Exposure Ninja

AUGUST 9, 2023

A go-to-market strategy (GTM strategy) is a detailed plan that outlines how a company or organisation will introduce and promote its products or services to the target market and customers. The main goal of a go-to-market strategy is to ensure a successful product launch and a successful lifespan for the product.

Marketing Strategy 98

Marketing Strategy Marketing Marketers Communications 98

Neil Patel

DECEMBER 16, 2021

It’s a great marketing strategy for building trust. Because of its separate geographic sites, Craigslist is especially useful for localized marketing efforts. Because you can anonymize yourself, it’s also a great platform to try new marketing templates and techniques. Utilize Facebook Live.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Unbounce

MARCH 30, 2023

Here’s what you need to know about AI marketing: What is AI marketing, anyhow? What are some types of AI marketing? Will marketers be replaced by AI? How do I add AI to my marketing strategy? What are some AI marketing trends? What is AI marketing? What concerns are there about AI?

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Rock Content

SEPTEMBER 20, 2023

Explore the Go-to-Market strategy concept. What Is a Go-to-Market (GTM) Strategy? A Go-to-Market (GTM) strategy is a strategic plan developed to position your new service or product for launch. Examples of when you need a GTM strategy include: Launching a completely new product or service.

Marketing Strategy 73

Marketing Strategy Customer loyalty Key Performance Indicator Marketing 73

Rock Content

APRIL 21, 2020

Making digital channels are a priority in your marketing strategy development. It isn’t only advised today but it is necessary to have a competitive, attractive voice to stand out in the market. The 7 steps for a marketing strategy development. Conduct a Marketing SWOT.

Marketing Strategy 52

Marketing Strategy Marketing Marketers Key Performance Indicator 52

Orbit Media Studios

JANUARY 26, 2022

You have to get the most out of your growth marketing strategy to get there. This article walks you through several ways to optimize your growth marketing strategy. Know Growth Marketing Isn’t Growth Hacking. An optimized growth marketing strategy knows what it plans to accomplish.

Marketing Strategy 63

Marketing Strategy Key Performance Indicator Marketing Marketers 63

Rock Content

MARCH 21, 2023

So the first tip to perform well on Google in other countries is to invest time understanding the needs of the new market, and create contents that will bring real answers to the market needs. There, you’ll find all the trends that matter in the Digital Marketing landscape. See you there!

Global Marketing 80

Global Marketing Marketing Strategy SEO User-Generated 80

Calvyn Lee Blog

DECEMBER 10, 2023

Have you heard of the marketing mix, also known as the four Ps of marketing? This framework is a foundational model for developing a sound marketing strategy. Just like the legs of a chair, if any of the four Ps are poorly executed, your entire marketing strategy can collapse. What Are the 4 Ps of Marketing?

Marketing Mix 130

Marketing Mix Price Promotion Education 130

Customers.ai

FEBRUARY 7, 2024

Aslam’s expertise isn’t just limited to Google Ads; he’s a digital marketing virtuoso, having co-founded Driven Mastermind and Nido Marketing, and co-authored “You vs Google,” a number one Amazon bestseller.

Transform 103

Transform eCommerce Non-Profit Advertising 103

Search Engine Land

NOVEMBER 1, 2023

In today’s expansive yet interconnected digital marketing landscape, creating a successful online presence requires a deep understanding of various marketing channels. As search marketers, the onus is on us to: Delve deeper into these emerging marketing channels. Learn their mechanics.

Retail 104

Retail Branding User-Generated SEO 104

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Neil Patel

APRIL 7, 2021

Diving into the psychology about how things become popular, Berger shares how six basic elements drive something to become contagious among a group of people—and how you can apply that idea of contagion to your marketing strategy. This Is Marketing: You Can’t Be Seen Until You Learn to See. Also available in audio format.

Marketing 128

Marketing Marketers Transform Digital Marketing 128

Sachs Marketing Group

DECEMBER 6, 2023

It’s a dynamic process that requires adaptability and a deep understanding of digital marketing trends and consumer behavior. This targeted approach allows for reaching specific demographics or geographic locations, making it highly effective for businesses looking to tap into new markets or reinforce their presence in existing ones.

Management 97

Management Advertising Advertisers Digital Marketing 97

Search Engine Land

MARCH 4, 2024

To prepare for that transition, marketers have worked to find alternatives to replace the third-party data that cookies once provided for their targeting efforts and to develop new marketing strategies that don’t rely on tracking user behavior on the open web. Adthena can be a valuable ally in this transition.

Advertising 117

Advertising Advertisers Marketing Strategy Customer 117

Neil Patel

AUGUST 23, 2021

That’s why we sought out the best digital marketing accounts to follow and added them to our feed. Niche: Digital marketing. Why Neil is Successful: A top 100 entrepreneur under the age of 35, Neil makes the complexities of digital marketing easy for the average reader. We know the feeling. Lilach Bullock.

Transform 128

Transform Marketing Marketers Digital Marketing 128

Sachs Marketing Group

JANUARY 5, 2024

Pay-per-click (PPC) advertising is a digital marketing strategy where advertisers pay a fee each time their ad is clicked. The Benefits of PPC Advertising PPC advertising is a powerhouse in the digital marketing world. What is PPC Advertising? Related: What is PPC Campaign Management?

Advertising 81

Advertising Advertisers Customer Acquisition User-Generated 81

Marketing Insider Group

OCTOBER 5, 2010

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty.

New Markets 75

New Markets Telemarketing Inbound Marketing Customer loyalty 75

Search Engine Land

JANUARY 10, 2023

Here are a few trends that I believe have some staying power and should be considered as you build out your 2023 search marketing strategies. That said, I think many digital marketers are already feeling the impact. They’ve not only expanded their ad offerings but also their geographic reach by about 70 new markets.

Market Trends 114

Market Trends Advertising Advertisers Marketing 114

Rock Content

JANUARY 6, 2024

10 Tips for Implementing Your Multilingual Content Marketing Strategy If you made it this far, you want to adapt your content into multiple languages. You need to come up with a strategy yourself. Here’s what you need to do to form a multilingual content marketing strategy. But where should you start?

Content Marketing 84

Content Marketing Marketing Marketers Global Marketing 84

Martech

JANUARY 28, 2022

But, with the right strategies in place, marketers will have a much easier time adjusting their campaigns. Adopt data-driven marketing strategies. While “data-driven marketing” sounds like a commonplace tactic, it’s actually a relatively new way of structuring campaigns.

Transform 119

Transform Fashion Health CRM 119

OnPassive Marketing

AUGUST 26, 2022

Increased Conversions: If someone becomes aware of your brand through a digital marketing campaign, there’s an increased chance that they’ll also convert into customers. Ways to Market Through Social Media. Digital marketing has become a more critical part of businesses in the past few years.

Customer Marketing 95

Customer Marketing Customer Social Media Marketing Digital Marketing 95

SmartBrief - Marketing

SEPTEMBER 25, 2023

We need to recognize that waning component when we examine the current marketing landscape. Are we too focused on digital? The advent of digital marketing has provided tools and platforms for measurement that many of us never imagined. Using a tool or new technology without understanding its purpose is usually dangerous.

Marketing 52

Marketing Marketers Digital Marketing Customer Journey 52

Martech

MARCH 31, 2023

” Keeping up with marketing needs With new marketing technologies continually emerging, it’s hard for Paaske and the Boomer Baby team to keep up. “It’s hard unless you have a full-time marketing expert,” she said. Contracting niche experts for limited projects is another matter.

Marketing 101

Marketing Marketers Food Email Marketing 101

Martech

MARCH 31, 2023

” Keeping up with marketing needs With new marketing technologies continually emerging, it’s hard for Paaske and the Boomer Baby team to keep up. “It’s hard unless you have a full-time marketing expert,” she said. Contracting niche experts for limited projects is another matter.

Marketing 101

Marketing Marketers Food Email Marketing 101

Rock Content

APRIL 12, 2024

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era.

Influencer Marketing 88

Influencer Marketing Marketing Marketers SEO 88

The CMO Survey

FEBRUARY 26, 2020

#1 – Growth Strategies. Spending on existing markets and offerings continues to dominate growth spending (at 54% of investment), while diversification (spending on new markets and new offerings) continues to be lowest at 10.4%. Marketers currently spend about 2.1% 6 – Marketer Optimism.

CMO 130

CMO Retail Price New Markets 130

Hubspot Marketing

MAY 14, 2019

Like many of the people who work in the industry, digital marketing was born in the 1990s. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing. The Ultimate List of Types of Marketing. Account-based Marketing. Buzz Marketing. Digital Marketing.

Stealth Marketing 144

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 144

Exposure Ninja

JULY 4, 2023

By understanding these misconceptions, you can make informed decisions about which AI tools to use and how to incorporate them into your marketing strategies. AI is a useful tool for us marketers — not an enemy. Is your digital marketing underperforming ? The possibilities are truly endless.

User-Generated 52

User-Generated eBook Marketing Marketers 52

Hubspot Marketing

APRIL 5, 2023

Demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services without trying to explicitly sell to them. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.

Inbound Marketing 122

Inbound Marketing Whitepaper Real Estate Non-Profit 122

Customers.ai

FEBRUARY 27, 2024

On February 22, the Ad Universe Summit took the digital marketing world by storm, packing a punch with its 5-hour marathon of cutting-edge advertising wisdom. Instead, let’s look at 21 key takeaways from the summit that you can add to your marketing strategies right now. Convert Website Visitors into Real Contacts!

Non-Profit 75

Non-Profit User-Generated Outbound Marketing Advertising 75

Sprout Social

AUGUST 5, 2020

Beyond just measuring your brand health and marketing performance, social listening is an extremely powerful tool for gaining insights around industry trends, product feedback and customer pain points. Even better, they can take the insights they uncover and use them to optimize their business operations outside of digital marketing.

Health 138

Health Product Digital Marketing Branding 138

Rock Content

APRIL 7, 2023

Content is and will continue to be an essential component of any successful marketing strategy. Add to that the many other marketing tasks you need to spend time on to ensure you’re reaching your target audiences in all the right places. Maybe it’s time to consider adding AI tools to your digital marketing toolbox.

User-Generated 60

User-Generated SEO eCommerce Price 60

Sachs Marketing Group

MARCH 14, 2024

This is often too much for busy business owners to tackle while running their businesses, so many opt to work with a digital marketing agency offering professional SEO services. Keywords also provide insights into market trends and customer behavior, allowing you to effectively tailor your offerings and marketing strategies.

SEO 52

SEO User-Generated Customer Journey Transform 52

Neil Patel

SEPTEMBER 3, 2021

While managing your website content used to be a time-consuming, exhaustive process that took hours of coding, new marketing technology has automated cumbersome processes, allowing marketers to dedicate time to other important pursuits. If you’ve been keeping an eye on the news, you know that data breaches are on the rise.

Direct Mail 131

Direct Mail Analytics Market Trends Email Marketing 131

Duct Tape Marketing

OCTOBER 8, 2023

Their job involves aligning business objectives with current marketing strategies while also staying abreast with changes in the digital marketing landscape. Key Takeaway: A fractional CMO is a part-time marketing leader who brings their expertise to help businesses refine strategies and achieve goals.

CMO 71

CMO Price Transform Marketing Strategy 71

Spiralytics

FEBRUARY 12, 2024

Search engine optimization (SEO) specialists have become pivotal to succeed in the dynamic world of digital marketing. They can tailor strategies to meet the dynamic requirements set by search engines, especially the world’s most popular one , Google.

SEO 52

SEO User-Generated Analytics Digital Marketing 52

Pam Didner

JANUARY 5, 2020

Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. The best B2B Marketing Conferences to kick off your Roaring Twenties of learning: B2B Marketing Exchange. Digital Summit Oregon. The Sales 3.0 Commerce Next.

Transform 105

Transform Marketing Marketers Digital Marketing 105