Scoop.it!

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). The short answer: You improve your search visibility, trust, and ranking. For example, consider Hims as an example.

Influencer Marketing 85

Influencer Marketing SEO Branding Logistics 85

Neil Patel

DECEMBER 8, 2021

No matter what your brand is about and what you’re trying to sell or convert, you can create a site with great content. No matter what your brand is about and what you’re trying to sell or convert, you can create a site with great content. How Important Is Good Content? You don’t even know why you love them.

SEO 136

SEO Entertainment Education Branding 136

Tiecas

MAY 17, 2024

An industrial website redesign is more than a facelift; it’s a strategic investment in your company’s digital presence. A first impression can make or break a potential customer’s decision to engage with your brand. Start by asking yourself these critical questions, and be brutally honest: Why are you redesigning your website?

Whitepaper 52

Whitepaper Manufacturing Copywriting Transform 52

Hubspot Marketing

DECEMBER 14, 2023

However, you might not know how to market your business so customers can find you correctly. However, you might not know how to market your business so customers can find you correctly. Here is the strategy I implemented for my business and top tips for improving your SEO in an easy and approachable way.

SEO 96

SEO Whitepaper Advertising Advertisers 96

Search Engine Land

NOVEMBER 17, 2023

One activation that is seeing growing prominence for brands is user-generated content (UGC). Understanding UGC Before we delve into its impact on SEO, let’s start with the basics and define what user-generated content actually is. It shifts from brands telling the story to your audience speaking collectively.

User-Generated 115

User-Generated SEO Education Promotion 115

Hubspot Marketing

MAY 13, 2022

Would it be correct to assume a major part of your marketing strategy today is digital? With a number of other responsibilities and tasks that you need to do, how can you also efficiently create, fine-tune, and maintain an agile digital marketing strategy? Now, let's look at digital marketing strategy.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Hubspot Marketing

AUGUST 21, 2023

As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people. Explain your content.

Millennials 98

Millennials Real Estate SEO Product 98

Rock Content

APRIL 5, 2023

These days, it seems like everyone has a blog. As of 2023, there are over 600 million blogs , illustrating both how valuable and popular the medium is. If you’ve been interested in blogging, this article will break down how it works and how you can turn your passion into a successful brand.

Affiliate Marketing 90

Affiliate Marketing Logistics Promotion User-Generated 90

Search Engine Land

JANUARY 29, 2024

On-page optimization is a crucial part of any SEO strategy. On-page SEO is completely under your control, and that’s why some companies can go overboard trying to make everything perfect for search engines. Still, “over-optimizing” your webpages can harm user experience and lead to devaluations.

SEO 122

SEO Place Product Branding 122

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. Let’s get started.

SEO 92

SEO Gen Z User-Generated Place 92

Hootsuite

JUNE 17, 2021

If you’re considering whether it’s a good fit for your brand, you may be thinking, “Hey, having Instagram Live analytics would really help my business understand and level up these videos.”. How to view Instagram Live analytics. 5 tips for integrating these numbers into your live video strategy.

Analytics 144

Analytics Social Media Marketing Branding Management 144

Search Engine Land

JULY 25, 2023

Learn how your brand can adopt a strategic approach to enhance visibility and secure inclusion within these vital result types. Reviews Ratings and reviews displayed alongside business listings, offering users insights into how other members of the public rate the quality of products or services.

User-Generated 98

User-Generated SEO eCommerce Retail 98

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Here’s a quick video overview: Want to dive deeper into this subject?

Branding 99

Branding Price Analytics Social Media Marketing 99

Digital Marketer

SEPTEMBER 26, 2023

The real question, though, is how can businesses address these issues and win back these customers? As we dive in, we will explore proven techniques and considerations that not only tackle the root causes of cart abandonment but also provide strategies to reclaim potential revenue.

eCommerce 93

eCommerce Transform Logistics Shoppers 93

Hootsuite

NOVEMBER 28, 2023

Finding ways to drive traffic through social media has always been an uphill battle for marketers. Better engagement can lead to new followers, better reach, improved brand sentiment, and better chances of going viral. It’s a win-win-win for users, platforms, and brands. Below, we’ll explain the benefits of zero-click content.

User-Generated 97

User-Generated Social Media Marketing Branding Content Marketing 97

Hootsuite

OCTOBER 26, 2022

Are your relying on social media algorithms to get your content seen (a.k.a. Social SEO helps your content be seen by people who are actively searching for companies like yours or the products and services you offer. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

SEO 104

SEO User-Generated Social Media Marketing Product 104

Jeff Bullas

FEBRUARY 8, 2023

Instagram shows no signs of slowing down – the platform is still booming with popularity and for brands, businesses, influencers, creators, and more, it’s a huge space to really take your online presence and success to the next level. With so much competition out there, how can you get noticed?

User-Generated 314

User-Generated Price Energy Promotion 314

Hubspot Marketing

DECEMBER 22, 2023

AI’s in your smartphone, shopping experiences, and maybe even your morning coffee routine. They’re using it to streamline operations, predict market trends, and create more engaging customer experiences. They’re using it to streamline operations, predict market trends, and create more engaging customer experiences.

Branding 102

Branding Transform User-Generated SEO 102

Hubspot Marketing

MARCH 26, 2019

billion users per month -- so it's an undeniably powerful channel for your marketing efforts. However, if you don't use YouTube for your current marketing strategy, you're not alone. How to Create Compelling YouTube Descriptions. Explain what your video is about.

PR 144

PR SEO Advertising Advertisers 144

Hootsuite

FEBRUARY 7, 2024

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content.

Analytics 91

Analytics User-Generated Place Social Media Marketing 91

Many Chat

MAY 6, 2022

This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app. This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app. Why is TikTok good for influencer marketing? OK, that might be a bit of an over-the-top statement.

Gen Z 97

Gen Z Influencer Marketing Millennials eCommerce 97

OnPassive Marketing

JULY 5, 2022

The future of marketing lies in video content, said HubSpot CEO Brian Halligan. Your business could benefit from video content in many ways for various purposes. It’s no wonder that many marketers are looking for new ways to incorporate video content into their strategies.

Promotion 82

Promotion Education Video Marketing Product 82

Rock Content

MARCH 25, 2023

Crafting great content that serves your target audience’s needs is only part of what it takes for a digital-age business to succeed. Download this post by entering your email below Do not worry, we do not spam. However, there are many SEO content examples you can optimize to meet your goals. Here are a few to keep in mind.

SEO 82

SEO Entertainment User-Generated Digital Marketing 82

Digital Marketer

JANUARY 4, 2024

What if I told you that your content marketing strategy is only half as effective without using graphic design? Imagine that you’re scrolling through your favorite online platform – what stops your thumb in its tracks? Want to get certified in Content Marketing?

Content Marketing 97

Content Marketing Transform Non-Profit Marketing 97

Rock Content

SEPTEMBER 16, 2023

Digital Marketing starts by attracting people. If you can’t bring the right audience to your digital channels , you won’t get results. Organic traffic is, with good reason, the main goal of many companies that include digital strategies in their effort to acquire customers. What Is Organic Traffic?

User-Generated 84

User-Generated Transform SEO Digital Marketing 84

Hootsuite

AUGUST 14, 2023

From job seekers to engineers, marketers, educators, healthcare professionals and more, here is your ultimate ChatGPT prompt cheat sheet to help you harness the full power of this tool. For example, you might use ChatGPT prompts for cover letters to get ideas for how to craft a standout resume. New to ChatGPT?

Product 92

Product Real Estate User-Generated Fashion 92

Marketing Insider Group

FEBRUARY 12, 2024

If your site loaded without crashing and had a few hyperlinks that actually worked, you were doing great. So, what is your website UX like? Is it a digital masterpiece that captivates and retains your audience, or is it lagging behind, stuck in the web design trends of yesteryears?

Transform 90

Transform SEO Analytics Customer 90

Vertical Response

MARCH 22, 2024

This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. Prepare to find your niche in the digital marketplace and kickstart your venture with clarity and strategy.

Transform 69

Transform Affiliate Marketing Shipping Education 69

Rock Content

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started.

User-Generated 131

User-Generated Video Marketing Digital Marketing Food 131

Hubspot Marketing

APRIL 21, 2022

When prospects first come to your business page, they probably won’t just click and buy your offering immediately. They’ll most likely be searching through your site to learn more about it, gauge the level of trust people have in your company, and be on the lookout for resources to help them achieve their goals.

Price 145

Price CRM Marketing Marketers 145

Hootsuite

MAY 17, 2023

Try a Facebook ad about your latest listing’s floor plan, especially if it’s unusual or interesting. Try a Facebook ad about your latest listing’s floor plan, especially if it’s unusual or interesting. Source: Rosie’s House on Facebook Why it works: Your most successful ads aren’t the ones that reach the most people. Am I weird?

Real Estate 103

Real Estate Millennials Analytics Advertising 103

Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

User-Generated 113

User-Generated Video Marketing Shipping Product 113

Hootsuite

JUNE 23, 2022

Social media content creation is the basis of every social media strategy. For either of these options, or anything in between, you need a content marketing strategy to develop great content effectively, and content creation tools to do so efficiently. Basically, content is anything that provides information or entertainment.

User-Generated 112

User-Generated Whitepaper Social Media Marketing Analytics 112

Hootsuite

JANUARY 13, 2022

New kids on the block, like TikTok, are making a huge impact on social media right now, but one video-sharing platform still rules all: Youtube. If you want to harness the platform’s potential, learning how to promote your channel is a must. How to promote your YouTube channel: 30 tactics that work.

Promotion 144

Promotion User-Generated SEO Analytics 144

Marketing Insider Group

AUGUST 28, 2023

But here’s what you need to know: SEO is an ever-evolving strategy that needs constant attention and regular updates. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore. SEO not working can be a major roadblock for any business.

SEO 81

SEO Analytics Product Branding 81

Duct Tape Marketing

MARCH 21, 2024

02:49] How would you explain the foundation of SEO to a beginner? [04:30] 07:28] How do you create effective networks? [18:16] Connect with John Jantsch on LinkedIn This episode of The Duct Tape Marketing Podcast is brought to you by ActiveCampaign Try ActiveCampaign free for 14 days with our special offer. This is John Jantsch.

Manufacturing 63

Manufacturing SEO Entertainment Education 63

Orbit Media Studios

FEBRUARY 14, 2023

It’s the 80/20 rule of content marketing: 80% of results come from 20% of your content. Just look at your own data. A report of your top posts by traffic probably looks something like this. To find out, we need to do a content marketing audit. It’s a fundamental marketing question.

SEO 144

SEO Content Marketing Analytics Promotion 144