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How to Create Your Own Influencer Media Kit (+ Examples from Influencers)

Buffer Marketing

Landing paid partnerships as a creator doesn’t necessarily require a huge following — but it does require a professional influencer media kit.  Enter: a media kit.   You need your media kit to be accurate, professional, and most importantly, unique — just like your content.

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A guide to multichannel marketing for one-person marketing teams

Search Engine Land

Adopting an “action first, planning later” mentality may be tempting – especially for early-stage startups – but this approach will only cause more headaches later when you’re forced to make time-consuming changes to a large number of pages or delete entire projects en masse. Speaks to your target audiences. Start with the company website.

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How to Manage a Social Media Crisis and Save Your Job: 9 Tips

Hootsuite

Time moves at a different pace on social media. Because no matter how careful and cautious you are with your content, a social media crisis always has the potential to strike. Luckily, a social media crisis doesn’t have to mean the end of your brand’s reputation. What is a social media crisis?

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How to Create Beautiful Instagram Carousel Posts (Free Templates)

Hootsuite

Instagram carousel posts are one of the most engaging formats on social media right now. Hootsuite’s own social media team finds that, on average, their carousel posts get 1.4x Have you ever thought about how color can change the way you react to a product launch, social media campaign, or landing page?

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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Let’s face it - social media marketing in 2023 is harder than ever. With social media and the marketers who use it moving at the speed of light, keeping up with new platforms, trends, and algorithm updates isn’t easy. Brands with an engaged social media community will win audiences.

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The Complete Guide to Using Facebook Chatbots for Business

Hootsuite

For brands trying to stand out in a crowded online marketplace, this is not a good look. First, let’s look at some quick stats to set the stage for how much of your potential audience is accessible through Facebook Messenger: Chat and messaging are the most-used types of websites and apps, followed by social networks.

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What Social Media Marketers Actually Think About Clubhouse

Hootsuite

What a thrilling time it has been for Clubhouse , the live-audio social platform that’s enjoyed a rapid journey from buzzy must-have app to Silicon Valley investor bait to subject of gleeful scorn to panicked defendants against copycat features , all in a matter of months. Social audiences like “live” content. The verdict?