Remove 2021 Remove CRM Remove Customer loyalty
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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Examples of these are tools for customer relationship management (CRM), content management systems (CMS), automation, and e-commerce tools. The post 20 B2B Marketing Strategies That Will Deliver Success In 2021 appeared first on Marketing Insider Group. It’s all about the buyer, so go figure!

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5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

In fact, according to our Digital 2021 Report , there are now: 2 billion users on WhatsApp. Create ‘wow’ moments that boost customer loyalty and retention. Is your brand always seeking new ways to gain customer loyalty and retain customers? The platform easily integrates with your existing CRM systems.

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The evolution of banking marketing teams

Welcome Software

According to Accenture’s latest Global Banking Consumer Study , banks invested $124 billion globally in new IT in 2021—a 24% increase compared to 2019. Adoption of the latest technologies has shifted from being a competitive advantage to table stakes.

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Litmus in Customer Think: Why Email Content Automation is Good for Business

Litmus

B2B and B2C customers don’t just think personalized content would be nice — they expect it. Key takeaways from McKinsey & Company’s Next in Personalization 2021 Report show that personalization remains a critical ingredient in brand marketing. Loyalty program status. Preference center or CRM data.

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Four ways that luxury brands are building customer loyalty through digital channels

Econsultancy

— Seer (@HelloSeer) February 2, 2021. Speaking to Retail Week , Michael Horsch, President for Product and Marketing EMEA says that the loyalty program aims to balance “both emotional and functional benefits, matching simple things like free delivery with more emotive elements such as exclusive access.”

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Elevate your support with social media customer service software

Sprout Social

With Message Approval Workflows, you can expertly manage global teams and prevent situations like typos, off-brand posts or insensitive responses that can jeopardize your customer relationships. Given this, it is imperative that a social customer care software is compatible with your customer relationship management (CRM) software.

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Litmus Acquires Kickdynamic

Litmus

Per our 2021 State of Email report , 9 in 10 marketers believe personalization is not just important, but imperative to their overall business strategy. Because 80% of customers are more likely to make a purchase from a brand that provides personalized experiences.