Set Up

MARCH 28, 2024

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. ” WATCH + READ THE RECAP BELOW (SCROLL TO THE END FOR THE FULL INTERVIEW) Q1 | What advice would you share with marketers? Q5 | What is a brand that you admire? You can spot their brand ads.

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Set Up

SEPTEMBER 14, 2023

png The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q5 | What brands do you admire? “ “ Any brand that’s been around for a long time intrigues me because I know how hard it is to run a business and then pass it on. ”

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Hubspot Marketing

MARCH 19, 2024

As a result, micro-influencers can offer more persuasive and effective product or brand endorsements. And, as much as people might like to say that they make their own product decisions, influencer marketing works — last year, one in four consumers bought a product based on an influencer’s recommendation. Image Source 6.

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Set Up

JANUARY 18, 2024

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. to talk about the importance of having tough conversations, how to be intentional and brave in your career, and why she admires Delta’s brand. Q5 | Which brands inspire you?

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Set Up

APRIL 6, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. He wanted to create the idea of “living the brand” for consumers and internally for the realtors. Q5 | Is there a brand that inspires you? Q4 | Is there a musical artist who inspires you?

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Adobe Experience Cloud Blog

OCTOBER 16, 2020

They don’t care about performance marketing. Given the time we’ve had to get to grips with these channels and formats, you’d think brands and companies would be doing a better job of using them as a marketing tool. They work quickly and push boundaries – but they listen to the client. It’s not purely about the numbers.

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Set Up

JULY 20, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q5 | What brand do you admire? McGrath loves Prada’s brand ranging from their designs to their luxury storefronts. She added that every Prada piece is “pretty amazing.”

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Set Up

NOVEMBER 30, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Proving marketing’s value is always a hot topic in the community. Our latest take features several marketing leaders’ opinions here: 5 Ways to Prove Marketing’s Value to the C-Suite Q5 | What brand do you admire?

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Set Up

DECEMBER 7, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Set up CEO, Joe Koufman , virtually sat down with Efrat Ravid , the Chief Marketing Officer at Quantum Metric, to discuss her approach to rejection, her transition from engineering to marketing, and more.

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Set Up

AUGUST 17, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q5 | What brand do you admire? Disney and Nike stick out to Adashek because of their expansive brand loyalty and legacy. Watch the full interview to the right.

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Set Up

NOVEMBER 16, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. WATCH THE FULL INTERVIEW TO THE RIGHT.

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Set Up

NOVEMBER 16, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. WATCH THE FULL INTERVIEW TO THE RIGHT.

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Set Up

SEPTEMBER 7, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. To combat the imposter syndrome, she encourages marketers to have confidence in themselves and advocate for things that interest them. On the technical side, she is skilled at building a brand. “I

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Martech

MAY 18, 2023

Webinars and podcasts, for example, are great for delivering thought leadership and establishing your brand as an authority in your space. Do you want to generate leads, build brand awareness or provide valuable insights to your attendees? What do you want to achieve with your event?

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Set Up

OCTOBER 12, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Set up President, Amanda Thompson , virtually sat down with Genefa Murphy , the CMO at Udemy, to discuss the importance of seeking inspiration outside of marketing, Disney’s powerful branding, and more.

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Set Up

JULY 13, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. “ It’s our responsibility [as marketers] to tell the story of what people can use and do it in a way that is completely transparent and credible. ” Q5 | What brand inspires you?

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Set Up

SEPTEMBER 21, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. That campaign was very effective for them and “resulted in some of the highest brand recall, performance, and brand association ever in the history of Kaiser Permanente.”

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Set Up

SEPTEMBER 28, 2023

png The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. And that goes for within your company or with the people you're marketing to. During her tenure at Hilton, Amy helped create a brand called Motto by Hilton. Q3 | What values are important to you?

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Set Up

JULY 7, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q5 | What brand do you admire? Partain pointed out that Coke has always been a staple brand. When you find something, you have to take advantage of it now.” You said, ‘Do you want a Coke.”

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Set Up

JUNE 1, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q5 | What brands do you admire? They've gone all in on the brand. I love a brand that just goes all in and is just relentless about it.” It also has a really great backbone of a mission.

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Set Up

JULY 28, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. The impact that the team has delivered on behalf of the brand has been transformative.” Q5 | What is a brand that inspires you? I think about Peloton and what they have been able to do.

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Set Up

JUNE 8, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. The Slutty Vegan brand creates exciting and fun campaigns and events that match the brand. For Valentine’s Day, Slutty Vegan held their first wedding at their Edgewood Atlanta location.

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Set Up

AUGUST 24, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. I think that message to our customers during that time is something that really changed the relationship that they had with us as a brand, and I'm still really proud of that and how we handled it.”

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Set Up

MARCH 23, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Q4 | What brand do you admire? Goldberg admires the brand Target for its simplicity and consistency. “I Always evaluate your audience and who your brand is before doing too much or making a drastic switch.

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Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. Then, dig in further.

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Set Up

OCTOBER 25, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. The brand is consistent with their operational capabilities and it's just remarkable.”. Watch the full interview to the right.

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Set Up

JUNE 20, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. She advises people to take charge of their personal brand and career advancement. You have to know what your brand is. ” Villegas emphasized the importance of being the driver of your career.

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Set Up

NOVEMBER 29, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. How do we get them into the funnel to tell them the [brand] story? He shared, “That's a campaign that I'm really proud of because we wanted to make our brand more contemporary.

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Duct Tape Marketing

APRIL 2, 2020

In his work with Salesforce, he helps to guide their marketing efforts, research, and product development. He’s also applied his research and insights in helping major brands like AT&T, The Home Depot, and UPS. Questions I ask Mathew Sweezey: What path led you to become the Principal of Marketing Insights for Salesforce?

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Set Up

DECEMBER 20, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. With this information, they launched a coupon app that sold name brand items and duplicates at a lower price, and it ended up being wildly successful. “We WATCH THE FULL INTERVIEW TO THE RIGHT. First Name.

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Marketing Insider Group

SEPTEMBER 9, 2020

Analyze your website’s traffic (through tools like Google Analytics) to help measure your marketing performance. When more people click on your site, you develop brand authority and become trustworthy to clients. B2B Marketing Metrics That Matter. You also grow organic traffic, which is free.

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Set Up

SEPTEMBER 22, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. If everyone understands their part in the process, the whole brand benefits. Her other advice to marketers is to fully immerse yourself into your brand. I'm a voracious reader. I love to be online.

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Set Up

OCTOBER 11, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. “ As a younger person, I thought that if things were going to be done well, they needed to be done by me. We learned a ton. Watch the full interview to the right.

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Set Up

OCTOBER 6, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Set up CEO, Joe Koufman , virtually sat down with Pete Boland , the CMO of Kelly, to share about his philosophy on discovering passions and the influence of mentors and Shakespeare on his career and leadership. “

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Set Up

DECEMBER 8, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. The brands and the places you work matter, particularly early on in your career. ” ” North advises marketers to be intentional about the places they work early in their careers. First Name.

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Set Up

FEBRUARY 28, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. By removing barriers for himself and his team, they are able to focus on building the brand. Oghoghomeh has four pillars that he applies to his work and also expects from others. The first pillar is simplicity.

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Set Up

FEBRUARY 8, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. WATCH THE FULL INTERVIEW TO THE RIGHT. Never miss a CMO Spotlight! Sign up with your email address to receive news + updates. First Name. Last Name.

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