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As retail evolves, so too do physical stores and retail tech

Martech

The sixth edition of Salesforce’s “Connected Shoppers” report found agentic AI to be one of the significant drivers of retail’s continued evolution, with 75% of retailers saying AI agents will become essential by 2026. Gen Z is three times more likely than baby boomers to value exclusive experiences.

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Australian social media demographics to inform your strategy

Sprout Social

The report also found that approximately one in five Australians creates social media content to generate income. Gen Z most actively earns money from social media, with 40% of users in this demographic using it as an income source. However, the data reveals that Gen Z uses Instagram, YouTube and TikTok the most.

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Going green, social commerce, faster delivery – retail trends for fall 2024

illumin

It found that 20% of Gen Z expected same-day delivery and that 60% of them were willing to pay extra for it. Past predictions showed in-person shopping slowing down, with some studies suggesting that up to 23,500 brick-and-mortar retail locations in the US would close by 2026.

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Purpose, Proof + Personalization | Secrets to Marketing in the Beauty Industry

Set Up

As Gen Z and Millennial consumers look for deeper meaning in brand relationships, campaigns must be rooted in insight, not just aesthetic. Adweek backs this up, noting that AI-first without empathy is a recipe for shallow engagement, especially among Gen Z consumers, who value intention as much as innovation.

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23 Social Media Content Types to Break the Boring Content Cycle

SocialPilot

75% of millennials and Gen Z share memes regularly, and meme-based content sees 60% higher engagement than traditional posts. TikTok Live: Powerful for reaching Gen Z; offers AI-driven comment filters, live gifting, Q&A tools, and co-hosting. It’s already driving massive results in beauty, fashion, and electronics.

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Multicultural marketing in an era of increased diversity

SmartBrief - Marketing

trillion by 2026, a 320% increase African American – projected to reach $2.1 trillion, a 367% increase from 2000 to 2026 Population growth. In the US, Hispanic, African American and Asian American consumers lead the multicultural market with buying power expected to reach $7 trillion by 2025. Forbes ) Digital engagement.

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A Human Renaissance in the Age of AI

Businesses Grow

She didnt just talk about the importance of authenticity; she showed us how different generations construct it. For Gen Z, legitimacy and consistency matter more than you’d expect. I hope you will join me at the next Uprising event, which will be April 21-24, 2026. For Boomers, expertise and accuracy still rule.