovox also acquired French-based WannaSpeak in 2019. The result can be a long-term, productive call analytics partnership that boosts both revenue and profit for your marketing organization. CallRail’s platform (via Callrail).

Analytics

Pam Didner

JANUARY 1, 2021

Event planners could provide soup-to-nuts all-inclusive experiences where everything from flights, hotel, food, sessions and activities are fully arranged for one package price — almost like a conference at sea. . Arm yourself with top knowledge from the industry and stay ahead of the curve for 2019 and beyond.

Transform

DirectMail2.0

JUNE 18, 2024

Transcript below: 0:00 Welcome to our webinar where we’re going to discuss today how you can get an edge on Direct Mail with competitive 0:06 intelligence and Omni Channel marketing my name is Morgan DiGiorgio I am the senior vice president sales and marketing for Direct Mail 2.0 billion industry 1:40 with 10.9 and and 45:08 soon to be dm2 do.ai

Direct Mail

The CMO Survey

JANUARY 29, 2019

TheCMO Survey finds that B2C product (15.6%) and services (14.2%) sales outpace B2B products (9.7%) and services (11.5%). In the B2C arena, Stitch Fix offers consumers digital clothing style consultations (driven by real stylists and algorithms) and monthly bento box sales. Second, ecommerce penetration varies across sectors.

eCommerce

Marketing Insider Group

JULY 1, 2020

In the B2C sector, content marketing is just as important. But today, almost all marketers use content marketing – 91 percent of B2B marketers and 86 percent of B2C. More companies are using content marketing (86% of B2C organizations and 91% of B2B marketers). For B2C, it’s 22 percent. image source.

Marketing Strategy

Econsultancy

DECEMBER 13, 2021

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%).

Advertising