How E.l.f. Saw A 49% Increase in Sales by Focusing On Gen Z
Hubspot Marketing
MAY 9, 2023
In its first decade, the company experienced a period of steady growth, expanding its product line, opening its own retail spaces, and finding some success in digital marketing. was experiencing a plateau in sales , and closed its standing retail stores, priming the brand for a marketing pivot. s pivot to focus on Gen Z?
Let's personalize your content