Backlinko

MAY 14, 2025

Side note: Our CTR study was conducted in 2019. Bad: Marketing Strategy Guide Its fine, but a bit blah. Better: Marketing Strategy Guide: Get Explosive Growth in 7 Days Its actionable, shows value, and uses an emotional power word (explosive). Clickable Ranking is only half the battle. The other half?

SEO 91

SEO Transform Marketing Strategy Email Marketing 91

SocialPilot

APRIL 9, 2025

Read on as we compare Bluesky’s and Threads’ features, highlighting what makes each stand out and how they can fit into your brands marketing strategy. It was initially launched in 2019 as a research project by Jack Dorsey, the former Twitter CEO. Or, should you leverage both for community building?

User-Generated 56

User-Generated Branding Customer Management 56

Animalz blog

JULY 22, 2025

And then about 2019, the person who had been running database marketing, he left and they decided to combine that team with mine and have me lead it because I did have a background in kind of lead gen marketing. The KPIs were, we looked at the same KPIs, but the goals might change based on marketing strategy.

SEO 57

SEO Customer Journey Thought Leadership Place 57

Duct Tape Marketing

FEBRUARY 26, 2025

The Zero-Click Internet: What It Means for Your Marketing Strategy written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Rand Fishkin In this episode of the Duct Tape Marketing Podcast , I interviewed Rand Fishkin, co-founder and CEO of SparkToro, an audience research software company.

Marketing Strategy 65

Marketing Strategy Food SEO Marketers 65

Sprout Social

MAY 12, 2025

In 2019, it had fewer than 1,000 views; by 2023, it received 8 billion views worldwide. Strategise smarter with TikTok Australia statistics When it comes to crafting a winning marketing strategy, knowledge is power. BookTok has grown significantly over the years. In October 2024, the hashtag #BookTok had over 309 billion views.

Gen Z 65

Gen Z Transform Fashion Food 65

Duct Tape Marketing

APRIL 2, 2025

Omni-channel marketing is essential. The most effective marketing strategy? I don't want to give too much away early on, but the whole premise of the end of marketing is that brands want to be able to rise above all the digital noise that's existing today. And look, to be transparent with you, I wrote this book in 2019.

Marketers 64

Marketers Marketing Branding Communications 64

Martech

FEBRUARY 19, 2025

However, marketers must understand and work with TikTok’s culture to succeed. This guide covers key data, user demographics, marketing strategies, content creation and best practices for B2B success on TikTok. Table of contents Why use TikTok for B2B marketing? Their videos are funny and relevant to the brand.

Gen Z 123

Gen Z Law B2C Entertainment 123

DirectMail2.0

MAY 28, 2025

and who’s mailing what our sole purpose is to make direct mail the most effective form of 0:46 marketing by integrating it with cutting edge technology so on the direct mail 2.0 Transcript: 0:00 let’s go ahead and get started my name is Morgan DiGiorgio I am the chief revenue officer for Direct Mail 2.0

Direct Mail 52

Direct Mail Education Retail Advertising 52

Hubspot Marketing

OCTOBER 17, 2019

To help ease some of that uncertainty, we've created this guide that'll show you step-by-step how to create a marketing strategy that leaves no stone unturned. Let's dive into the five critical components of a complete marketing strategy in 2019, followed by some examples for further inspiration. Regal Movies.

Marketing Strategy 145

Marketing Strategy PR eBook User-Generated 145

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020.

Marketing Strategy 175

Marketing Strategy Transform Thought Leadership User-Generated 175

Hubspot Marketing

MARCH 16, 2022

A way to accomplish this is to create a solid customer-centric marketing strategy. Customer-centric marketing ensures your customers are satisfied with their products or service enough to remain loyal and to tell others to become customers as well. Customer-Centric Marketing Examples. These companies include: 1.

Marketing Strategy 144

Marketing Strategy Customer Marketers Marketing 144

Hubspot Marketing

OCTOBER 2, 2019

If you're looking at rebranding your business because sales have been slow or brand awareness efforts don't seem to be paying off, you might want to reconsider -- these issues can potentially be solved by creating a new marketing strategy , or conducting market research to identify the underlying cause. Image Source.

Food 145

Food Branding Place Product 145

Hubspot Marketing

JUNE 21, 2019

Keep reading to learn about our 14 favorite website plugins for 2019. Testing different elements of your site, from headlines and images to CTAs and messaging, is key to improving your marketing strategy over time. Once you've found a good option, it's time to get it onto your site for your first test. Image Source.

User-Generated 145

User-Generated eCommerce CRM SEO 145

Hootsuite

NOVEMBER 9, 2020

Don’t throw your TikTok marketing strategy out the window just yet. Learn how to set TikTok up for business and how to tackle TikTok influencer marketing and more. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. How to create a TikTok marketing strategy.

Marketing Strategy 145

Marketing Strategy Marketers Marketing Fashion 145

Hubspot Marketing

MAY 16, 2019

This is still the main strategy most marketers use nowadays, but since content marketing has exploded in popularity since its early adoption, it has developed into a much more nuanced and complex type of marketing with many techniques for reaching and resonating with an audience.

Marketers 145

Marketers Marketing User-Generated Fashion 145

Hubspot Marketing

AUGUST 25, 2022

To help you narrow your search and ensure your influencer marketing strategy is as effective as possible, we've created a template and guidelines to help get you started. Influencer collaboration is a marketing strategy that involves paying individuals with a large social media following to advertise your brand to their followers.

Influencer Marketing 145

Influencer Marketing Marketing Strategy Marketers Marketing 145

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

Video Marketing 145

Video Marketing Marketing Strategy Entertainment Marketers 145

Marketing Insider Group

DECEMBER 9, 2019

How do you feel about your content marketing strategy? Content marketing isn’t a perfect science —nor is it a one-and-done kind of activity. Even if your content is performing well, your content marketing strategy may still need adjustments. How Is Your Content Marketing Strategy Helping You Build Trust?

Marketing Strategy 136

Marketing Strategy Content Marketing Marketers Marketing 136

Hubspot Marketing

MAY 10, 2019

In this guide, we’ll answer that question along with some others including what a Twitter marketing strategy is, how you can use Twitter for your business , and what tips and tricks you can implement to help you improve your marketing efforts on the platform. What is a Twitter marketing strategy? Let’s get started.

Marketers 145

Marketers Marketing Analytics Promotion 145

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Hubspot Marketing

JULY 10, 2019

Effective marketing is difficult to get right. Between creative demands, budget limits, and channel decisions, marketers have a lot to juggle when developing their marketing strategy. The biggest determinant of effective marketing, however, is your audience. B2B Marketing Strategies.

B2C 145

B2C Social Media Marketing Marketers Marketing 145

Hubspot Marketing

JUNE 26, 2019

Product marketing is about understanding a specific product’s audience on a deep level and developing that product’s positioning and messaging to appeal to that audience. These marketers make sure there’s a consistent, on-brand message behind all of the company’s content. Why is product marketing important? Product marketing ….

Product Marketing 145

Product Marketing Product Price Marketers 145

Hubspot Marketing

AUGUST 7, 2019

Keep reading to learn about the ways your business can implement content marketing tactics and strategies to connect with your audience. Why is content marketing important? Content marketing has become a popular way for businesses to combat this issue. Now, let’s talk about your content marketing strategy.

Content Marketing 145

Content Marketing Inbound Marketing Shipping Marketers 145

Hubspot Marketing

MAY 13, 2022

Would it be correct to assume a major part of your marketing strategy today is digital? With a number of other responsibilities and tasks that you need to do, how can you also efficiently create, fine-tune, and maintain an agile digital marketing strategy? Now, let's look at digital marketing strategy.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Martech

MARCH 22, 2023

Think back to November 2019. The post 3 recession-defeating marketing strategies appeared first on MarTech. Keep your eye on the future. How would you have prepared if you had known that the world would shut down three months later? You have that time now. What’s your plan? Get MarTech! In your inbox.

Marketing Strategy 107

Marketing Strategy Whitepaper Marketers Thought Leadership 107

Sprout Social

MARCH 17, 2020

Now let’s dive deeper into the times when sending a private Twitter DM can work to your advantage as a marketer. We’ll also give you some tips and tricks as to how you can use Sprout Social to integrate Twitter DMs into your social media marketing strategy. Sprout Social (@SproutSocial) May 31, 2019.

Social Media Marketing 141

Social Media Marketing Marketing Strategy User-Generated CRM 141

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Adobe Experience Cloud Blog

JANUARY 15, 2020

Digital marketing helps small businesses build lasting customer relationships. Over 1,190 US-based small business respondents told Keap that their third biggest challenge in 2019 was retaining and re-engaging customers. billion people or 42% of the world population uses social media today ( Emersys, 2019 ) .

Digital Marketing 176

Digital Marketing Traditional Marketing Social Media Marketing Marketers 176

Hootsuite

OCTOBER 8, 2020

Tracking essential Snapchat user stats, familiarizing yourself with the most up-to-date Snapchat business statistics, and learning interesting facts about the social media platform can take your social media marketing strategy to the next level. In the USA in 2019, Snapchat reached 75% of all 13 to 34-year-olds.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Marketers 145

Rock Content

APRIL 11, 2023

With that in mind, it is important for us to constantly track these behavior variations, to make sure we are up to date with how our customers are buying things, mostly to make sure we (and our Marketing Strategies) continue meeting their needs. There, you’ll find all the trends that matter in the Digital Marketing landscape.

Gen Z 95

Gen Z Marketing Strategy Millennials Marketers 95

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. baddiewinkle) on Sep 23, 2019 at 6:14pm PDT. Ages 50–64: 23%.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Fashion 145

Marketing Insider Group

OCTOBER 27, 2021

With a solid Conversational Marketing strategy in place, you can tap into prospects’ heads, guide leads through your sales funnel , and maintain a high level of satisfaction with existing customers. If you want assistance establishing a Conversational Marketing strategy and tactics, get in touch! Standardize. Levy, Jason.

Shoppers 145

Shoppers Conversational Marketing Communications Marketing Strategy 145

Hootsuite

FEBRUARY 20, 2020

Social media statistics are a key ingredient in any social media marketing strategy. since 2019). India has had the biggest increase in social media users since 2019, with 130 million new users, a 48% year-over-year increase. China owned the second-largest increase in social users in 2019, with 15 million (up 1.5%).

Gen Z 145

Gen Z User-Generated Marketers Marketing 145

Hootsuite

MARCH 2, 2020

Pinterest closed out 2019 by overtaking Snapchat as the third-biggest social network in the United States. In fact, eMarketer had projected Pinterest would close 2019 with 82.4 Snapchat did not release MAU figures, but reports 86 million daily active users for Q4 2019. Pinterest’s revenue topped $1 billion in 2019.

Marketers 145

Marketers Marketing Advertising Advertisers 145

Hubspot Marketing

MARCH 18, 2020

If you aren't sure if creating your own podcast is a good marketing strategy for your brand, you might see a return on podcast ads or sponsorships. By the end of 2019, the number of podcasts jumped to 800,000 ( Podcast Insights ). The number of podcast episodes climbed to over 30 million in December 2019.

Gen Z 145

Gen Z Advertising Advertisers Millennials 145

Marketing Insider Group

APRIL 10, 2023

Digital marketing is table stakes for companies that want to attract and convert new customers, but nearly half of all companies ( 45% ) don’t know the ROI of their marketing strategy. Before we get to traffic breakdowns, let’s look at the top web traffic sources businesses use right now in their digital marketing strategies.

B2C 144

B2C Real Estate Food Digital Marketing 144

Hubspot Marketing

APRIL 25, 2022

We first pointed out TikTok as the app marketers should watch back in 2019. In 2019, we saw brands like Guess experimenting with TikTok by creating their own unique viral video challenges. We first pointed to Lasso as a social media platform marketers should watch back in 2019.

Gen Z 135

Gen Z Influencer Marketing Social Media Marketing Finance 135