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The Science Behind Copywriting Headline Formulas That Grab Attention

Jeff Bullas

If you’re in the world of copywriting , you know that headlines are a big deal. In this article I’ll introduce you to some copywriting headline formulas that you can use to make your headlines super compelling and get readers clicking. I’ll show you the most popular copywriting headline formulas and why they work so well.

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I run a zero-employee marketing agency entirely with AI tools — here’s how

Hubspot Marketing

A few years ago, I was head of content at a health insurance company — a role that required a team of full-time employees and freelancers to get the job done. Managing people is hard, messy, and expensive. But once ChatGPT hit the scene, I realized I could strike out on my own. I wasn’t always doing the part of the work that I enjoyed.

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The L.O.V.E. 4-Step Email Copywriting Framework: Connections, Trust & Conversion

Digital Marketer

The Power of a Copywriting Framework Before we introduce you to one of our favorite frameworks, let’s unpack why you should use a framework to begin with. Copywriting frameworks provide a structure to organize your ideas while ensuring you don’t mistakenly neglect any key points needed to achieve your goals. The L.O.V.E.

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Avoiding Burnout as a Social Media Manager (With Advice From Our Very Own Social Media Manager)

Buffer Marketing

Social media has seen rapid growth in the past decade and along with it has grown the role of the Social Media Manager. Social media managers are often alone in their role depending on the company and are expected to wear many hats. What causes burnout in social media managers?

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How one co-founder runs a zero-employee marketing agency with AI tools

Hubspot Marketing

Running a marketing agency used to mean juggling a small army of freelancers, risking missed deadlines, and spending more time managing people than creating content and building strategies. These briefings keep her informed without the mental health cost of social media addiction.

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10 Ways for Social Marketers to Avoid Social Media Burnout

Hootsuite

The fuse of a social media manager burns at both ends. But social media managers often feel the burn of both at the same time. i'd be interested to know if the events of the past few years, especially 2020-present, have any other social media managers considering changing careers. — amy b (@arb) January 7, 2021.

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27 essential social media manager interview questions (and answers)

Sprout Social

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. The following list of social media manager interview questions is a great place to start. Organization and time management.