Calvyn Lee Blog

JANUARY 18, 2022

Surprisingly to me, a friend from Mexico introduce me CertiProf Digital Marketing Professional Certificate (DMPC) exam, and it is FREE at this moment. I will add this course into my list of free digital marketing course. What is Digital Marketing Professional Certificate (DMPC)? Drip marketing.

Digital Marketing 130

Digital Marketing Customer Acquisition Inbound Marketing Marketing 130

SocialPilot

APRIL 23, 2025

billion global social media users sharing and shaping opinions daily, social media is a crucial channel for PR. However, one wrong move, and you will find yourself in a PR crisis receiving instant backlash from large audiences that may even trigger a brand boycott.

PR 40

PR Branding Whitepaper Thought Leadership 40

Hootsuite

JANUARY 10, 2025

And that time is now, because data storytelling isnt a fairytale: its an effective visual marketing strategy that can help you build trust, engagement, and sales for your brand. We sat down with Vancouver-based digital marketing manager Leeann Froese of Town Hall Brands for expert insight on every chapter of data storytelling.

PR 125

PR Communications Management Food 125

Martech

MARCH 10, 2022

” Words from Tiffany Guarnaccia, founder and CEO of Kite Hill PR, a high profile agency in the adtech and martech space. “The difference with Tech For Good is, it’s a pitch for purpose-driven and pro-social technology companies. If anything, demand for PR rose sharply with the onset of the pandemic.

PR 104

PR Non-Profit Thought Leadership Energy 104

Orbit Media Studios

MAY 18, 2022

Whatever your digital marketing goals, visuals can help. Rank high in search… get shared on social… grow your email list… get your emails opened… keep your visitors’ attention… win links from other websites… get views on your videos… get registrants for your events… turn visitors into leads. This is one type of “digital PR.”.

PR 135

PR SEO Analytics Marketing 135

Hootsuite

MAY 28, 2025

It all depends on factors like: your budget, the extent of your influencer marketing strategy, and your digital marketing goals. In this post well talk only about influencer marketing tools. If youre looking for strategy guidance, check out our full guide to influencer marketing. Try it free today.

Influencer Marketing 109

Influencer Marketing Affiliate Marketing CRM Marketing 109

Orbit Media Studios

OCTOBER 30, 2024

In many places, dull has been institutionalized, especially in social media marketing. Upload it to PR services. We want to diversify how we reach this market and go beyond search and other digital marketing channels. Those activities look a lot like SEO, content marketing, PR and social media.

SEO 104

SEO Branding User-Generated PR 104

Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Social Media Marketing Stats.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading? billion by 2025.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Orbit Media Studios

DECEMBER 17, 2024

Audience research: Communities and PR opportunities This method comes from our friend, Liza Adams , who uses AI for marketing strategy and research. This may give you ideas for PR, event marketing and community engagement. Spend some time enhancing the data by adding a column for topics and categorizing your top posts.

Thought Leadership 116

Thought Leadership Copywriting SEO Marketers 116

Duct Tape Marketing

NOVEMBER 2, 2017

7 Ways to PR your Personal Brand on a Budget written by Guest Post read more at Duct Tape Marketing. We work online, shop online, socialize online. The old personal branding tactics of blogging or social media marketing may already be taking up all your spare time. Get Media Coverage. Host An Event.

PR 76

PR Branding Non-Profit Social Media Marketing 76

Neil Patel

FEBRUARY 9, 2021

Consumers started seeing brand interactions unlike anything they’d ever seen before, and the term guerrilla marketing was coined. With the start of the internet and social media, marketing to customers became a whole new undertaking. Stealth Guerrilla Marketing. 4 C ons of Guerrilla Marketing.

Stealth Marketing 139

Stealth Marketing PR Social Media Marketing Advertising 139

Neil Patel

MARCH 11, 2021

If you want to succeed with scalable link building, you need quality content that will warrant high PR (page rank). When you pass social signals to your tier 1 backlinks (i.e. sites that linked to you), you will ultimately boost their effectiveness and this will improve your overall Google rankings and get you that high PR you desire.

Real Estate 145

Real Estate PR Social Media Marketing User-Generated 145

Adobe Experience Cloud Blog

JANUARY 6, 2017

Lee Odden is the CEO at TopRank Marketing while also finding time to be an author, speaker, consultant on B2B content and influencer marketing, social media, PR, and SEO. The Ultimate Guide to The Best Marketing Conferences of 2017 https://t.co/Dc18ncYhcd . — John Jantsch (@ducttape) January 5, 2017.

Social Media Marketing 0

Social Media Marketing Whitepaper Thought Leadership Transform 0

SocialPilot

MARCH 26, 2025

Channels like PR, SEO, paid ads, and social media accord your brand the chance to own its space and rise above the competition. Lets explore how to calculate the share of voice of your brand across channels SEO, social media, PR, and advertising. Thats where you can use a social media management tool.

PR 45

PR Whitepaper User-Generated Advertising 45

Sprout Social

SEPTEMBER 2, 2022

We’ve gathered 32 of the best social media training resources and courses to help keep your growing team up-to-speed and yourself up-to-date. Org-wide social media marketing training. It’s all too easy for social media to become siloed from the rest of your business, or even the rest of your marketing team.

Social Media Marketing 143

Social Media Marketing Price Marketing Marketers 143

Hubspot Marketing

JANUARY 7, 2024

Digital Marketing Digital marketing refers to marketing through digital channels like search engines, websites, email, and mobile apps. In the last 30 years, the rise of the internet, smartphones, and big data has completely changed the way companies market and promote their products and services.

Copywriting 127

Copywriting CMO PR Social Media Marketing 127

Neil Patel

MAY 31, 2021

And what you’ll read next will probably come as a shock, as I don’t really view marketing in the same traditional way you read online. My company is NP Digital. It’s a digital marketing agency where we help companies of all sizes grow. That’s where I focus my marketing efforts… to grow NP Digital.

PR 145

PR Marketers Marketing SEO 145

Sprout Social

JUNE 24, 2019

Arcane is the original digital-first agency helping its client partners navigate the ever-changing technical and digital landscape. Check out its participation in our digital #SproutSessions series. B Squared Media. SSPR is an award-winning Digital PR Agency that pushes the boundaries of conventional public relations.

Non-Profit 94

Non-Profit PR Social Media Marketing Retail 94

Hubspot Marketing

JULY 10, 2019

B2B Digital Marketing. Every business, whether B2B or B2C should have a digital presence — which is comprised of paid ads, search engine optimization, a website, and any other place your B2B company is active online. Let’s walk through a handful of tactics that can strengthen your B2B digital marketing strategy.

B2C 145

B2C Social Media Marketing Marketing Marketers 145

Welcome Software

JANUARY 24, 2025

Why integrated marketing is the future Integrated marketing is the process of delivering consistency and relevance throughout your brand experience by aligning all your marketing channels, including: Content marketing Social media marketing Digital marketing Email marketing Paid marketing PR and comms It's all about solidifying alignment across the (..)

Marketing Strategy 52

Marketing Strategy Key Performance Indicator PR CMO 52

Hootsuite

SEPTEMBER 21, 2023

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 A social media metric is a number that quantifies a particular action or behavior related to your social media account.

Social Media Marketing 116

Social Media Marketing Key Performance Indicator Marketing Marketers 116

Buffer Marketing

SEPTEMBER 5, 2023

You’re not *just* a social media person You don’t *only* need a minute of someone’s time You’re not *somewhat* sure what the business needs to do You’re a subject matter expert in business critical fields of Social Media, PR or Comms.

PR 123

PR Social Media Marketing Management Analytics 123

Hubspot Marketing

MAY 12, 2025

Shaken espressos made a comeback (as long as theyre associated with short n sweet blondes), and, oddly, interactive guerrilla marketing caught a second wind (or whiff?). I think its safe to say that 2025, thus far, has been a chaotically charming year to be both a marketer and, in turn, consume it.

Gen Z 67

Gen Z Fashion User-Generated Digital Marketing 67

Sprout Social

DECEMBER 9, 2020

Agency’s social media services offerings need to be a defined, integral part of any package or proposal moving forward. . Refine and define social media services . On the other hand, only 4% stated that social is an afterthought. .

PR 134

PR Price Education Analytics 134

Hubspot Marketing

NOVEMBER 25, 2019

With a growing number of people connecting to social networks, having a social media strategy is vital to your digital marketing success in 2019. You probably already know that a lot of time and effort comes with successful social media management. AI is for Every Social Media Marketer.

Price 145

Price User-Generated Social Media Marketing Management 145

Marketing Insider Group

APRIL 7, 2011

Want to become a B2B Marketing Insider? And there are many amazing writers who share their experience in B2B marketing, social media, digital marketing and demand generation. So began my love affair with B2B marketing and communications. There are a lot of great blogs out there.

B2C 103

B2C PR Real Estate Communications 103

Sprout Social

SEPTEMBER 12, 2022

On a broader scale, they connect you to an unparalleled level of expertise that can extend beyond social—23% and 13% of agencies in our agency pricing and packaging of social media report offered SEO and PR services, respectively. In their own words: The performance marketing partner for modern brands.

Management 98

Management Real Estate Branding Food 98

Marketing Insider Group

JANUARY 24, 2013

Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. B2B_Chat – # B2BChat – Weekly Twitter chat for B2B marketers – 8 p.m. DougKessler - Doug Kessler – Creative Director & Co-founder of Velocity, B2B marketing agency to the stars.

PR 112

PR Whitepaper CMO Marketing 112

Sprout Social

SEPTEMBER 18, 2023

Remove siloes within marketing and sales teams Oftentimes, sections of the marketing teams are functioning in separate bubbles. The advertising team may not know what the content team is doing and the PR team is unaware of what the customer marketing team is up to.

Social Media Marketing 144

Social Media Marketing Marketing Marketers Influencer Marketing 144

Marketing Insider Group

DECEMBER 7, 2010

The first was the Harvard Business Review’s “ Branding in the Digital Age: You’re Spending Your Money in All The Wrong Places &# written by David C. Edelman, who is the co-leader of McKinsey’s Global Digital Marketing Strategy practice. Related Posts: What Is The Future Of The Social Media Role?

Telemarketing 96

Telemarketing Inbound Marketing Transform Customer loyalty 96

Marketing Insider Group

JANUARY 6, 2020

DigiMarCon Digital Marketing Conference. DigiMarCon conferences make up the largest digital marketing conference series in the world, bringing together some of the most thought-provoking speakers from all over the world. Social Media Marketing World. Digitalsummit.com. Friends of Search Amsterdam.

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

Customers.ai

DECEMBER 12, 2023

Website / URL * Grade my website Ecommerce Platforms Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their products, ensuring a smooth and enjoyable shopping journey for customers. Identify who is visiting your site with name, email and more.

eCommerce 107

eCommerce PR User-Generated Marketing 107

Orbit Media Studios

MAY 24, 2023

For our examples here, we’ll pretend we’re a social media marketing agency focused on helping nonprofits with fundraising. Our buyer is in a marketing leadership role and has fundraising and event promotion goals. Taylor is often challenged to translate their digital marketing efforts into concrete KPIs.

Non-Profit 133

Non-Profit Health Finance Social Media Marketing 133

Hubspot Marketing

DECEMBER 13, 2023

As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. While every inbound marketing agency is slightly different, they have one thing in common: a focus on helping businesses attract customers by creating helpful content.

Inbound Marketing 104

Inbound Marketing PR Manufacturing Marketing 104

Hootsuite

SEPTEMBER 16, 2022

This is especially when you choose one with good marketing capabilities. marketing chatbot examples. Domino’s promotional PR stunt. News outlets across the world picked up on the PR stunt, spreading awareness and solidifying Domino’s brand personality as the off-beat joker it is. Here are three of the top (and most fun!)

PR 124

PR Whitepaper eCommerce Retail 124