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How to keep your marketing automation campaigns from ruining your week

Martech

Marketing automation is a great tool. This saves time and greatly expands what your marketing team can accomplish with limited resources. Unfortunately, marketing automation can also go wrong somewhat spectacularly. Hi [First Name]’ This might be the classic example of marketing automation gone wrong.

Marketing 124
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How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

Effectively marketing a nonprofit event requires more than just hoping it becomes popular through word of mouth. If you have a nonprofit event coming up, whether small or large, explore the following key steps to create a plan for marketing your event. Review past events and the marketing strategies you used.

Insiders

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Destination Drupal 10: A CMO’s roadmap for upgrade success

Martech

Continuing to operate on Drupal 9 post-EOL increases the risk of security breaches, as vulnerabilities may become public that will only be patched in the more recent, supported versions of Drupal, as noted by Mark Dorison, CTO at Chromatic , a web agency specializing in Drupal migrations. ” Drupal is a widely used open source CMS.

Transform 112
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Simplifying your martech stack: From pipeline efficiency to brand affinity

Martech

Martech has exploded in recent years, with over 11,000 solutions available to help marketers automate and optimize operations. However, much of this martech stack is designed to convert prospects into leads and track them through the marketing funnel. We might have a decent operation for the 5% of in-market prospects.

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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. If you want to win time back in your schedule, make it your mission to never start from scratch.

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How AI Can Improve Your Customer Experience [New Data + Tips]

Hubspot Marketing

How AI Impacts the Customer Experience How You Can Leverage AI to Improve the Customer Experience 8 Tips for Getting Started How AI Impacts the Customer Experience Using data-driven insights, we’ll show you how AI can impact the customer experience through support, marketing, sales, and more.

Customer 106
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How to Perfect Your Resume Headline (+Examples)

Hubspot Marketing

Picture this: A busy hiring manager is sifting through dozens, if not hundreds, of resumes. Whether you're a fresh-faced graduate or a seasoned expert, this step-by-step guide will help you create a winning headline that sets you apart from the competition. How can you make yours stand out in a sea of sameness?