Martech

MAY 5, 2025

Offer flexible options : Consider providing flexible payment plans, discounts or loyalty programs that can ease the financial burden on consumers. This approach can help maintain customer loyalty and encourage repeat purchases. Adapt to changing trends : Stay agile and responsive to shifts in consumer sentiment and behavior.

Customer loyalty 111

Customer loyalty Marketing Marketers Price 111

Vertical Response

JANUARY 10, 2025

Email marketing is vital for boosting business in 2025. This article highlights the top strategies, from campaign types to email list building and performance tracking, to help you master email marketing and drive significant results. Subject Lines Subject lines are crucial for improving open rates in email marketing.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

illumin

FEBRUARY 12, 2025

Social responsibility in marketing requires brands to adopt more sustainable and ethical business practices and incorporate them into their marketing strategies. This marketing approach is on the rise, and brands that leverage socially responsible business practices will win in 2025.

Customer loyalty 59

Customer loyalty Communications Advertisers Advertising 59

Martech

MAY 12, 2025

Lets break down what a strong online advertising strategy looks like in 2025 and why affiliate marketing should be in your playbook. How can I incentivize customer reviews? How can I drive greater customer loyalty and keep them coming back? Post-sale, affiliates can: Encourage customer reviews.

Retail 97

Retail Affiliate Marketing Customer loyalty Advertising 97

Vertical Response

APRIL 25, 2025

This article will explain what is email marketing, its different types, and how to use it effectively. Key Takeaways Email marketing is a cost-effective digital strategy that fosters customer loyalty, enhances brand visibility, and drives sales through personalized communication.

Email Marketing 52

Email Marketing Customer loyalty Law Marketing 52

Vertical Response

OCTOBER 13, 2024

AI is set to revolutionize email marketing by 2025. The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. Predictive Analytics Predictive analytics allows marketers to anticipate customer behavior and tailor communications accordingly.

Email Marketing 52

Email Marketing Transform User-Generated Analytics 52

Martech

FEBRUARY 6, 2025

Marketing strategies must be verified and proven with metrics and analytics. Journeys, not funnels Over the past five years, the customer journey has changed radically, making it no longer a straightforward, easily measurable process. In the past, marketers expected an average of eight to 10 touchpoints before a conversion.

Thought Leadership 86

Thought Leadership Customer Journey Customer loyalty Marketing 86

Vertical Response

MARCH 15, 2025

Email marketing is a proven method for engaging customers and increasing sales. In this article, youll learn what email marketing is, why its effective, and how to create successful campaigns in 2025. Email marketing is particularly appealing due to its impressive return on investment.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Sprout Social

MARCH 27, 2025

Creator marketing is now an essential part of digital marketing playbooks in the increasingly crowded social landscape. A creator and influencer marketing strategy is no longer a nice to have, its an absolute necessity. AI is also making it easier for brands to discover creators and manage partnerships.

Gen Z 97

Gen Z Affiliate Marketing Influencer Marketing User-Generated 97

Martech

JANUARY 22, 2025

For marketers, mastering this intersection requires a marriage of separate elements to create a cohesive event marketing strategy. in the first five months of 2024 alone and 2025 is looking just as promising. Successful SoLoMo: 3 quick case studies “Really? ” Yes, I know. How can your brand harness SoLoMo?

Event Marketing 110

Event Marketing Finance Customer loyalty Marketing 110

Duct Tape Marketing

MARCH 5, 2025

How Small Businesses Win on Reddit in 2025 written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jim Squires In this episode of the Duct Tape Marketing Podcast , I interviewed Jim Squires, Executive Vice President of Business Marketing and Growth at Reddit.

Advertisers 78

Advertisers Advertising Health User-Generated 78

Litmus

DECEMBER 2, 2024

How to plan your next email marketing campaign Email campaign planning template Best practices for your next email marketing campaign How to incorporate personalized emails into your campaign strategy How do you structure an email marketing campaign? For example, you shouldn’t send a “spring is here!”

Copywriting 64

Copywriting Email Marketing Key Performance Indicator Whitepaper 64

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. billion by 2025.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Adobe Experience Cloud Blog

FEBRUARY 4, 2020

When it comes to digital marketing, your business may be content with maintaining the status quo –– but don’t get comfortable. In fact, IDC forecasts that by 2025, on average, the connected person will engage with their connected device once every 18 seconds. The competition is coming for your customers. They’re taking action.

Transform 133

Transform Thought Leadership Customer Journey Customer loyalty 133

Use Insider

MARCH 10, 2025

Today, Salesforce is an extremely versatile platform, including in the marketing space with tools for: Data unification. Marketing analytics. Email and SMS marketing. Customer loyalty. In particular, its email marketing tool is one of the most advanced on the market and offers more versatility than Klaviyo.

CRM 52

CRM Customer Journey eCommerce Price 52

Hootsuite

APRIL 2, 2025

And for every brand hes worked with, storytelling has been an important marketing strategy. In the hospitality industry, competition is fierce, and Reynolds shares that brand storytelling helps Hiltons content marketing efforts stand apart from the rest. Its so important, in todays world, to break through, he says.

Branding 67

Branding User-Generated Food Transform 67

Sprout Social

MARCH 18, 2025

This month, were spotlighting brands who use influencer marketing to inform their strategy beyond social content, and how that leads to sustainable business growth. While its well-established that influencers increase awareness, a Q1 2025 Sprout Pulse Survey also found that social teams say influencer marketing drives revenue.

Health 64

Health Influencer Marketing Food Retail 64

Buffer Marketing

MARCH 23, 2025

A great example is, the “I met younger me for coffee” poem trend , which popped up across social media channels in early 2025. This will not only help you create content that resonates with your followers, but also foster customer loyalty. You can use platform trends and tailor them for your own niche.

Social Media Marketing 69

Social Media Marketing Analytics User-Generated Customer loyalty 69

Neil Patel

OCTOBER 19, 2021

Tracking allows you to spot patterns and refine your marketing strategy. billion dollars by 2025, and your online business can benefit from this surge. You’ve got customers coming into your store every day. It provides targeted reach. There are little to no geographical limitations. There is over-reliance on technology.

Shipping 140

Shipping Shoppers Retail Transform 140

Digital Marketer

JULY 4, 2022

trillion dollars by the end of 2025. And you only beat the fierce competition with aggressive ecommerce marketing strategies like digital advertising , content marketing, social media marketing, etc. The goal is to make your product unique and market it to a relevant audience that is more likely to make a purchase.

eCommerce 84

eCommerce Logistics Affiliate Marketing User-Generated 84

Marketing Insider Group

NOVEMBER 30, 2010

government spending plus interest will outpace revenue in 2025. That Is A Lot Of Time Spent Online Using Social Media About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. But she thinks it will continue. Click here to cancel reply.

Telemarketing 75

Telemarketing Customer loyalty User-Generated Inbound Marketing 75

Hubspot Marketing

OCTOBER 24, 2023

15 Examples of Machine Learning and Marketing Forrester forecasts that nearly 100% of enterprises will be implementing some form of AI by 2025. Sephora built long-term customer loyalty with Sephora Virtual Artist. Their virtual artist allows customers to virtually try new products without wearing them.

User-Generated 134

User-Generated Price Retail Marketing 134

Set Up

DECEMBER 10, 2024

What other Brands do a great job at creating this anticipation and how can marketers employ these techniques in their own marketing strategies? Patrick's Day, creating anticipation among customers. It seems like there wont be a Cow Appreciation Day in 2025, but one can only hope.

Customer loyalty 59

Customer loyalty Retail Marketing Marketers 59

Use Insider

JANUARY 22, 2025

Insider: Ideal for large contact lists and integrating email with other marketing channels Insider is our AI-native platform for creating omnichannel customer experiences. Marketers can also use it to set up automated workflows based on subscriber behavior, such as welcome emails, abandoned cart reminders, and re-engagement campaigns.

B2C 52

B2C Email Marketing User-Generated Customer Journey 52

Vertical Response

MARCH 22, 2024

This is a world where your office can be anywhere with an internet connection, and your market is not restricted by geographical boundaries. With e-commerce projected to represent nearly 25% of global retail sales by 2025, and revenues expected to reach a staggering $8.1

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Adobe Experience Cloud Blog

MARCH 9, 2020

What will marketing look like in 2025, and why will neuromarketing play an important role in the future of the experience economy? The experience of the entire customer journey, from initial engagement to interest to purchase and beyond, is an essential part of the product. Let’s begin with the experience economy.

Neuromarketing 164

Neuromarketing Gen Z Transform Traditional Marketing 164

Econsultancy

DECEMBER 13, 2021

Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. Thanks to a boost in social and ecommerce advertising over the course of the pandemic, new research from WARC Data suggests Amazon, Meta and Alphabet could account for half of a potential $1 trillion advertising market by 2025.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Martech

JANUARY 14, 2025

2025 will be a breakthrough year for dynamic creative optimization as generative AI finally unlocks its full potential, said Oz Etzioni, CEO and co-founder of digital advertising company Clinch. As we head into 2025, marketers will face pressure to adopt and experiment with AI, but its success depends on a solid data foundation.

Advertising 125

Advertising Advertisers Transform Shoppers 125

Use Insider

NOVEMBER 29, 2024

So, how do you stay updated with the latest industry trends, technologies, and marketing strategies? The answer is simple: tune in to the best marketing podcasts. They’re like having a backstage pass to the minds of top marketers. Let’s get started. You can enjoy them in chunks during your breaks.

Millennials 52

Millennials Marketing Marketers Customer loyalty 52

Set Up

SEPTEMBER 17, 2024

Below are key budgeting challenges that marketers often face and practical solutions to help marketing leaders craft a stronger, more agile budget. According to Gartner’s 2024 CMO Spend Survey , many marketing leaders struggle with fragmented analytics, making it hard to track ROI accurately across channels.

CMO 59

CMO Energy Whitepaper Thought Leadership 59