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Top Marketing Strategies for Holidays: Boost Your Seasonal Success

Vertical Response

Effective holiday planning can foster customer loyalty and successful marketing outcomes. Enhance customer experience and confidence with value-add elements like free shipping. Highlight Free Shipping and Returns Free shipping and returns significantly impact holiday shopping decisions.

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Why Your Black Friday Campaigns Need a ‘Bounce-Back’ Strategy This Holiday Season

Customers.ai

Customers who bought during Black Friday are primed to keep spending, especially if you give them the right nudge. Perhaps a limited-time discount, a personalized product recommendation, or free shipping on their next order. It’s about crafting an irresistible deal that feels like a natural continuation of the customer’s journey.

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Path to Purchase Research: Decoding Your Customers’ Buying Journey

Customers.ai

Consideration: The Research Phase Here, customers start narrowing down their options. Where It Happens : Product pages, review sites, YouTube unboxing videos, and price comparison tools. Ecommerce Example : A fashion retailer notices customers spending extra time on product pages featuring video reviews and detailed size guides.

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From Clicks to Conversions: How to Optimize Your Email Funnel

Litmus

a special welcome offer—like a discount on the first purchase or free shipping). Free trials/consultations: invite prospective customers to experience your product or service at no cost, or offer a consultation to showcase your expertise and make a persuasive sales pitch, including detailed pricing information.

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Relationship Marketing: Reactive vs. Proactive and Why You Need Both

Customers.ai

Youre missing the chance to surprise and delight your customers before they even realize they need something. Example 1 : A customer emails your support team to ask why their order hasnt shipped after five days. Example: Hey [Name], you left something in your cartcomplete your order today and enjoy free shipping!

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Navigating the New Black Friday

Set Up

Similarly, “consumers are increasingly concerned that in-store prices are not competitive with online prices” so 20% of consumers say they’ll increase their online spend in 2024. This tactic, although questionable, is beneficial since it helps manage inventory and avoid last-minute rushes, creating satisfied and returning customers.

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The Ecommerce Guide to Flash Sales (With Examples)

Hubspot Marketing

Instead, they advertised new "everyday low prices" -- which seems like a pretty good idea, right? Penney found they actually made more money when they raised the prices of their products and then arbitrarily lowered them, calling these “last-minute deals.” Penney stopped promoting sales and offering coupons. While the example of J.C.

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