Welcome Software

MARCH 12, 2025

Heap emerged as a pioneering product analytics tool aimed at helping businesses understand how users interact with their digital products and services, By offering automated, self-service product instrumentation and analytics, Heap empowered teams to analyze user behavior, identify pain points, and optimize the product experience.

Analytics 52

Analytics Product Customer Journey User-Generated 52

DirectMail2.0

AUGUST 7, 2024

specializes in 0:26 direct mail digital integration and the utilization of Technology that increase Direct Mail response rates and drive Roi 0:33 on marketing spend our speaker today is Morgan DiGiorgio senior vice president 0:38 sales and marketing for Direct Mail 2.0 Direct Mail 2.0

Direct Mail 59

Direct Mail Customer Education Manufacturing 59

Base.ai

FEBRUARY 25, 2025

This acquisition marks a new era for post-sale customer engagement, enabling businesses to enrich customer data, better segment and personalize lifecycle engagement, and reimagine user-generated content with AI-powered customer marketing, advocacy, retention marketing, and revenue expansion.

Transform 45

Transform Customer User-Generated Customer Marketing 45

Hubspot Marketing

JULY 11, 2025

A customer relationship management (CRM) software for hotels stores data related to all of your leads and guests, helping you manage your pipeline, track every interaction, and create targeted, personalized campaigns. Plus, Revinate's AI generates content and optimizes those emails for conversions.

CRM 86

CRM Price User-Generated Communications 86

Whos Mailing What

JUNE 26, 2025

Headquartered in Park Forest, IL, ShipShapes specializes in Customized Market Mail (CMM) pieces designed to boost engagement and response. Customized Market Mail … I remember when that was introduced about 2003 or so and ShipShapes has been the pioneer premier company using this format.

Direct Mail 64

Direct Mail Manufacturing Shipping Industry Insights 64

DirectMail2.0

MARCH 26, 2025

Transcript: 0:01 all right well let’s go ahead and get started welcome everyone to our webinar we are thrilled you have chosen to spend 0:07 some time with us today and we will not disappoint in today’s marketing ecosystem there are common struggles in 0:13 the pursuit of effective strategy and use of the direct mail marketing channels (..)

Whitepaper 52

Whitepaper Direct Mail Marketers Marketing 52

Welcome Software

MARCH 11, 2025

The AI era of marketing is here, folks Not to freak anyone out but things are changing pretty fast in the world of AI. Like seriously, ChatGPT only launched at the end of 2022 and it was only May 2024 when Google search results changed SEO and user experience forever by introducing AI Overview.

Transform 52

Transform User-Generated CMO Marketers 52

illumin

MAY 15, 2025

From home and garden improvement to DIY renovations, it can be quite competitive to market in this space. According to Custom Market Insights , the global Home Gardening market is projected to grow to USD 15.78 If possible, incorporate augmented reality or apps that let users visualize your product in their own space.

Advertising 97

Advertising Advertisers Customer Acquisition Transform 97

Hubspot Marketing

APRIL 22, 2025

Its any interaction a user has with an account, creator, or piece of content on a social media platform, including likes, comments, direct messages, shares, clicks, and tags. New people mean new potential audience members and, more importantly, customers. How to Increase Social Media Engagement What is social media engagement?

Branding 116

Branding Social Media Marketing User-Generated Influencer Marketing 116

Animalz blog

MARCH 6, 2025

with just $37,000 spent on demand generation. “It’s not AI-generated content,” Kyle says. His career began at Looker, where as the sixth employee he helped grow the company from having “friends and family as customers” to $110 million in revenue and a $2.5 “It’s not AI-generated content.

CMO 70

CMO Energy User-Generated Thought Leadership 70

Lusha

NOVEMBER 18, 2024

Job Titles: Find decision-makers, influencers, and users within your target accounts. Customer Acquisition Cost (CAC): This is how much it costs, on average, to get a new customer. It includes marketing and sales expenses. If this number is high, you should find more efficient ways to generate and nurture leads.

CRM 40

CRM Price Transform Communications 40

Sprout Social

SEPTEMBER 14, 2023

But it’s all too easy to get so wrapped up in reaching and acquiring new customers that your current customer base gets left in the dust. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base.

Customer Marketing 144

Customer Marketing Customer Branding User-Generated 144

Marketing Insider Group

NOVEMBER 30, 2021

One area companies often neglect to invest in is customer marketing. Making sure customers are successfully using your product or service and are satisfied after they’ve signed the contract can be a valuable way to ensure they stick around for the long haul. And many modern marketers know this. What is Customer Marketing?

Customer Marketing 144

Customer Marketing Marketing Strategy Customer Customer loyalty 144

Adobe Experience Cloud Blog

JULY 24, 2018

It’s not uncommon for today’s businesses to pour so much focus into signing contracts and filling funnels that the post-sale customer journey suffers as a result. So how do you bridge the gap from customer to advocate? Enter customer marketing. This is where your customer marketing program begins to come full circle.

Customer Marketing 107

Customer Marketing Customer Direct Mail Thought Leadership 107

Adobe Experience Cloud Blog

MAY 22, 2017

SEO is powerful for more than just inbound marketing. The tools of SEO, and the insights SEO strategies generate, are also highly effective in delighting and retaining customers in the post-sale enablement, adoption, and retention phases of customer marketing. They may also be considering additional purchases.

SEO 133

SEO Customer User-Generated Thought Leadership 133

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Buzz Marketing. Campus Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Adobe Experience Cloud Blog

APRIL 6, 2018

They drove home a valuable point that often gets lost in all the talk about generating demand and marketing to accounts: If your product helps your customers get promoted, it will spread like wildfire. In this post, I’ll explain how customer advocacy is a powerful undercurrent that helps products spread. Click To Tweet.

Promotion 134

Promotion Product Customer Thought Leadership 134

Base.ai

APRIL 18, 2022

If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.

Customer Marketing 52

Customer Marketing Management Customer Customer loyalty 52

Hubspot Marketing

MARCH 9, 2023

Comments on the video are overwhelmingly positive, with users commenting on how nostalgic the video was. If there’s anything marketers have learned about reaching millennials, it’s that nostalgia sells. Marketing News The latest marketing news and strategy insights. Twitter Blue is now available in 20 more countries.

Millennials 131

Millennials Customer User-Generated Marketers 131

Adobe Experience Cloud Blog

JUNE 17, 2013

Every business wrestles with the same challenge: how to increase revenue (or users / customers) most efficiently. Marketing automation enables businesses to optimize and automate e ngagement with your prospects with the right message at the right time through lead nurturing. What percentage of your customers are heavy users?

Customer 134

Customer Thought Leadership Customer Acquisition Acquisition Marketing 134

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. Here’s an overview of our pricing models.

Management 143

Management Transform Price User-Generated 143

Martech

JULY 25, 2022

There’s a positioning battle going on across B2B sales, customer, data, and marketing technology providers. Aiming to organize these diverse B2B solutions into a mega-category — we’ll call it “revenue technology” — the race is on to develop more modern, effective systems to generate customers and manage revenue.

CRM 115

CRM User-Generated Marketing Automation Platform Customer Journey 115

Hubspot Marketing

JULY 22, 2022

As a marketer, you know you have to spend money to make money. This is particularly true when you're trying to generate leads and acquire new customers. However, if there are ways to cut the cost of lead generation and customer acquisition without undercutting either metric. Marketing Channels with the Lowest CAC.

Customer Acquisition 132

Customer Acquisition Direct Mail User-Generated Influencer Marketing 132

Martech

FEBRUARY 22, 2024

“Who should the primary user of my CDP be?” However, a lot has changed in the marketing technology space. However, a lot has changed in the marketing technology space. It’s worth reconsidering who the user is for your CDP — especially in light of advances within “composable CDP.” Who are the CDP users historically?

User-Generated 113

User-Generated Transform Analytics CMO 113

Adobe Experience Cloud Blog

MAY 11, 2012

by Jason Miller Here at Marketo we are very excited about our upcoming 2012 Global User Summit. We have a stellar lineup of keynotes including LeadMD CEO & Chief Marketing Evangelist, Justin Gray. Please tell us a little bit about LeadMD and how your company aligns to deliver/support cloud services to your customers?

User-Generated 115

User-Generated CRM Marketers Marketing 115

Litmus

NOVEMBER 4, 2020

In this blog post, we interview Shazad Beharry, Senior Manager, Customer Marketing at AutoNation. We take a peek behind the marketer and the email-first omnichannel remarketing strategy that won them their Email First Excellence Award. Senior Manager, Customer Marketing. Shazad Beharry. AutoNation.

Telemarketing 111

Telemarketing Law User-Generated Price 111

Adobe Experience Cloud Blog

OCTOBER 1, 2013

For a growing portion of users, mobile is no longer a secondary, fill-in-the-gaps channel, but the primary way they go online. At 76 million strong in the US alone, Millennials are the largest generational market since the Baby Boomers. Looking beyond young adults, 34% of all mobile internet users are “mobile-mostly.”

Millennials 134

Millennials User-Generated Thought Leadership Marketers 134

Martech

JANUARY 22, 2024

Custom marketing technology-related personas The No. 1 challenge for marketers who are new to generative AI is crafting great prompts. DALL-E 3 is a powerful image generator that can not only do incredible things with images but can also do text as well. Keep reading for the full scoop. Start creating images now.

Transform 114

Transform CMO User-Generated Management 114

Hubspot Marketing

JUNE 1, 2022

In reality, opening an online store is half the battle — you also need a solid strategy for generating ecommerce sales. A great user experience is frictionless — one where the user can arrive at your website, browse around, and complete a purchase with ease. Some sites generate a popup the moment a customer enters the site.

eCommerce 116

eCommerce User-Generated Shoppers Promotion 116

Adobe Experience Cloud Blog

NOVEMBER 9, 2018

Representatives from support, sales, content marketing, social media, SEM, SEO, training, user experience, engineering should be included to get a more holistic picture. Each team member has a different view of what’s important to the user journey and what defines success and failure. Customer support. Voting: 5 minutes.

User-Generated 133

User-Generated Analytics Thought Leadership Price 133

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. The tactics share a common purpose and are designed to reach your company’s goals.

User-Generated 141

User-Generated Customer Journey Social Media Marketing Entertainment 141

Neil Patel

MARCH 2, 2021

Investors are more interested in providing the company with the resources it needs, partners are more committed to growth, and the company can use the improved profit margins to pass the value to its customers for a greater market position. per sale and generates $2.50 Total new customers generated in the year: 1,020,000.

Customer Acquisition 145

Customer Acquisition Customer CRM Customer loyalty 145

Martech

DECEMBER 28, 2023

We see this in the rate at which martech vendors released beta features to users over the past year. To accommodate growth, the business plans to deploy a CRM/MAP for customer marketing and customer service outreach. The consumer profiles were generated by ChatGPT. It’s a game changer for basic users of technology.

CRM 114

CRM eCommerce User-Generated Shoppers 114

Many Chat

MARCH 18, 2023

The brainchild of OpenAI , ChatGPT – Generative Pre-trained Transformer 3 – is a natural language processing tool driven by AI technology. No stranger to AI technology, OpenAI is the company behind DALLE•2, a popular AI art generator , and Whisper, an automatic speech recognition system. It will generate a new API key.

User-Generated 105

User-Generated Transform Shipping Customer loyalty 105

Hubspot Marketing

OCTOBER 31, 2023

Prompt : Create a detailed outline on the topic “Customer marketing for SaaS” following the BLUF approach. Generate Copy for Emails and Social Media Don’t have the time to create some juicy copy for your next social media post? Prompt : Create an email for our existing customers to introduce our latest feature, AI voiceover.

User-Generated 133

User-Generated Education Market Research eCommerce 133

Adobe Experience Cloud Blog

DECEMBER 5, 2017

Interactive content generates 4-5x more pageviews than static content, and social media is the perfect platform to showcase and explore interactive content. Quizzes can be used as a fun way for brands to engage customers. A great way to encourage engagement, provide a score users can share on their social media channels.

Thought Leadership 134

Thought Leadership User-Generated Promotion Education 134

Martech

JUNE 12, 2024

We know martech and demand generation strategies work best to engage prospects when brand recognition is present. So, why don’t we consistently use those strategies on existing customers with a higher brand understanding? Customer marketing and prospecting are not the same. Are you getting the most from your stack?

Customer 121

Customer Education Customer Acquisition User-Generated 121