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Litmus Live 2021 Speaker: Meet Lyla Rozelle—With Email & In-app Messaging Best Practices

Litmus

I started out as a customer success manager, and we had no marketing team (yet). Join us at Litmus Live via livestream on October 26th-27th, 2021. The post Litmus Live 2021 Speaker: Meet Lyla Rozelle—With Email & In-app Messaging Best Practices appeared first on Litmus. See the full Litmus Live agenda.).

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10 Ways for Social Marketers to Avoid Social Media Burnout

Hootsuite

i'd be interested to know if the events of the past few years, especially 2020-present, have any other social media managers considering changing careers. — amy b (@arb) January 7, 2021. dakaridunning) January 14, 2021. — Kenneth Dimalibot (@kendimalibot) May 5, 2021. — DAKARI is booked.

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HubSpot launches new genAI-powered Content Hub

Martech

The HubSpot blog is one of the most consumed in the marketing space, and in 2021 it launched the HubSpot Podcast Network. Customer Success Workspace where customer success managers can track activity for all their accounts, see customer health scores and get suggested next steps after customer calls.

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How email marketing is changing and what marketers should do about it

Martech

“One of the things that we wanted to achieve by recreating the Email Marketing Periodic Table this year was to provide a guide to success factors, helping email marketers build relationships that are based on trust,” said Jennifer Cannon, Client Success Manager at ShotFlow.

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How We Reimagined the Hootsuite Office for the Future of Work [Photos]

Hootsuite

In 2021 we redesigned our benefits with diversity, equity, and inclusion (DEI) in mind. We achieved global pay equity in 2021— not only from a gender perspective but across the entire company (we included elements such as race/ethnicity, sexual orientation, neuro divergence, disabilities, etc.,

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Content marketing: What it is and why marketers should care

Martech

About 91% of companies said they achieved some level of success with content marketing in 2021, according to Semrush’s 2022 State of Content Marketing Report. Currently, content marketers measure success by looking at traffic, search rankings and leads. Sales manager or agent : Uses content to support the sales process.

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What is customer experience and why does it matter?

Martech

However, to successfully manage customer experience and deliver value, businesses should look at the organization as a whole instead of trying to figure out how to improve each part. million new business applications were filed in 2021. The aim is to promote greater customer satisfaction, loyalty, and advocacy. Click here to download!

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