SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. Here’s how we will turn you into a social media copywriting pro. We’ll explain social media copywriting, why it’s crucial for engagement and conversions, and how you can create a compelling copy with actionable strategies.

Copywriting 51

Copywriting Transform User-Generated Gen Z 51

Hubspot Marketing

DECEMBER 21, 2020

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for an Instagram post, for instance, is entirely different than copywriting for a press release.

Copywriting 145

Copywriting eBook Communications Marketing 145

Neil Patel

MAY 14, 2021

Copywriting is hard. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. What Is AI Copywriting and How Does It Work? How are companies using AI copywriting? First, AI copywriting saves you time.

Copywriting 145

Copywriting Price Transform SEO 145

Marketing Insider Group

AUGUST 9, 2021

A copywriting service can feel like a nice-to-have luxury. There are so many other important places to allocate your budget. A copywriting service for B2B companies is one of the most worthwhile investments you can make for your business. In today’s digital world, B2B copywriting isn’t a luxury, it’s an essential.

Copywriting 144

Copywriting Finance Law B2C 144

Martech

DECEMBER 17, 2024

You should already have the processes in place to manage unsubscribe requests initiated through automatic replies. Rethinking copywriting. Adapt email content and copywriting strategies using data and insights. AI-powered automatic reply suggestions also pose a challenge for marketers. The suggestions may include unsubscribing.

Email Marketing 122

Email Marketing Copywriting User-Generated Promotion 122

Hubspot Marketing

JUNE 16, 2022

If you're reading this blog, you've likely decided to start or revamp your copywriting portfolio. Fortunately, I've put together a collection of copywriting portfolio examples that are sure to inspire you and guide you in the right direction. How to Create a Copywriting Portfolio. Copywriting Portfolio Examples.

Copywriting 117

Copywriting B2C Place Digital Marketing 117

Buffer Marketing

AUGUST 21, 2024

You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  But if you’re at the beginner level or someone who’s just got their foot in social media from another career, Meta’s course is the perfect place to begin.

Social Media Marketing 115

Social Media Marketing Copywriting Price Marketing 115

Sprout Social

SEPTEMBER 12, 2024

For example, a creator can assist with Instagram caption ideas and other social media copywriting needs. A tool like Sprout can enhance your content calendar process by providing a platform where you can schedule posts, track their performance ‌and manage all your content in one place.

Management 138

Management User-Generated Key Performance Indicator Transform 138

Jeff Bullas

FEBRUARY 23, 2023

The best writers on Fiverr easily make more than $100 per article, so if that’s what you’re after, it’s a great place to start. A gig is purchased every 4 seconds on Fiverr, with freelancers and experts making anywhere from $5 to $15,000+ per project.

Finance 360

Finance Copywriting Health User-Generated 360

Orbit Media Studios

JANUARY 8, 2025

In a split second, they answer the question Am I in the right place? ” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” So put trust seals all over the place. Great Places to Work award goes on your careers page.

Copywriting 109

Copywriting Transform SEO Place 109

Ann Handley

AUGUST 29, 2024

” Her teeth are chaos—yellowed and all over the place. That single moment helps writers plant our feet in one place. It stops you from sailing ahead—letting the story rush out too fast—and instead dams the flow so you find yourself anchored in the best, most scenic place to begin. So I won’t.”

Transform 192

Transform Place Copywriting Marketing 192

Scoop.it!

DECEMBER 26, 2023

Naturally, thus, businesses are continuously looking for ways to enhance their email copywriting heft in a bid to position themselves heads and shoulders above their competitors comfortably. Well, you’re just at the right place, then! Why Embrace AI Email Copywriting? Wish to hop onto this bandwagon, too? Read on to find out!

Copywriting 105

Copywriting User-Generated Communications Email Marketing 105

Hubspot Marketing

DECEMBER 2, 2024

What’s more, getting new customers costs significantly more than retaining existing ones, meaning customer experience is one of the most important places to invest marketing dollars. I know that you’ve probably already got some marketing funnel components in place — most people aren’t starting at zero. Why is this Step 1?

Customer Journey 132

Customer Journey Copywriting Marketing Marketers 132

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. What better place to get to know your audience and their pain points than to head straight to the source? Ive found that the most effective copywriting uses the same words your audience does to talk about their problems.

Gen Z 101

Gen Z Copywriting Real Estate Marketing 101

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. What better place to get to know your audience and their pain points than to head straight to the source? Ive found that the most effective copywriting uses the same words your audience does to talk about their problems.

Gen Z 102

Gen Z Copywriting Real Estate Marketing 102

Sprout Social

JANUARY 22, 2025

Because there’s no better place on social media to position yourself as a leader in your industry. The platform is a prime place to connect with B2B customers as they research your company, plus your achievements and accomplishments. Define your goals and objectives So, why are you planning to post on LinkedIn in the first place?

Marketing Strategy 131

Marketing Strategy Content Marketing Thought Leadership Marketing 131

Litmus

JULY 31, 2024

It’s important to note that this personalization “strategy” was typically built in at the copywriting phase based on fields we knew we had available to us. Used in the right places, these tactics can create real interest and make the email far stickier and more engaging just from a visual interest standpoint.

Logistics 109

Logistics Customer Journey Copywriting User-Generated 109

Sprout Social

NOVEMBER 4, 2024

To reach your target audience, you’ve got to post relevant, entertaining and educational content in multiple places. When you have a content repurposing strategy in place, you optimize your efforts and spend. For content repurposing success, you’ve got to select the right content to reuse in the first place.

Whitepaper 122

Whitepaper User-Generated Thought Leadership Copywriting 122

Orbit Media Studios

DECEMBER 17, 2024

You are an expert SEO copywriter, skilled at making copy edits that improve the search rankings of webpages by incorporating keyphrases and indicating relevance. You are an SEO copywriter, skilled in improving the relevance of pages through semantic SEO. I’m giving you the text from the webpage. Now on it’s 7th edition.

Thought Leadership 116

Thought Leadership Copywriting SEO Marketing 116

Jeff Bullas

DECEMBER 27, 2022

Then, you can incorporate those desired keywords throughout your content in key places to ensure the highest possible Google ranking for your content is achieved. A common mistake made by copywriters and content creators is drafting the content they want to feature rather than the content their audiences want to read. Image Source.

SEO 317

SEO Copywriting Law Communications 317

Hootsuite

OCTOBER 2, 2024

Increased productivity is a great place to start. For example, you can get started with photos and graphics from a free stock photography site , in which case you can budget $0 for photos. Costs for these tools range from free to hundreds (or even thousands) of dollars per month. Don’t go overboard here.

B2C 114

B2C CMO Copywriting Analytics 114

Unbounce

JANUARY 6, 2025

With Unbounce, you’ll have access to: 100+ templates to start from, drag-and-drop features, A/B testing tool , Popup and sticky bars functionality, AI optimization , and AI copywriting built in to help you get started quickly. Use whichever marketing channels you have in place like social media , email , and PPC ads to attract visitors.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Hubspot Marketing

NOVEMBER 5, 2024

You could easily learn business from a million different places and people, but you can only learn my methods from ME in ONE place: my digital courses. less ad spend in the wrong places, less external apps and tools needed to get the word out there). It’s processes that are learned, lived, and pieced together by me.

Branding 107

Branding Copywriting Energy Place 107

Hubspot Marketing

MARCH 14, 2025

This document should clarify for everyone involved copywriters, designers, developers, marketers all the aspects of the project, the goals, and even the timeline. Marketing briefs help solve any misunderstandings before you get to work. What are our brand values?

Copywriting 100

Copywriting Marketing Marketers Communications 100

Sprout Social

MAY 22, 2025

Just ask Adam Jorgensen, Social Media Manager at GivingTuesday, whose role blends content creation, video editing, graphic design, copywriting and morea reflection of the wide-ranging skills todays nonprofit marketers bring to the table. Dont give up. Keep experimenting! says Jorgensen.

Social Media Marketing 112

Social Media Marketing Transform Marketing Marketers 112

Marketing Insider Group

MAY 30, 2025

You do not need to sound like a professional copywriter. Final Thoughts In high-performing content, every sentence earns its place. This article breaks down those principles into a clear, repeatable framework. You do not need a background in advertising to write persuasively. In fact, trying too hard can often work against you.

Copywriting 57

Copywriting Advertisers Advertising Place 57

Backlinko

JULY 22, 2024

And lets you identify areas for improvement in one place. Understanding the art of SEO copywriting can help you write content that resonates with your audience and search engines. Learn everything you need to know in our free SEO copywriting guide. Over time, your efforts can lead to sustainable growth and success.

SEO 120

SEO Law User-Generated Analytics 120

Hubspot Marketing

MAY 13, 2025

My friend Jenn Prochaska , a copywriter and brand messaging specialist, made me laugh out loud when she described Reddit as Metallica before The Black Album because it feels much more underground than mainstream. She goes on to suggest that businesses consider starting communities or subreddits around the problems they are solving.

Copywriting 72

Copywriting Marketing Marketers User-Generated 72

SmartBrief - Marketing

MARCH 22, 2024

Magazine and site content writers and ad copywriters already envision AI facilitating the writing process so well and thoroughly that it may eventually drive human-written copy as a job into obsolescence. Or, at least that was my reaction to the headline of this article , “AI won’t replace B2B copywriters, because it can’t.”

Copywriting 129

Copywriting B2C New Technology Place 129

Hubspot Marketing

OCTOBER 21, 2024

When I wanted to learn about early career and university recruiting, LinkedIn Learning was one of the first places I went. Copywriting? LinkedIn is a place where you could be connected with, like, the VP of Marketing at your dream company. And it’s not like you met them in an exclusive place… you met them on LinkedIn.”

Gen Z 103

Gen Z Copywriting Influencer Marketing Education 103

Hubspot Marketing

JUNE 10, 2025

63% of marketers told me their primary place of employment invests in inclusive marketing. Source “Sorry utensils, it’s finger lickin’ good” is a perfectly mundane copywriting, but the campaign drew near immediate backlash online because of the imagery. 37% say there isn’t investment or they’re unsure if there is.

Fashion 90

Fashion Marketing Marketers Advertisers 90

Hubspot Marketing

NOVEMBER 29, 2024

Bringing awareness to your product through content such as social media, copywriting, and blogs. It’s worth noting that from one company (or campaign) to the next, the responsibilities and expectations placed on a product marketing manager may differ. That means the PMM will focus on three levels of the sales funnel: Acquisition.

Product Marketing 106

Product Marketing Product Management Marketing 106

Hubspot Marketing

MAY 20, 2025

Nikita Morell , copywriter and messaging strategist for architects, shares, One of my favorite ways to use AI for social media is using tools like Gumloop to listen in on discussions and help me identify topics to share on social media. Use AI for social listening. AI isnt just about generating new content.

Thought Leadership 108

Thought Leadership Energy User-Generated Copywriting 108

Orbit Media Studios

APRIL 30, 2025

Setting aside AI and just writing up your standard operating procedures (SOPs) may be the right place to start. Those automations can be trained to promote your brand with little ads and calls to action AI responses arent copywritable, but automations (and any prompts) are intellectual property. This is a new job. Your employer?

Transform 101

Transform User-Generated CMO Copywriting 101

Hubspot Marketing

JULY 16, 2024

That’s what copywriter and digital marketer John Paul Hernandez , does. " While it might not be perfect, it gives you a good idea of where you could place the keywords. While my main focus is on creating high-quality pieces packed with unique insights that help prospects tackle their problems, I never ignore SEO.

SEO 137

SEO User-Generated Transform eCommerce 137

AWeber

MAY 6, 2022

Plain text emails still have their place. So… say you’re sending emails to hikers in the backcountry or to people in other remote places. Sometimes copywriters, coaches, or consultants will send text-only emails because they want their emails to appear more personal. Even pro copywriters will make their copy easy to scan.

Copywriting 133

Copywriting User-Generated eCommerce Email Marketing 133

Neil Patel

MAY 6, 2021

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc. The answer is number two.

Copywriting 144

Copywriting Shipping Price Transform 144