Set Up

SEPTEMBER 5, 2023

This blog was written by Setup’s Business Development + Marketing Associate, Alexis Quarcoo. As a young marketer, my experience in the corporate world has been eye-opening. Every conversation presents new insights and perspectives on ways that I can tackle my own career.

Transform 59

Transform Thought Leadership CMO Marketing 59

Set Up

MARCH 28, 2023

This Women’s History Month, we want to continue highlighting the stories and voices of powerful female marketing leaders. Our Women in Marketing series and our virtual women’s community “ In this Dame and Age ” provide a space for marketing women to network and share their journeys.

Copywriting 98

Copywriting Advertising Advertisers SEO 98

Businesses Grow

JUNE 12, 2023

My friend Tim Peter posed an interesting and timely question on his Think Out Loud podcast — Should a student still pursue a career in marketing? Specifically, it has been projected that AI will nip at the heels of many white-collar skillsets and even eliminate the jobs of some entry-level and mid-career marketing professionals.

Marketing 84

Marketing Marketers Social Media Marketing Education 84

Set Up

MARCH 21, 2023

The Set up Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders in companies such as Aflac, Mizuno, Great Clips, Lionsgate, Blackbaud, and Regal Cinemas. An hour of networking and discussion led to 4 key points women, and all marketing leaders, should keep in mind. #1

Promotion 52

Promotion Management Branding Marketing 52

Hubspot Marketing

NOVEMBER 2, 2022

Do you want to pursue the same role or explore a new career path or industry? The job search process can feel daunting. Every step of the process — from finding relevant opportunities to interviewing — is a major time investment. However, an organized to-do list can keep you on track. Let’s get started. Table of Contents.

Digital Marketing 126

Digital Marketing Copywriting Management Education 126

Hubspot Marketing

MAY 2, 2022

These are the tools that can help you thrive both personally and professionally. Why we like this leadership resource: The Radical Candor Framework offers worthy advice on how to add empathy to your interactions at work. It’s a useful tool for leaders at any point in their careers. No Straight Path. But the data is in.

Price 110

Price Whitepaper Communications Non-Profit 110

Buffer Marketing

APRIL 10, 2024

It wasn’t a viable path for most creators — and there weren’t many options in the first place. In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. Let’s get into it.

Affiliate Marketing 100

Affiliate Marketing Non-Profit Finance Promotion 100

Hubspot Marketing

FEBRUARY 27, 2019

I remember sitting in one of my career classes in college listening to my professor tell the class how long it can take to find a job. Sometimes you’re completely qualified for the positions in which you’re applying for, yet it can take several months to find the right position,” he said. My professor wasn’t kidding. But no fear!

Education 138

Education Management Communications Promotion 138

Buffer Marketing

MARCH 29, 2023

Until that point, her experience had been primarily in writing – for her blog, CamilleLove , and her copywriting clients. There are different reasons a brand might go for a professional UGC creator. Since then, she’s worked with several brands and charges up to $125 for one video.

User-Generated 105

User-Generated Copywriting Branding Food 105

Hubspot Marketing

SEPTEMBER 13, 2023

Creating your own branded videos, blogs, or podcasts can require a lot of bandwidth. Once relegated to print publications, sponsored content is thriving in the online marketing space. Once relegated to print publications, sponsored content is thriving in the online marketing space.

Food 101

Food Fashion Advertising Advertisers 101

Adobe Experience Cloud Blog

SEPTEMBER 6, 2017

While marketers don’t exactly get the summer off, Fall is a perfect time to get back to into a learning and growth mindset with 30 books to stick on your reading list. Throughout the month of September, each day we will be covering a new influencer and their great book to help you elevate your marketing. Digital marketing.

Thought Leadership 134

Thought Leadership B2C Marketing Marketers 134

Set Up

SEPTEMBER 26, 2023

The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders in companies such as Aflac, Mizuno, Great Clips, Lionsgate, Blackbaud, and Regal Cinemas. The takeaways from these blogs are not only informative, but incredibly insightful for any marketer on their career path.

Market Trends 59

Market Trends Health Transform Marketing 59

Sprout Social

FEBRUARY 15, 2022

Amid “the Great Resignation,” with 56% of non-freelancers saying they’re likely to freelance in the future , it’s a good time to explore this career path. This career takes time and work. If you need writing, social, or marketing/comms help, I’m taking clients! Do you have what it takes to be a social media consultant?

Social Media Marketing 104

Social Media Marketing Analytics Copywriting Price 104

Adobe Experience Cloud Blog

JUNE 22, 2016

Author: Alexandra Nation In my previous blog about women in tech, I already established that I was a very nerdy child. Here are five things I learned from my early days at Nordstrom that are deeply woven into my beliefs and values as a professional: 1. What I haven’t yet expressed is that I grew up into an even nerdier adult.

Thought Leadership 91

Thought Leadership CMO Energy Retail 91

Set Up

MARCH 19, 2024

To celebrate women in the marketing profession and to continue highlighting them throughout Women’s History Month, we asked women marketing leaders to contribute to our Women in Marketing Series detailing their personal triumphs, tribulations, and advice about working in the marketing industry.

Transform 105

Transform PR Marketing Marketers 105

Duct Tape Marketing

SEPTEMBER 19, 2014

8 Networking Tips for Shy People written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing and today’s guest post is from Ethan Robinson – Enjoy! . What got you into this career path?”. Don’t give unsolicited advice.

Digital Marketing 76

Digital Marketing Marketing Marketers 76

Duct Tape Marketing

APRIL 5, 2023

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. Questions I ask Mike Rhodes: [02:17] In the last couple of years, what are the biggest changes in digital marketing? [04:45]

Advertising 82

Advertising Advertisers Copywriting Digital Marketing 82

Marketing Insider Group

AUGUST 4, 2015

But getting buy-in for an approach to building an audience that’s unconventional isn’t easy for B2B marketers – especially if you work for an industrial company. Marketing Communications Manager for Lincoln Electric. Great storytelling starts with a narrative bigger than yourself. Craig Coffey, U.S. I talked to Craig Coffey, U.S.

Branding 82

Branding Whitepaper Manufacturing Education 82

Marketing Insider Group

FEBRUARY 5, 2013

In this series, I am trying to uncover insights into the Future of Marketing. To help guide our path, to drive our plans and to help us all to start dreaming BIG! You’ve already seen my own marketing predictions on the future of marketing. I spent my early career as a business writer and editor.

Branding 95

Branding eBook Education Marketing 95

Marketing Insider Group

NOVEMBER 29, 2011

In my first blog I answered “ Why am I in Marketing? “ even before defining “ The Objectives for the B2B Marketing Insider blog.” In Finding The Time To Tweet or Blog? We live in a social world and it is quickly becoming inexcusable for marketers who are sitting on the sidelines.

Branding 84

Branding Product Marketing Marketers 84

Buffer Marketing

JUNE 14, 2023

In a study to understand why certain individuals (called “ Visible Experts ”) suddenly rose to become top voices in their fields, Hinge Marketing found that most of them were no more skilled or talented than others in their profession. What did make them different was how they communicated their work. What is a personal brand?

Branding 28

Branding Finance Communications Energy 28

Search Engine Land

SEPTEMBER 26, 2023

Williams-Cook saw it all – big names in affiliate marketing saw their traffic go down the drain, agencies were getting the boot from clients whose rankings tanked, and suddenly, folks were charging money to remove links. How has it only been 25 years? Am I the only one who feels like there can’t have been a world without Google?!

SEO 129

SEO Transform User-Generated Health 129

Duct Tape Marketing

OCTOBER 4, 2017

Transcript of Monetize Your Expertise and Thrive written by John Jantsch read more at Duct Tape Marketing. John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing podcast. Back to Podcast. Transcript. This is John Jantsch and my guest today is Dorie Clark. Welcome back, Dorie. Dorie Clark: Absolutely.

Millennials 34

Millennials Price Food Affiliate Marketing 34

Hubspot Marketing

MAY 10, 2022

At HubSpot, we’re lucky enough to interview and hire a lot of recent graduates, so I’ve rounded up some advice below based on interviews, applications , and feedback we hear from hiring managers, recruiters, and job candidates alike. With that said, here is some advice to make finding a job after college less daunting.

Energy 98

Energy Shipping Management Price 98

Duct Tape Marketing

APRIL 26, 2023

Tough Titties: Living Life on Your Own Terms written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Belgray In this episode of the Duct Tape Marketing Podcast , I interview Laura Belgray. She is the founder of Talking Shrimp and co-creator of The Copy Cure. So, was that part hard for you? [10:30]

Copywriting 64

Copywriting CRM Place SEO 64

Duct Tape Marketing

JANUARY 25, 2023

Growing Your Audience (And Your Revenue) With A Book written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast , I interview Matt Briel. It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals.

Non-Profit 87

Non-Profit Retail User-Generated Education 87

Hootsuite

SEPTEMBER 26, 2019

We analyzed strategies and rounded up advice from several top Instagram influencers to give you 17 expert tips. Instagram is a personal platform,” explains Wiltz on her blog. People may follow influencers for their perspective, photography skills, parenting advice, travel hacks, and more. You won’t find that here.

Health 111

Health Fashion Branding Entertainment 111

Sprout Social

JUNE 25, 2020

Marketing leaders often take a unique path to get to managing a social media team. As we’ve seen lately, COVID-19 has forced some marketing departments to reduce ad spending and downsize teams , meaning that there are plenty of marketers who are getting involved in managing social media for the first time.

New Markets 103

New Markets Health Communications Marketing 103

Sprout Social

JULY 26, 2022

Written works (like blogs and ad copy). A lot of people in marketing and advertising use ‘content creator’ and ‘influencer’ interchangeably,” says Powell “The two aren’t mutually exclusive but when it comes down to defining the difference, it’s a matter of intention and skillset.”. You just have to know what you’re looking for.

Branding 75

Branding Finance Food Management 75

Unbounce

JANUARY 16, 2024

14 course landing page examples to inspire you How to create a landing page to sell your course SHARE Laura Kerridge Laura Kerridge is a writer with Reedsy, a marketplace connecting authors with the world’s best publishing professionals. Updated on January 11, 2024. TABLE OF CONTENTS What is a course landing page?

Transform 52

Transform Education Price User-Generated 52

Hubspot Marketing

JANUARY 7, 2024

Marketing seems simple, but it gets more complex as you break it down. If you don't already know about marketing careers, scanning jobs online could convince you that this isn't your dream job. But marketing is fun. Marketing a company is essentially grabbing a bullhorn and saying, "Hey!

Copywriting 100

Copywriting CMO PR Social Media Marketing 100

Content Marketing Institute

NOVEMBER 22, 2017

Marketers seeking to learn through recent books suffer from an embarrassment of riches. A search of Amazon.com for “marketing books” returns 324,225 titles. A search of Amazon.com for “marketing books” returns 324,225 titles. Narrow the search to “content marketing books” and 2,736 options appear. But, there’s more.

Product 108

Product Content Marketing Marketing Marketers 108

Unbounce

OCTOBER 20, 2023

More blog posts by Garrett Hughes Oli Gardner Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He was recently named the “The 2018 Marketer to Watch,” in the under 46 category, by his mother. Updated on October 20, 2023. You’re welcome. You’re welcome. Donʼt know how to fix the problem?

Whitepaper 105

Whitepaper eBook Promotion Communications 105

Duct Tape Marketing

JANUARY 24, 2018

Transcript of The Evolution of Networking and How It Can Benefit Your Business Today written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of the Duct Tape Marketing podcast is sponsored by Podcast Bookers. Much easier than writing a guest blog post. Back to Podcast. Transcript. Podcastbookers.com.

Law 47

Law Real Estate Copywriting Promotion 47

Econsultancy

DECEMBER 13, 2021

Of course, this has wide-ranging ramifications for marketing and advertising – as well as a number of other sectors like travel, entertainment and FMCG. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. Travel ad spend set to grow at six times of overall ad market by 2023.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Hootsuite

AUGUST 14, 2023

From job seekers to engineers, marketers, educators, healthcare professionals and more, here is your ultimate ChatGPT prompt cheat sheet to help you harness the full power of this tool. The best prompts for ChatGPT might read: “Generate a list of potential career paths for a history student. New to ChatGPT?

Product 92

Product Real Estate User-Generated Fashion 92

Duct Tape Marketing

MARCH 8, 2017

Transcript of How to Make Yourself a KNOWN Brand with Mark Schaefer written by John Jantsch read more at Duct Tape Marketing. Listen to this episode of the Duck Tape marketing podcast where I talk to Mark Schaefer, author of Known. Unlike traditional email service providers or marketing automation platforms. Back to Podcast.

Branding 30

Branding Food Real Estate eCommerce 30