CXL

MAY 27, 2022

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. Omnisend’s whitepaper discussing the benefits of choosing an ecommerce-first email provider is an example of one such lead magnet. This episode , for example, features Lucas Walker, Marketing Lead at Gorgias , an ecommerce helpdesk.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Duct Tape Marketing

JANUARY 20, 2022

If someone discovers your book, John, your new one coming out, you know, directly marketing, I'm going to, if someone reads that and loves that book, what are they gonna do? They're gonna explore more books on marketing and it will only facilitate more reading. It was very competitive. I wanted to destroy the competition as an author.

eCommerce 95

eCommerce Marketers Marketing CRM 95

Neil Patel

JUNE 23, 2021

The Americommerce ad below talks about being the “Best eCommerce Solution.”. This is a great marketing tactic and will get them noticed on the search engines. It’s direct, to the point, and it isn’t one bit confusing. Volusion and Shopify do a great job talking about the convenience and benefits for their customers.

Copywriting 138

Copywriting User-Generated Communications Advertising 138

Litmus

JULY 21, 2021

Where an ecommerce business may only deal with customers, the likelihood is that a nonprofit’s stewardship journey will need to steward: Volunteers who are gearing up for a big event to collect donations from the public. Differentiate between transactional and direct marketing.

Non-Profit 110

Non-Profit Law eCommerce Email Marketing 110

Chief Martec

JANUARY 10, 2022

The pandemic massively accelerated ecommerce, catapulting both the Amazon Empire and the Shopify Rebel Alliance to new highs. This has a ton of implications for marketing and martech, but perhaps the greatest is the opportunity for direct Marketing-Generated Revenue. What exactly is “The Digital Firm” you ask?

Finance 138

Finance B2C Transform User-Generated 138

Use Insider

SEPTEMBER 15, 2023

Send Web Push coupon codes to retrieve browse abandoners Cart and browse abandonment is a major challenge faced by eCommerce marketers. However, their effectiveness depends on how well the coupons are integrated into the overall marketing plan. Is coupon a direct marketing?

Customer Journey 52

Customer Journey Customer Customer loyalty Marketers 52

Customers.ai

OCTOBER 1, 2024

Without a tempting offer, a direct marketing campaign stands little to no chance to succeed. Other examples to increase conversions in your direct response campaigns include time restrictions, giveaways, and information highly sought out by your target audience. Instead, you’re asking them to buy a specific product.

Marketers 52

Marketers Marketing Advertising Advertisers 52

Digital Marketer

JUNE 15, 2023

In 2023, the total live commerce market in China is projected to cross $700 billion. Imagine the impact you can have if ecommerce brands add it to their digital marketing activities. Because it’s a more direct marketing tool as compared to other tools like Google ads, sponsored posts in social media feeds, or TV ads.

Market Trends 81

Market Trends Digital Marketing Marketers Marketing 81

Duct Tape Marketing

DECEMBER 11, 2019

So for the nine years we’ve been doing different projects and it’s anywhere from eCommerce to entertainment, consumer websites, to kind of like a mix between the messaging apps and a almost entertainment app. And then went into messenger marketing. Mike Yan: And now you’re entering into this world where 2.5

Marketers 47

Marketers Marketing Communications User-Generated 47

Econsultancy

DECEMBER 13, 2021

Alternatively, head over to our Covid-19 ecommerce stats roundup and our roundups focusing on fashion and grocery. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. 2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8%

Advertising 52

Advertising Advertisers Retail Shoppers 52