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Four “New Marketing” Skills You’d Better Learn Quick

Adobe Experience Cloud Blog

He brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success and customer loyalty.

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3 ways to turn tariff turmoil into marketing gold

Martech

China relationship, looking to new markets such as Europe or Latin America may offer an attractive way to spread risk. Don’t just adapt to this new landscaperedefine it, own it and watch your competitors scramble to follow your lead. If your business relies heavily on trade with a single region, like the U.S.-China

Transform 113
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The New Marketing Accountability

Marketing Insider Group

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

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How to manage SEO campaigns during economic downturns

Search Engine Land

When consumers return to post-downturn spending levels (or establish new market norms), you want to ensure you’re prominent and visible in the vertical. This will allow you to continue marketing your products or services while meeting your customers’ needs.

SEO 108
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How to Build a Competitive Intelligence Strategy from Scratch

Backlinko

Do you want to: Enter a new market? Check this data against factors like perceived value and customer loyalty. You get insights directly aligned with your business goals to guide your decisions. So, start by outlining your core problem or growth opportunity. Find key differentiators? Improve your brand positioning ?

Price 95
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Using Community Outreach as a Marketing Strategy

Sachs Marketing Group

Community outreach programs are an excellent and unique way to provide services to various groups or causes, increase brand affinity, and maintain customer loyalty. By engaging in community outreach, businesses can demonstrate their commitment to social responsibility, thereby enhancing their brand image and attracting more customers.

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What Is Market Share & How Do You Calculate It?

Hubspot Marketing

Put simply, that is market share. But how does that impact marketers? As marketers, it's important to understand market share so you know how your company ranks against competitors and can develop new marketing strategies to reach more potential customers. What is Market Share?

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