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Digital Transformation Strategy and Framework Guide

Bannerflow

It’s no secret that COVID-19 has accelerated the adoption of digital transformation technologies across many, if not all, industries. This can be hard to achieve in practice if you don’t have a strategy for digital transformation within a workable framework for your particular business. What is a digital transformation strategy?

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5 CX Speakers You Should Follow in 2021

Marketing Insider Group

But if you can’t foster and fuel customer loyalty , you’re toast. That’s why taking the customer experience (CX) seriously should be a top priority for all companies. She does this by first identifying every touchpoint a client has with a brand and then seeking to optimize every step in a customer’s journey.

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Top 10 B2B Digital Marketing Conferences to Attend in 2021

Marketing Insider Group

In 2021, many top marketing agencies and tech companies are still hosting digital marketing conferences. Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. What are your main priorities and goals for 2021? Several take place in April. Miss you!).

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The evolution of banking marketing teams

Welcome Software

Today, the role of marketers and digital leaders in the financial services industry is undergoing a thrilling transformation. Marketers in banks and fintech companies are shedding their old-school reputations and embracing cutting-edge technologies, turning their roles into powerful engines of personalization and customer engagement.

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5 simple ways to increase online sales through social media

Sprout Social

Social commerce is booming, thanks in part to the pandemic accelerating digital transformation. Posted by River Island on Saturday, October 23, 2021. Once you identify your audience’s preferred content formats, you can look for ways to transform them into shoppable posts. TravisKauth) May 6, 2021. Shoutout to @MeUndies !

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Reasons Why Customer Reviews Are Important for a Business

SocialPilot

The Internet revolution has radically transformed the way people shop for almost everything. Its rare to shop for customers without reading online reviews, especially when its the first encounter with a brand. They validate the authenticity of your offerings, helping new customers feel secure.

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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

The research found that the top three marketing objectives for B2B marketers are to generate sales and leads, improve brand awareness, and increase customer loyalty and retention, and it is crucial for marketing to partner and collaborate with sales in order to achieve these goals more effectively and drive business growth together.