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Klaviyo vs Mailchimp: Which Email Marketing Platform Is Better for eCommerce?

Exposure Ninja

When Exposure Ninja started in 2012, there were only a few email marketing platforms. That said, two that always come up in conversations about eCommerce are Mailchimp and Klaviyo. But which is the best for your eCommerce business? Klaviyo’s templates are much more focused on selling and promoting products.

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How Shein and Temu threw a bomb at eCommerce conventions

Businesses Grow

Shein and the eCommerce revolution Shein is offering basement-level prices — think $3 for a bikini — and yet seems to be pulling off fast deliveries, respectable quality, and responsive customer service. But the advertising and promotions offer even deeper discounts on already low prices. Again … what?

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5 Essential Ecommerce Marketing Strategies for 2022

AWeber

But to get there, you may need to revaluate the ecommerce marketing strategies available to you. The industry is constantly evolving which means you need dynamic ecommerce marketing ideas to ensure that you always achieve the best ROI (return on investment) on your ecommerce marketing campaigns.

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When to use direct mail vs email marketing

Ariyh

new customers who have not yet made a purchase), while email marketing is more effective for customers who are already active buyers. The research did not test variations in strategy and sequencing of email and direct mail. Focus on email marketing for people who have already purchased from you (e.g.

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6 must-have, underused email marketing automations

Martech

Our client portfolio is heavy in ecommerce, hospitality and food and beverage, which are particularly ripe verticals for email automation. We’ll also look at misconceptions that keep marketers from putting these into play — and tech options to enable them. Must-have email automations in focus 1. Get MarTech!

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Getting Started with Behavioral Email Marketing

Neil Patel

According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. Along with that, automated emails delivered 29% of all email marketing purchases with fewer than 2% of email sends. Recently , behavioral email marketing showed high promise of sales.

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How Ecommerce Transformed Marketing 

Digital Marketer

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed the way we market? First, let’s look at how ecommerce affected the balance of the economy.