AWeber

FEBRUARY 8, 2023

It’s email. Email marketing has the highest conversion rates of any marketing channel. In fact, transactions from email are three times more profitable than those made on social media, according to management consulting firm McKinsey & Company. Want to start earning money from your email list?

Email Marketing 95

Email Marketing eBook Marketing Marketers 95

Rock Content

JULY 19, 2020

Knowing how to create an ebook is mandatory for a good content strategy. Content marketing is one of the main allies for you to attract, retain, and convert clients. In addition, based on a good digital strategy and visual content , you can strengthen your brand’s authority and create positive relationships with the audience. .

eBook 78

eBook Promotion Education Place 78

Vertical Response

MAY 14, 2023

How to effectively use emojis in email marketing Are you looking to add a splash of fun and personality to your email marketing efforts? But if you’re not careful, using emojis in emails can also do more harm than good – let’s explore how you can use them effectively. Get your free copy of our ebook on [topic]!

Email Marketing 52

Email Marketing Marketing Marketers Communications 52

Adobe Experience Cloud Blog

OCTOBER 1, 2015

Author: Jeanette Bordy Creating a good email is like baking a cake. But like baking, email marketing is an art and a science and so finding the perfect email is maybe more rare than finding that piece of cake that is so decadent and delicious that you’re willing to throw your diet right out the window.

eBook 134

eBook Thought Leadership Email Marketing Communications 134

Vertical Response

APRIL 4, 2022

But there is one solution that offers both amazing results: mass email marketing. Unfortunately, many businesses dismiss mass emails as a thing of the past. Keep reading to discover why mass email marketing should be a cornerstone of your digital marketing strategy. Why Mass Email Marketing Is Popular.

Email Marketing 80

Email Marketing Millennials Marketing Marketers 80

Hubspot Marketing

FEBRUARY 22, 2023

Before I share lead magnet examples, let's quickly review the conversion path that turns website visitors into leads – and the role email marketing plays in this process: Call to Action (CTA) : This is the button that website visitors click to access the resource you're offering. Offer unique industry insights in an ebook or report.

eBook 145

eBook Finance User-Generated Transform 145

Adobe Experience Cloud Blog

OCTOBER 3, 2018

If you spend even a couple of hours listening to the marketing department conversations at Uberflip, I guarantee you’ll hear the word “experience” come up at least a few times. The content experiences we create are what help make our—and any—brand cohesive and memorable. Having a strong brand is one thing.

Branding 133

Branding Direct Mail eBook Thought Leadership 133

Litmus

MARCH 16, 2020

Does your marketing team fear tighter privacy laws? The truth is, tighter anti-spam regulations force brands to implement tactics that have been email marketing best practices for a long time anyway. Better email experiences for everyone. The truth is, marketers shouldn’t be afraid of tighter anti-spam regulations.

Law 59

Law Email Marketing eBook Marketing 59

Search Engine Land

AUGUST 15, 2023

Your subject line communicates your email’s value to the recipient and encourages them to read further and, potentially, to engage with your brand on a deeper level by responding to your call to action (CTA). This eBook from Marigold outlines email subject line best practices, and shows some examples of subject lines that really work.

Digital Marketing 95

Digital Marketing eBook Email Marketing Communications 95

Adobe Experience Cloud Blog

AUGUST 1, 2013

Author: Justin Gray Are you getting the results you want from your email marketing campaigns ? Email marketing has been around for a while now, and there’s a reason it’s such a popular channel in most marketers’ toolboxes. The Evolution of Email Marketing. Email Marketing'

Email Marketing 134

Email Marketing eBook Thought Leadership Shipping 134

Martech

JUNE 15, 2023

Your subject line communicates your email’s value to the recipient and encourages them to read further and, potentially, to engage with your brand on a deeper level by responding to your call to action (CTA). This eBook from Marigold outlines email subject line best practices, and shows some examples of subject lines that really work.

Digital Marketing 91

Digital Marketing eBook Email Marketing Marketing 91

Adobe Experience Cloud Blog

DECEMBER 9, 2015

Your website, the ultimate destination of your digital marketing efforts, is purpose-built to inform and engage consumers. Your goals for this channel depend on whether you’re using it as a branding portal or an e-commerce site. Then, look at how each channel is performing with respect to each goal and allocate your budget accordingly.

eBook 92

eBook Thought Leadership Customer Acquisition SEO 92

Rock Content

APRIL 27, 2020

In this email marketing guide, we want to show you exactly that: how a well-structured campaign can use this consolidated channel to attract, gather data, advertise , and build brand presence. What email marketing is and how it works. And that is a giant value for marketing campaigns. That’s a trigger.

Email Marketing 56

Email Marketing eBook Marketing Marketers 56

Sachs Marketing Group

JUNE 21, 2023

In today’s fast-paced digital world, businesses often struggle to make their brand stand out amongst the sea of competitors. Building and maintaining brand awareness is challenging, especially when consumers are constantly bombarded with information. Without brand awareness, even the best products can get lost in the crowd.

Digital Marketing 52

Digital Marketing Branding Transform Customer loyalty 52

Hubspot Marketing

MAY 29, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. These tools can help us produce high-quality content appealing to your audience and on-brand.

Whitepaper 122

Whitepaper eBook User-Generated Marketing 122

Adobe Experience Cloud Blog

DECEMBER 7, 2009

B2B marketing is constantly evolving as organizations discover ways to perfect current strategies, new marketing channels emerge, and advanced marketing automation tools are introduced. Here are 16 must-read B2B marketing strategy ebooks to help you stay current on best practices, techniques and tools.

eBook 115

eBook Marketing Strategy Whitepaper PR 115

Adobe Experience Cloud Blog

MAY 6, 2016

This happens far too often and in the bustle to acquire new contacts for their database companies forget about subscribers that once loved to engage with their brands and then fell asleep. But with a marketing automation solution, you can set up triggers that automatically listen for inactivity windows and then send reactivation emails.

eBook 91

eBook Thought Leadership Health Promotion 91

Vertical Response

JUNE 20, 2022

About 87% of B2B content marketers use email to engage their audience. A well-executed email marketing strategy would allow your business to reach more customers, raise brand awareness, and grow at a faster rate. A good starting point is to study the different types of email campaigns out there.

Whitepaper 79

Whitepaper eBook Shipping Email Marketing 79

Litmus

FEBRUARY 19, 2020

of marketers planned on raising their email marketing budget in 2019, so companies who don’t at least match the efforts of their competitors could risk falling behind. But where should you focus your email marketing efforts? Ready to uplevel your email marketing—and your entire marketing strategy—in 2020?

Market Trends 72

Market Trends Digital Marketing Email Marketing Marketing Mix 72

Hubspot Marketing

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. 10 Copywriting Templates to Use in Marketing. Email Marketing. Here's an example of a general ebook template.

Copywriting 144

Copywriting eBook Communications Marketing 144

Litmus

APRIL 23, 2020

[Ebook] The Three Pillars of Successful Email Marketing | Part 2: Post. So you’ve sent your perfectly planned and executed email campaign —now what? It’s time to master the second pillar to email marketing success: gathering the post-send insights that help you learn from your work and improve future emails.

eBook 75

eBook Analytics Email Marketing Branding 75

Hubspot Marketing

SEPTEMBER 27, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. These tools can help us produce high-quality content appealing to your audience and on-brand.

Whitepaper 76

Whitepaper eBook User-Generated Marketing 76

Hubspot Marketing

DECEMBER 26, 2023

What’s more, in the past 3 months, 22% of the Gen Z demographic has skipped websites entirely for customer service, opting to reach out to brands via direct messaging (DMs) on social media. If your brand isn’t already getting social, you’re missing out. Here are 23 personalized email examples I love.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Marketing Insider Group

APRIL 11, 2023

Here’s how digital marketing services can boost your business, and which ones you need to make the biggest impact with only a small chunk of your marketing budget. Why Spend Your Budget on Digital Marketing Services? Content marketing services like our own primarily consist of: Strategy. Content Creation. Distribution.

Digital Marketing 128

Digital Marketing Whitepaper Copywriting Real Estate 128

Rock Content

MARCH 14, 2024

Email Marketing Personalization: personalize subject lines, greetings, and content recommendations. Lead magnets: offer downloadable resources (ebooks, whitepapers) in exchange for user information. Build a robust Creative Brief for your brand and audience for customization of your content.

Whitepaper 104

Whitepaper User-Generated eBook Health 104

Litmus

SEPTEMBER 19, 2022

The email marketing tide has turned. Key takeaways from McKinsey & Company’s Next in Personalization 2021 Report show that personalization remains a critical ingredient in brand marketing. These errors can potentially lead to lost subscribers, damage to your brand, low conversion rates, and missed ROI.

Customer 96

Customer Customer loyalty CRM Shoppers 96

Litmus

MARCH 4, 2021

In a recent episode of Delivering , we discussed the idea of building trust in email marketing. The idea of a trust bank is simple: Every brand has a figurative bank in which people can deposit (or withdraw) their trust. But, when you screw up— like send a broken email —your trust balance is depleted as a result.

eBook 126

eBook Email Marketing Promotion Customer 126

AWeber

MARCH 14, 2023

billion monthly active users and over a billion hours of content watched every day, YouTube is a massive platform that offers endless opportunities to grow your brand and connect with your audience. But did you know that you can use YouTube to grow your email marketing list? With over 2.6

Real Estate 105

Real Estate eBook Email Marketing Communications 105

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Brands that slap a “Buy Now” button on a page and call it a day wonder why their campaigns fail to convert. CTAs are a critical component of marketing material. Take ActiveCampaign.

Copywriting 121

Copywriting eBook User-Generated Communications 121

Marketing Insider Group

MAY 15, 2023

B2B digital marketing refers to the promotion of products or services between businesses using digital channels. Here’s 8 of our favorite digital marketing best practices that help secure a positive ROI. Determine Brand Positioning Start by determining your brand positioning. What story does your brand tell?

Digital Marketing 123

Digital Marketing Whitepaper Marketing Marketers 123

AWeber

AUGUST 8, 2023

Typically, a digital product may be a piece of media like an eBook. If you think it sounds niche, consider this: Amazon sells approximately half a billion eBooks per year. Online courses, training videos, webinars, eBooks, music, PDFs, digital art, widgets, and apps. AWeber AWeber is a full-fledged email marketing provider.

Product 89

Product eBook Price User-Generated 89

Exposure Ninja

MARCH 18, 2022

You might use different CTAs depending on who the content is aimed at – if it’s aimed at top of the funnel traffic , you could include a CTA for your email list or an eBook. Package Up Your Best Content as an eBook. Make your blog content go further by repurposing it as an eBook. Start Live Streaming.

Whitepaper 98

Whitepaper eBook User-Generated eCommerce 98

Litmus

FEBRUARY 24, 2021

Get your copy of The Anatomy of a Broken Email. Take a deep dive into the most common issues that will break your emails, find out the impact on your email marketing program, and get practical tips & tricks to create on-brand, error-free emails. Download the ebook ?. Off-brand colors in Dark Mode.

eBook 82

eBook Health Marketing Marketers 82

Hubspot Marketing

NOVEMBER 29, 2023

Why Education Marketing Is Important The online and offline education sectors are highly competitive. Here is why education marketing matters to stand out in today’s saturated market. It boosts brand recognition. Successful marketing campaigns lead to a strong and recognizable brand identity for educational institutions.

Education 92

Education Gen Z eBook Marketing 92

AWeber

NOVEMBER 22, 2023

How to create a simple marketing framework How to write a simple marketing strategy How to write a simple marketing plan How to build a simple marketing funnel Using automation and AI in marketing 10 ways to find new clients for your coaching business How do coaches find clients? will you use?

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Litmus

MARCH 5, 2021

You might be in the beginning stages of coming up with a new email nurture or want to learn more about how your subscribers interact with a different email design. After all, when they have a great experience with your emails, it has a positive ripple effect on your overall brand. Does this work for your brand?

Place 107

Place Pharmaceutical Retail Email Marketing 107

Vertical Response

OCTOBER 9, 2023

Every email marketer knows the value of creating valuable and engaging content to attract and retain subscribers. So, get ready to unlock the potential of content monetization and take your email marketing game to new heights! Leverage this trust by partnering with relevant brands to create sponsored content.

Non-Profit 68

Non-Profit Affiliate Marketing Transform Email Marketing 68