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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences. Not much time on your hands?

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. This article touches on the many advantages of using social media in education. Manage brand reputation.

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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

Use them to narrow down your targeting efforts—and boost your social impact. LinkedIn general demographics. LinkedIn education demographics. Here are just a few key numbers to keep in mind for context: 675+ million users worldwide. 303 million monthly active users. 12% of US users visit the site daily.

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Social Media Marketing: The Ultimate Guide

Hubspot Marketing

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

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Top Social Media Manager Interview Questions and Answers [2023]

Hootsuite

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ).

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Are Brands Investing in Social Media Communities in 2023? We Asked 1,200+ Marketers

Hubspot Marketing

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community.

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Decoding generative AI: Top LLMs and the app ecosystems they support

Martech

Which marketing tasks could benefit from the help of AI tools? Target users. For a more in-depth approach to building an AI strategy, check out my article, “ Decoding generative AI: How to build a basic genAI strategy for your marketing organization.” What does your business need to do with AI? Available resources.

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