Hubspot Marketing

MAY 1, 2024

Oof, that can be a tricky interview question, especially if you’re unsure of your professional goals. Professional Goals Examples Tips for Achieving Professional Goals Work Towards Your Professional Goals What Are Professional Goals? Professional goals are achievements or milestones you hope to achieve in your career.

Management 109

Management Promotion Thought Leadership Education 109

SocialPilot

JANUARY 26, 2024

Imagine you’re giving directions to someone; the clearer and more specific your instructions are, the more likely they are to reach the exact destination they wanted. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started!

Transform 77

Transform User-Generated Marketing Marketers 77

Search Engine Land

JANUARY 16, 2024

Mechanics First, go to Engagement > Landing Page: Next, make sure you have a Conversion column added, and specify the primary conversion you’d like to analyze (here, we’re examining form submissions): For an extra layer of insights, add a Source/Medium dimension to the report: What does it show you? Let’s dig into: What they are.

SEO 117

SEO Thought Leadership Price Product 117

Marketing Insider Group

FEBRUARY 14, 2023

Email isn’t going anywhere anytime soon, and making sure your message stands out is becoming harder and harder to do. The average person receives 121 emails per day. One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line.

Gen Z 128

Gen Z eBook Digital Marketing SEO 128

Search Engine Land

MARCH 20, 2024

19, 2022, helpful content: Is created for a specific audience : Do you have an existing or intended audience for your business or site that would find the content useful if they came directly to you? But Ramadan moves forward by 10 or 11 days each year in a 33-year cycle. June : “Get Your Red Sox On & Summertime Fun.”

User-Generated 106

User-Generated Transform SEO New Technology 106

Rock Content

APRIL 6, 2023

One of these amazing new tools is the talk of the town when it comes to digital marketing support. In order to use ChatAI to help with your marketing activities, you need to know how to use it. In this article, we’ll help you discover some of the best ChatGPT prompts that you can use to take marketing to the next level.

User-Generated 86

User-Generated Finance Marketing Marketers 86

Hubspot Marketing

OCTOBER 7, 2022

The bigger your sales and marketing teams get, the harder it is to align these efforts. Often called “smarketing”, sales and marketing alignment is critical to ensure that these departments are working in tandem to target the right customer base, create more conversions, and drive more sales. Not sure how to get started?

Key Performance Indicator 144

Key Performance Indicator Marketing Marketers CRM 144

Rock Content

FEBRUARY 21, 2024

Welcome to the world of Employee-Generated Content (EGC), where the voice of your employees becomes the driving force behind building robust employer brands. Let’s solve this mystery and explore how this groundbreaking strategy can transform your employer brand. When your employees speak, people listen. But fear not!

Transform 83

Transform User-Generated Branding Education 83

Orbit Media Studios

MARCH 10, 2024

There you are in the press or on someone’s blog. It’s visible in your referral traffic and often your direct traffic. Your goal now is to maximize the impact of the press mention by amplifying the reach and building trust in your brand. You’ve been mentioned. It feels great doesn’t it? But it won’t last long.

PR 106

PR SEO CMO Energy 106

Digital Marketer

JULY 7, 2023

As a marketing mogul, you’re probably no stranger to the importance of creating content that stands out and keeps your reader hooked. However, brainstorming ideas, crafting and editing content, and promoting it can be time consuming, overwhelming, and let’s face it: you’d rather outsource it or, at the very least, get some help.

Marketing Strategy 81

Marketing Strategy Content Marketing Marketing Marketers 81

AWeber

NOVEMBER 22, 2023

Imagine successfully marketing your coaching services across several platforms with so many leads flowing your way that your waiting list is getting out of hand. There’s a lot to do when starting a coaching business , and you don’t want to spend the majority of your time on marketing.

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

AWeber

FEBRUARY 8, 2023

When it comes to making money online, the most powerful tool in your arsenal isn’t social media or SEO or paid search ads. It’s email. Email marketing has the highest conversion rates of any marketing channel. Want to start earning money from your email list? If not, this is your very first step.

Email Marketing 95

Email Marketing eBook Marketing Marketers 95

AWeber

SEPTEMBER 8, 2022

Paid newsletters are one of the best ways for creators and subject experts to monetize their knowledge, especially right now. Newsletters have always been an ideal way to build an audience and offer premium content, but in the last few years the idea of paying for newsletter content has become more and more accepted.

Price 106

Price eCommerce Affiliate Marketing Law 106

AWeber

MARCH 15, 2022

When you first created your email sign up form, you probably spent most of your time writing the copy and fine-tuning the design. But how much time did you spend thinking about your call to action (CTA) button? To really stand out and engage your site visitors, use copy that stops people in their tracks.

eBook 125

eBook Place Digital Marketing Content Marketing 125

AWeber

APRIL 26, 2022

Building an engaged audience is one of the best marketing strategies around. And email is one of the most effective channels. How do you grow an email list without an existing audience to market to? Read on for 25 free or budget-friendly ways to grow your list, even if you don’t already have followers somewhere else.

Promotion 127

Promotion Thought Leadership Place Advertising 127

Hubspot Marketing

FEBRUARY 22, 2023

Lead magnets, in marketing, are an effective technique for gaining a prospect's contact information. In this article, we’ll explain what a lead magnet is, as well as provide lead magnet ideas you can create today by repurposing content you already have. Taking your time to create something truly useful to your audience is key.

eBook 145

eBook Finance User-Generated Transform 145

Hubspot Marketing

NOVEMBER 27, 2023

If you’re like most marketers, you’ve tried out a generative AI tool. In five years, many companies will be creating AI marketing campaigns. Let’s take a look at how to create an AI marketing campaign: what the possibilities and limitations are, as well as what tools will give you the best results. Or do they?

Product 85

Product User-Generated eCommerce Marketing 85

AWeber

JANUARY 9, 2024

Email nurture campaigns are the answer! We all know it’s important to keep our email subscribers engaged, send them personalized content, and nurture them through the sales funnel. That’s where email nurture campaigns step in. What is an email nurture marketing campaign? How do nurture emails work?

Customer 91

Customer Copywriting Email Marketing User-Generated 91

Search Engine Land

OCTOBER 23, 2023

This article builds on my previous one, emphasizing the importance of aligning SEO with the customer journey , specifically for companies that provide software as a service (SaaS) that market to other businesses (B2B). Employ traditional offline marketing methods, including event booths, networking events, television, radio, and print ads.

Customer Journey 116

Customer Journey SEO Logistics Customer 116

Search Engine Land

OCTOBER 24, 2023

Many companies now view artificial intelligence as a standard tool, particularly in marketing and sales. Follow up with what your main call to action or actions are, then ask it to develop some image prompts. Enter AI-driven tools that can suggest content ideas based on current trends, search patterns and competitor analysis.

Content Marketing 125

Content Marketing User-Generated Marketing Marketers 125

Sprout Social

FEBRUARY 17, 2022

But there’s one method that’s stood the test of time: Email. And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. And let’s not get into the level of skill and understanding required to design an appealing newsletter.

Email Marketing 128

Email Marketing Marketing Marketers Direct Mail 128

Martech

AUGUST 16, 2023

With today’s powerful marketing and sales platforms at our fingertips, there’s no excuse for falling short. Understanding modern customer experience expectations How we can use marketing technology not just to meet but exceed these sky-high expectations? And why shouldn’t they? It’s not just about making a sale.

Customer 98

Customer Automobile CRM B2C 98

Hubspot Marketing

DECEMBER 21, 2020

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for an Instagram post, for instance, is entirely different than copywriting for a press release.

Copywriting 144

Copywriting eBook Communications Marketing 144

Martech

SEPTEMBER 11, 2023

Businesses were using predictive analytics to help improve business outcomes and consumers were using AI to help them select their next Netflix series. Savvy marketers have been using AI tools for years to help with social listening, manage paid advertising campaigns, and conduct market research. The free version, ChatGPT 3.5,

User-Generated 132

User-Generated Fashion Market Research Product 132

Backlinko

APRIL 23, 2024

Brand tone of voice helps distinguish you from your competitors. It’s the way your business communicates its perspective, mission, and values in specific words that resonate with your target audience’s needs and wants. Your tone influences how people perceive your brand. Which makes your brand memorable.

Real Estate 83

Real Estate SEO Communications Fashion 83

Hubspot Marketing

JANUARY 5, 2024

That means blog posts, articles, social media posts, website copy, etc. Read on for a deep dive into content writing and some tips to bring your content writing to the next level. So, you must consistently create helpful, engaging content for your business‘s bottom line. But that’s easier said than done.

Health 106

Health Entertainment SEO eBook 106

AWeber

JULY 26, 2022

Thank you pages are one of the biggest missed opportunities in digital marketing today. The moment after someone says “yes” to you - whether they’ve just placed an order, signed up for your mailing list, or whatever action they’ve taken - is an opportunity to show them they just made a great decision. What is a thank you page?

Email Marketing 102

Email Marketing Place Customer Education 102

Hubspot Marketing

JUNE 16, 2023

Your readers are judging your email subject lines. In fact, 47% of marketers in 2022 say they test different email subject lines to optimize their emails' performance and increase click-through rates. Read on for some tried-and-true tips to help jazz up your subject lines and boost your email engagement.

Email Marketing 144

Email Marketing eBook Food Communications 144

Hubspot Marketing

DECEMBER 7, 2022

I'd venture to guess you get tons of emails in your inbox every day. From coupons to daily deal sites, from newsletters to your mother wanting to know when you plan to visit — it's a lot to sift through, never mind actually open. So, what does it take for someone to actually open an email? Sender: DollsKill.

User-Generated 145

User-Generated Email Marketing Food Real Estate 145

Hubspot Marketing

JULY 28, 2022

Eat a clove of garlic and forget to brush your teeth before a first date? It turns out that the "make a good first impression" principle holds true not only in face-to-face encounters but in email interactions as well. Each example below showcases different tactics and strategies for engaging new email subscribers.

Customer 145

Customer Non-Profit User-Generated Customer loyalty 145

Customers.ai

FEBRUARY 7, 2024

Follow their lead for a masterclass in making your mark in the advertising universe. See Who Is On Your Site Right Now! Antonis has a pretty cool way of turning creative ideas into serious business growth, having worked with big names like PepsiCo, Unilever, and many others to create buzz-worthy campaigns that get results.

Transform 103

Transform eCommerce Non-Profit Advertising 103

Scoop.it!

JULY 12, 2022

Email marketing is an effective strategy for any company. However, small businesses often make the same mistakes when designing and sending marketing emails. . So before you send out any more campaigns, take a few minutes to double-check your emails for these top ten email marketing mistakes.

Email Marketing 92

Email Marketing Marketing Marketers User-Generated 92

AWeber

SEPTEMBER 14, 2022

So, in order to grow your Etsy store into a full-time business, you need to put new products in front of past buyers. Email marketing is one of the best ways to target existing customers. But, understandably, many Etsy sellers find email on the bottom of their to-do lists. But email doesn’t have to take any more time.

Customer 96

Customer Price Energy Promotion 96

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. And if you want to keep your client pipeline full, you need to know how to generate leads in real estate. real estate lead generation ideas. But where should you start?

Real Estate 94

Real Estate Transform User-Generated Education 94

Exposure Ninja

MARCH 18, 2022

Have your leads started to dry up? Here are our top 20 B2B lead generation ideas that you’ve (probably) not used yet. Add a CTA to Your Blog Content. Let’s start with a super easy change you can make that will make your blog content work harder for you. Package Up Your Best Content as an eBook.

Whitepaper 98

Whitepaper eBook User-Generated eCommerce 98

Duct Tape Marketing

MAY 2, 2024

Understanding Consumer Search Behavior: Gain insights into how consumer search behavior is evolving and what it means for your SEO efforts. Future-proofing Your SEO: Get tips on future-proofing your SEO strategies to ensure long-term success in the dynamic world of search engines. I found it. This is what I've been looking for.

SEO 63

SEO Whitepaper B2C Transform 63

Neil Patel

AUGUST 19, 2021

Are you struggling to get more clients for your accounting business? A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. However, this doesn’t mean your accounting firm is doomed. 6 Marketing Tips for CPAs. You’re not alone.

SEO 145

SEO Marketing Marketers Whitepaper 145