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3 marketing use cases for generative AI that aren’t copywriting

Martech

However, I decided to collaborate with the custommarketing strategist” GPT I created to save time. Case study Earlier this month, I created a custom “persona” GPT and named it Sarah. I relayed this information to my custommarketing strategist” GPT, which revised the FABs to address Sarah’s feedback.

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

But it’s all too easy to get so wrapped up in reaching and acquiring new customers that your current customer base gets left in the dust. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base.

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5 Tips for Making Your Customer Marketing Shine Bright During the Holidays

Adobe Experience Cloud Blog

As fun as holidays are, they often are accompanied by stress, and your customers deserve to unwind after a busy year. Entertain your customers with iTunes, Amazon, and RedBox, help them unwind with spa gift certificates, or send them to Starbucks and Panera to get their coffee and munchies fix.

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6 Holiday Campaigns That Drive the Customer Journey

Adobe Experience Cloud Blog

Offer your audience educational, useful, or entertaining content to pique their interest and build trust. By listening to their behaviors and responding with targeted, relevant messaging with a marketing automation platform, you can offer them value at the right time and in the right place (email, social, SMS, etc.) Engagement.

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Modern SEO: Packaging your brand and marketing for Google

Search Engine Land

Marketing strategically positions a brand where its audience actively seeks solutions by crafting and disseminating messages that address audience problems and present the brand as the needed solution. This targeted presence ensures the business solution is readily available and top of mind when potential customers face a challenge.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

In recent years, any stance taken on sensitive social issues can be considered controversial marketing. Customer Marketing. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. Email Marketing.

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Get Ahead of the Mobile Herd: 5 Best Practices for Mobile-Optimized Marketing

Adobe Experience Cloud Blog

It’s easy to lose sight of mobile’s larger strategic role in our engagement with prospects and customers. Marketers should stop struggling to catch up with the mobile stampede, and learn to lead the pack. We should be leading mobile users to their goals, engaging and converting them along the way. On ‘found time.’