OnPassive Marketing

NOVEMBER 24, 2023

AI tools and technologies are reshaping the way marketing professionals approach their strategies. In this blog, we’ll explore the vast realm of AI in marketing, uncovering how these innovative technologies are being employed to create data-driven strategies. This personal touch enhances the overall customer experience.

User-Generated 97

User-Generated CRM Analytics Marketing 97

Search Engine Land

DECEMBER 6, 2023

AI’s exceptional capacity to analyze data, forecast trends, aid content creation and automate tasks can help shift your SEO approach from reactive to proactive. Generative AI can help organize inventory, content and demand data to create the optimal internal linking structure.

SEO 132

SEO User-Generated Transform Market Trends 132

Hubspot Marketing

NOVEMBER 20, 2023

When I think of influencers, I think of smiling content creators posting unique, relatable content promoting a service or product and how their work helps humanize brands and tap into audiences. But celebrities and influencers being immortalized as AI chatbots isn‘t the only impact on influencer marketing we’re seeing, Berrios.

Influencer Marketing 117

Influencer Marketing User-Generated Marketing Marketers 117

Digital Marketer

MAY 26, 2023

Trends have changed and AI has created a vast difference in working and planning strategies for marketing purposes. Chatbots AI-powered chatbots are being used by companies to enhance their productivity, and customer handling, and reduce human efforts. Do Chatbots Market the Business? Are You Ready to Master Social Media?

Digital Marketing 76

Digital Marketing Marketing Strategy User-Generated Transform 76

Neil Patel

JUNE 15, 2021

Route Leads to a Chatbot or Messenger. As technological capabilities evolve, so do our strategies for lead conversion. As artificial intelligence (AI) continues to advance, increasing opportunities for chatbots arise. In fact, it’s projected that chatbots will manage 85 percent of customer interactions in the near future.

Whitepaper 142

Whitepaper User-Generated Copywriting Advertising 142

Businesses Grow

MARCH 27, 2023

I mean, that is definitely a First World problem, but this is a First World blog post! One advantage to Bard: When you create content, there is a little arrow that says View Options. ChatGPT did a lovely job and it obviously drew from the thousands of blog posts I’ve written over the years. Winner of Round 2: Tie.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Hubspot Marketing

SEPTEMBER 29, 2023

Especially at a time when college enrollment is down , higher education institutions must evolve, innovate, and leverage new strategies to attract and engage students. In the context of higher education, where prospective students want personalized experiences and immediate responses, this strategy is an effective way to accomplish both.

Education 96

Education Market Trends Marketing Marketers 96

Hubspot Marketing

OCTOBER 31, 2023

This can be a good starting point for creating a marketing strategy from scratch. Prompt : I run an agency to help businesses create + edit video content in multiple formats. Create Blog Outlines and Edit Drafts Using ChatGPT to make outlines for blog content is another great way to fast-track your marketing workflows.

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User-Generated Education Market Research Customer 109

Marketing Insider Group

MAY 30, 2023

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? We also know that with the right tools and a bit of human brain power, you can create content efficiently, gain actionable consumer insights, and enhance your business’s performance.

Marketing 104

Marketing Marketers User-Generated Marketing Automation Platform 104

Hootsuite

MARCH 2, 2023

After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Most brands will automate DMs by using a chatbot. When you find the right chatbot for your business , you can use them to do the work for your customer support team.

Analytics 131

Analytics Shoppers Communications Shipping 131

Search Engine Land

MARCH 13, 2024

The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative AI chatbot for search marketers. I am trained with Search Engine Land content.

Real Estate 109

Real Estate SEO User-Generated Promotion 109

Set Up

APRIL 23, 2024

This blog was written by Elaine Fowler , the Director of Market Strategy, Experience & Marketing at Sagepath Reply. From optimizing ad targeting to delivering personalized content, AI empowers marketers to make data-driven decisions quickly. In the fast-paced world of digital marketing, it might feel impossible to keep up.

Marketing Automation Platform 59

Marketing Automation Platform Marketing Marketers Analytics 59

Search Engine Land

APRIL 6, 2023

Content creation AI content creation is a big advantage for businesses looking to gain efficiency and improve their SEO. Google Search’s guidance on AI-generated content has changed in recent months to allow for AI content creation, provided it meets the same quality guidelines established for human writers.

SEO 114

SEO Transform User-Generated Analytics 114

Hubspot Marketing

OCTOBER 9, 2023

By that definition, AI-written content should be good, right? This isn't to suggest AI-written content is inherently bad. But if you plan to leverage AI for content creation, it's important to know where it falls short, and how to fix it. Now compare it to a blog post from Neil Patel on the same topic : See the difference?

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User-Generated Management 110

Hubspot Marketing

APRIL 24, 2023

Here, I spoke with Samyutha Reddy , Head of Enterprise Marketing at Jasper , to learn how to fit generative AI into your content marketing strategy — and the pitfalls to avoid. How Generative AI Can Fit Into Your Content Strategy, According to Jasper's Head of Enterprise Marketing 1. AI for content ideation.

Marketing Strategy 109

Marketing Strategy Content Marketing Marketing Marketers 109

Martech

SEPTEMBER 25, 2023

For months, the marketing manager had been fighting with the CFO to release funds that would allow her to make real changes to how the company managed content, made offers available and created excitement for the brand. However, an energetic intern has pointed out that one of your engineers has written a blog published in the same time frame.

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User-Generated Finance Marketing Marketers 116

Sprout Social

AUGUST 5, 2021

It was ranked as more important than high quality products and services, sharing innovative content, and being culturally relevant. When asked “what matters the most” on social media, most businesses ranked delivering innovative social content as the most important. Enter: chatbots. What exactly is a chatbot?

Customer 134

Customer Law Shipping Fashion 134

Digital Marketer

JUNE 7, 2023

Whether you’re new to social media or looking to enhance your existing social media strategy for ecommerce, this blog is here to help. We’ve compiled ten effective social media ecommerce strategies that can propel your brand to new heights. If you’re one of them, we’ve got you covered.

eCommerce 83

eCommerce Gen Z Millennials Social Media Marketing 83

Digital Marketer

MARCH 1, 2024

Today, we bring you the top 10 lead-generation strategies that work like a charm in 2024. Content Marketing 7.5 million blogs are published each day. There is a reason why more and more businesses are jumping on the content bandwagon. This is because the content is just not the king but the entire kingdom!

User-Generated 99

User-Generated Influencer Marketing Social Media Marketing SEO 99

Hubspot Marketing

MARCH 14, 2023

Conversational AI vs. Chatbots How does conversational AI work? Common examples of conversational AI are virtual assistants and chatbots. Conversational AI vs. Chatbots Conversational AI and chatbots are often discussed together, so knowing how they relate is important. billion units by 2023.

User-Generated 83

User-Generated eCommerce Market Research Marketing Strategy 83

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more.

Copywriting 135

Copywriting User-Generated Price eCommerce 135

SocialPilot

JANUARY 9, 2024

Social media marketers have found themselves a perfect sidekick that aids them in generating social media content at breakneck speed. Social media platforms utilize the power of AI to enhance user experiences by moderating organic and advertising content, showing people exactly where their interests lie. How is AI used in Social Media?

Transform 90

Transform Social Media Marketing User-Generated Advertising 90

Hubspot Marketing

APRIL 18, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. What’s the role of AI in social marketing strategy? The applications of AI in a social media strategy are vast, but the virtuosos are few who can wield its potential to its fullest. Let's jump into it.

Transform 100

Transform Social Media Marketing User-Generated Management 100

Hubspot Marketing

DECEMBER 8, 2023

The third most popular use case for AI/automation in service is using chatbots and self-service tools to facilitate this round-the-clock support. The impact: Chatbots provide the support infrastructure to offer 24/7 support, and AI solutions help reps respond to queries faster. your social media or website).

Customer 101

Customer Gen Z User-Generated Analytics 101

Martech

FEBRUARY 20, 2024

B2B content marketing is an indispensable strategy for businesses looking to establish their brand, engage their target audience, and drive conversions. What is B2B content marketing? B2B content marketing is the creation and distribution of content, in all its forms, related to your business and relevant to customers.

Whitepaper 129

Whitepaper Content Marketing Thought Leadership Marketing 129

Martech

MARCH 28, 2024

Here are some top-line findings: 86% of founders said the use of AI has helped their company’s GTM strategy. 43% found AI tools to be most impactful in marketing, helping with creating content (48%), data analytics and reporting (45%) and learning how to do things (45%). Get MarTech! In your inbox.

Customer Acquisition 58

Customer Acquisition Analytics Price Advertising 58

Duct Tape Marketing

FEBRUARY 10, 2024

Weekend Favs February 10 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting.

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User-Generated Video Marketing SEO Customer 73

Marketing Insider Group

MARCH 11, 2024

Once they have made that initial interaction, it’s up to you to reach out and launch your strategy to convert them to sales. Your Content Isn’t Hitting the Mark You have probably heard that content is king in the digital age. Your Content Isn’t Hitting the Mark You have probably heard that content is king in the digital age.

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User-Generated Analytics SEO Branding 107

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. Understand the search intent behind these keywords to create content that aligns with user expectations.

Digital Marketing 130

Digital Marketing Transform Marketing Marketers 130

Rock Content

APRIL 11, 2024

Humans and machines can contribute to each other in different ways to produce great content. There are some questions you need to consider: What’s the healthy and effective balance between AI and human content creation? How can I prevent my brand from being exposed to any issues when generating content assisted by AI?

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User-Generated SEO Branding Product 92

Scoop.it!

OCTOBER 5, 2023

More engaged leads, higher LTV, and lower churn are a few reasons that make ABM such an attractive strategy. Boost retention ABM can help you improve customer retention rates by delivering targeted and relevant content throughout the customer journey. So let’s review available strategies that will work for your SaaS.

Customer 104

Customer Analytics Marketing Marketers 104

Hubspot Marketing

JUNE 5, 2023

And content creation is no exception. Advances in artificial intelligence (AI) are offering new ways for marketers to create more effective and engaging content. From automating content creation to improving personalized recommendations, AI is reshaping the content marketing landscape. Which is where AI comes in.

Marketing Plan 116

Marketing Plan SEO Management Product 116

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Creating content, posting to multiple networks, learning about your audience, providing customer support, reporting wins to your boss… It’s a lot.

Price 99

Price User-Generated Copywriting Marketing 99

Search Engine Land

OCTOBER 18, 2023

There are dozens of use cases for how marketers use AI—everything from competitive research and content generation to campaign optimization and marketing automation. With the proliferation of more advanced (and less plagiaristic) content creation tools, however, AI-powered content creation has gained significant popularity and credibility.

Real Estate 109

Real Estate User-Generated Law Energy 109

Search Engine Land

OCTOBER 27, 2023

The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative AI chatbot for search marketers. I am trained with Search Engine Land content.

Digital Marketing 124

Digital Marketing SEO User-Generated Thought Leadership 124

Rock Content

DECEMBER 18, 2023

As we step into the year 2024, it’s undeniable that Artificial Intelligence (AI) is now and forever a part of our daily routines for crafting compelling marketing strategies. AI Content Idea Generator (for content writing) ?Pricing: Read also: 3 AI Tools Content Marketing Professionals Should Use Within WriterAccess 3.

Transform 82

Transform Price User-Generated CRM 82

Hubspot Marketing

MAY 24, 2023

We’ll cover what AI marketing is, how to use it, examples, pros and cons, and marketing strategies that benefit from AI. Table of Contents What is AI marketing? AI marketing is used for data analysis, media buying, content generation, personalization, and more. Get started with HubSpot content assistant. Let’s dive in.

User-Generated 80

User-Generated Non-Profit Marketing Marketers 80