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Guardrails and governance: How to protect your brand while using AI

Martech

AI needs time to learn a brand, just like a new marketing writer would. Setting up guardrails for AI marketing AI evolves, so it isnt enough to set guardrails once and forget about them. Instead of creating content exclusively, marketing writers may also spend some time reviewing and refining AI output.

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The 7 habits of highly effective people is a blueprint for the Positionless Marketer by Optimove

Martech

The Positionless Marketer is the new marketing professional who is a triple threat with data, creative and optimization power. They blow up the traditional marketing assembly line, where roles are rigidly defined. A blueprint for the way Positionless Marketers achieve this level of independence and mastery is Stephen R.

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Facebook marketing in 2025: A VERY complete guide

Hootsuite

Inspire new marketing ideas. More than a basic AI copywriting tool, OwlyWriter combines our proprietary social media expertise as the worlds #1 social media marketing platform with the best custom AI model. Use OwlyWriter to: Instantly generate new social media postsand ads! Provide valuable customer feedback.

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AI agents for marketing — I talked to experts about the benefits

Hubspot Marketing

She also notes many marketers still doubt this approach because they worry about uniqueness or authenticity. This could be A/B testing or copywriting for emails. After that, you can expand the role of AI in marketing because you will be the one to train it. Prepared marketing teams will benefit the most from AI agents.

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Why Partnerships Are Your Secret Weapon to Building Referrals

Duct Tape Marketing

If you’re a graphic designer, you want to have a trustworthy copywriter who you can suggest to your clients. A network of publishers, bloggers, and those in need of content for their own sites can help you to spread your business’s name, mission, and unique point of view to a whole new audience of people. Content partners.

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The Art of SEO Copywriting: The No-Fail Secret to Creating Epic SEO-Friendly Content

Jeff Bullas

Online marketing experts and content creators alike have their own views on the matter. Others veer towards creative, meaningful SEO copywriting based on their past experiences. Studies have shown that 61% of marketers agree that SEO does prove beneficial in organic growth hacking and content marketing in general.

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New Marketing Jobs That Could Focus on AI [Data + Examples]

Hubspot Marketing

For instance, the job listing below from Cyberfunnels calls for a copywriter with AI experience. Image source Responsibilities include using AI tools to "enhance the copywriting process, generate data-driven insights, and optimize content performance." Applicants are also expected to stay up-to-date on AI best practices in copywriting.