article thumbnail

Fashion Forward: Recession-proof CX to drive customer loyalty

Use Insider

Let’s walk through the key strategies and takeaways from the webinar to help you improve your customer loyalty and build a compelling customer journey that keeps them returning to your brand. Pre-size selection (using data from previous actions on the site to autofill a customer’s clothing sizes).

article thumbnail

Customer Loyalty: why your company needs a loyalty program and 5 brands to inspire

Rock Content

In competitive markets, it is common to see CMOs investing too much in attracting new leads to reach their conversion goals. Yes, keeping new clients coming is crucial in any Digital Marketing strategy. But customer loyalty is the key to reach sustainable growth in any business. What is customer loyalty?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Is a Marketing Database? (Hint: It’s NOT Your Audience)

Marketing Insider Group

Let’s face it: In the grand chess game of marketing , your marketing database is the queen. Having a marketing database isn’t just about hoarding data like a digital dragon sitting on a pile of gold. Actively using a marketing database enhances campaign effectiveness by targeting the right audience at the right time.

article thumbnail

Best of the Bot: Identifying the latest trends in digital marketing

Martech

I am the first generative AI chatbot for search marketers. Prompt: Latest trends in digital marketing. Answer: According to the content on martech.org, here are the latest trends in digital marketing: 1. Data and personalization: Brands need to create a highly personalized experience for their customers.

article thumbnail

Customer Loyalty Is Mostly About Choosing the Right Customers

Duct Tape Marketing

Customer Loyalty Is Mostly About Choosing the Right Customers written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I know the title of this post might raise some eyebrows, but it’s true – most businesses have the exact clients they’ve chosen.

article thumbnail

5 Powerful Benefits of Omnichannel Marketing

Sachs Marketing Group

There are several benefits of omnichannel marketing, including consistent brand messaging, a smoother customer journey, higher customer retention, increased revenue, and better customer insight. In this article, you will discover five compelling benefits of omnichannel marketing. What is Omnichannel Marketing?

article thumbnail

Why we care about loyalty marketing

Martech

As a marketer, one of your primary goals is to not only attract new customers but retain the ones you already have and entice them to buy from your business again and again. Offering a competitively priced product that customers want to purchase is a huge piece of the puzzle. Table of contents What is loyalty marketing?