Calvyn Lee Blog

DECEMBER 4, 2023

Doing marketing without a strategic plan leads to failure. As a business owner, you need a clear, actionable marketing plan guide to reach your goals. This comprehensive guide walks through the 10 essential steps for crafting an effective marketing plan from scratch. Master a few core channels first.

Marketing Plan 130

Marketing Plan eCommerce Marketers Marketing 130

Marketing Insider Group

FEBRUARY 5, 2024

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Hootsuite

NOVEMBER 28, 2022

Market research. For example, if you’re building an ecommerce shipping app, read threads to see what users like and don’t like about their current provider, features they wish existed, or what would make them switch. For a more detailed process, check out our guide to Reddit market research. Social listening.

Branding 124

Branding Gen Z Affiliate Marketing User-Generated 124

Hubspot Marketing

NOVEMBER 30, 2022

To help you, we've come up with a step-by-step checklist for a successful product launch and gathered the best product launch tips from a HubSpot Product Marketer. Whether you call it “market research,” or “customer development” it's key to learn about what drives your customer. Learn about your customer.

Product 145

Product Food Product Marketing Market Research 145

Use Insider

DECEMBER 16, 2023

Insider’s 360-degree view has helped companies unify their data, build personalized customer journeys, and execute their marketing plans with extremely fast time to value: Clarins used Insider’s unified customer view to drive a 45% increase in lead capture and a 30x ROI in 12 weeks. Recently viewed products. Custom criteria.

Customer 103

Customer eCommerce Customer Journey Food 103

Hubspot Marketing

MAY 30, 2022

eCommerce Planning Kit. Planning ahead can save you time and heartache later. This kit includes a marketing plan that guides you through market research, target market, channels and vendors, and more. Sales Excel Templates. E-commerce stores come with many moving parts.

Key Performance Indicator 145

Key Performance Indicator Marketers Marketing SEO 145

Duct Tape Marketing

APRIL 14, 2024

Or a Fractional CMO who has worked only with national eCommerce companies might not be the best fit for your local service based remodeling company. Your fractional CMO should work with you to understand your overall objectives and develop a marketing strategy that supports those goals.

CMO 93

CMO Transform Communications Marketing Plan 93