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SHEIN’s Digital Marketing Strategy

Exposure Ninja

SHEIN is based in China but ships to 220 countries. In 2011, SHEIN was focused on selling wedding dresses, with some women’s apparel on the side, functioning in a similar way to a drop shipping company. Because of this, SHEIN offers free shipping on orders over £35 and free 60 day returns. SHEIN’s Website and App.

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The Struggle to Monetize WhatsApp’s Massive User Base

Calvyn Lee Blog

billion monthly active users but only generates around $1 per user per year. Meanwhile, platforms like YouTube, TikTok and Instagram earn significantly more revenue per user. A Lifelong Battle to Turn Users into Revenue Since launching in 2009, WhatsApp has relied heavily on investor funding to stay afloat.

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AI-powered martech releases and news: Feb. 8

Martech

The SOCi AI Marketing Transformation Index (registration required) is based on responses from more than 300 digital marketers to questions about AI utilization in marketing and plans for its use. Privacy, cited by 52% of those surveyed, is marketers’ top concern regarding AI in marketing.

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How to Navigate Your Digital Marketing Strategy During Coronavirus

Power Digital Marketing

The population of active online users is drastically increasing, and they’re not exactly sure where to turn to for information. The easiest way to reach your audience at this time is through the messages you send through your digital marketing efforts. COVID-19 Digital Marketing Strategy by Channel.

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6 Trending and Cutting-Edge Digital Marketing Strategies You Need to Know

Adobe Experience Cloud Blog

Author: Ellen Gomes As digital technology continues to expand and mature, digital advertising strategies are evolving to keep up. From social, to search, to big data, the opportunities for marketers today are endless. Some ads even offer the user an incentive for watching the full ad. So how do you keep up with the times?

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12 Holiday Marketing Ideas that Attract Customers

Sachs Marketing Group

The holiday season can be a lucrative time for businesses, but it requires planning and a strategic approach to digital marketing based on research and customer insight. This guide delves into twelve effective holiday marketing ideas that can elevate your brand and boost sales.

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The Ultimate Guide to Social Media Marketing (2023 Edition)

Jeff Bullas

We speed date, eat fast food, use emojis instead of words, pay for overnight shipping, and get started with social media without knowing why or what to expect. Nowadays, it’s becoming clearer every day that social media is one of the most powerful marketing tools businesses have ever seen. billion global internet users, and over 2.8