Hubspot Marketing

MAY 7, 2025

This free template allows you to sort your social media content in a spreadsheet that's designed to help you track the day, time, and social media channel on which everything you create is being promoted. The New Rules of Marketing and PR David Meerman Scott's book on digital marketing is an international bestseller and is worth every penny.

Social Media Marketing

Hubspot Marketing

APRIL 8, 2025

The top three categories are Entertainment & Pop Culture, Memes & Humor, and Technology. More importantly, the best reviews are organic and not overly promotional. That means that in that space, you cant self-promote. Obvious or over-the-top self-promotion. Niche communities and hobbies (32%). Other no-nos?

Gen Z

Hubspot Marketing

JUNE 30, 2025

We're looking for a social media manager to manage our social media accounts by implementing strategies and tactics that grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company. Run regular social promotions and campaigns and track their success (e.g.,

Management

Sprout Social

MARCH 27, 2025

On TikTok, the name of the game is entertainment (even more than other platforms), so brands have the opportunity to lean into product edutainment with influencers. Many creators also monetize through affiliate marketing and channel memberships, giving brands the opportunity to collaborate on exclusive content and promotions.

Gen Z

SocialPilot

FEBRUARY 11, 2025

Branding: Fashion, music, and entertainment brands dived in, creating their own versions to boost engagement. PR & Media recognition: Multiple media outlets like Adweek and Forbes mentioned it as a masterpiece ad. Viral Example An excellent example is Ryanair s use of funny trends to promote its brand.

User-Generated

Sprout Social

MARCH 18, 2025

Dicks Sporting Goods: Dicks Varsity Team rallies around in-store promotions Dicks Sporting Goods equips athletes of all kinds to achieve their dreams. This promotion was a well-timed effort given their strategic reinvestment in the UK market, helping them grow customer loyalty and expand to new audiences.

Health

SocialPilot

JUNE 26, 2025

You can promote lead magnets like free guides, webinars, or industry reports using native LinkedIn posts or ads (if budget allows). Promote lead magnets or events by targeting roles, industries, and company sizes with precision. Carousels, quick tips, and relatable memes perform better than pure promotion.

Gen Z

Martech

JUNE 16, 2025

Buyers are tired of cookie-cutter CEOs who speak in abstractions, and they’re choosing to follow leaders who speak plainly about their failures, unconventional paths and beliefs, not just the talking points the PR department approved. But it isn’t that simple. Today’s buyers are moved by: Results (i.e., And novelty.

Thought Leadership

Sprout Social

SEPTEMBER 1, 2021

As brands find new channels and avenues to promote their products, there’s no shortage of data to track and measure. This will give you an idea of which publications to focus on for your outreach and PR efforts. Entertain them. The sheer amount of performance data available often leaves marketers overwhelmed. Inspire them.

PR

Adobe Experience Cloud Blog

AUGUST 26, 2014

We keep our content, social, and PR teams closely aligned, so that blog posts containing new announcements, releases, or awesome new content assets are firmly on the calendar weeks in advance. You can map time-sensitive content ahead of time. Once you’ve plugged your social schedule into a calendar, it’s that much easier to share.

PR

Adobe Experience Cloud Blog

NOVEMBER 21, 2016

Social influencers are bloggers, social media personalities, or industry experts who have developed large and loyal followings by being insightful, entertaining, engaging, transparent, humorous, and—most importantly—human. From there, it began to grow in the industry as more and more PR professionals adopted it. Image: PESO Model.

Content Marketing

Adobe Experience Cloud Blog

MARCH 9, 2015

Event attendees will be treated to a variety of entertainment, from themed cocktails to an interactive GIF Photobooth. To host a truly great event, you need to consider how each of your marketing channels can be used to promote or support your event. PR: Traditional PR won’t allow for too much creativity here, but that never stops me!

PR

Hubspot Marketing

JANUARY 19, 2024

Content creators are individuals who craft media to entertain or educate viewers. For example, Modern Millie's video shows viewers how to use a service called STAN, but she mentions early on in the video that she is not being paid to promote the service. However, not every creator crafts content to promote a brand or generate income.

Gen Z

Adobe Experience Cloud Blog

JULY 14, 2014

At Marketo, the blog falls under our content marketing function; other companies consider their blog to be a function of PR. On our blog, however, it’s more like the 10-1-1 rule — we hardly run any promotional content at all. After all, your blog is the voice of your company – not just a voice of your company.

Thought Leadership

Marketing Insider Group

MAY 16, 2023

What robots can do is give human writers a starting point via suggested topics or outlines, ultimately freeing up time for humans to write even funnier, more entertaining, and engaging content. Build your subscriber list, share high quality content, and promote your brand regularly. Medium or Substack account (without paywall).

SEO

Marketing Insider Group

JULY 10, 2014

Julie Long: “PR companies like GolinHarris have realigned their company structure to account for the 24-7 connected consumer business model through the creation of holistic engagement centers. What role do you think content marketing has specifically played in helping to change the PR industry?”. “I f5823b ;">. We are too smart.

Content Marketing

Adobe Experience Cloud Blog

DECEMBER 1, 2014

At Marketo, our infographics serve 2 main purposes—1) we use them to entertain our audience, get social shares, and get hits on large publications such as Mashable and Inc. Not Promoting Your Infographic. So you want to make sure you have a promotion plan nailed down.

Thought Leadership

Neil Patel

MARCH 15, 2021

Pull a PR Stunt. If you want that first sale fast, pulling a PR stunt could do the trick. Much like viral videos, a PR stunt has the potential to propel your brand into fame. A PR stunt consists of doing something unusual, outrageous, hilarious, or remarkable enough to be worthy of media attention.

PR

Orbit Media Studios

MARCH 29, 2023

Really a great plan would combine all of these elements (topics, formats, promotion channels) and mix in a few more. They fit nicely in a chart under three columns: creation, promotion and measurement. It’s useful and maybe entertaining. Collaborators Who helps to create and promote this content? It’s comprehensive.

Marketing Strategy

Sprout Social

MARCH 22, 2021

Rather than focus on selling, most B2B companies use social as a top-of-the-funnel marketing channel, specifically for content promotion and awareness. Social media is the perfect place to make it happen, providing a place to promote bite-sized pieces of content that highlight all of the above. Educating audiences.

Education

Search Engine Land

FEBRUARY 2, 2024

Leverage SEO to promote your podcast Podcasts are increasingly popular and convenient for busy lifestyles, suitable for commuting or exercising. Competition will never be this low again,” said Fiona Fraser, Director of Pow PR and podcast expert. Optimizing titles and descriptions. Using transcripts. Optimizing show notes.

SEO

Adobe Experience Cloud Blog

DECEMBER 17, 2013

Once you’re able to tear your eyes away from adorable cats doing adorable cat things, you’ll notice the actual purpose of the site: promoting animal adoption! With the comments box at the bottom of the screen, viewers were not only able to interact with other Christmas Cats enthusiasts, but also tell the two entertainers what to do.

Thought Leadership

Hubspot Marketing

SEPTEMBER 18, 2018

You might’ve heard of these folks — we typically refer to them as marketers , content writers , or PR professionals. There are a variety of reasons to tell stories — to sell, entertain, educate or brag. entertaining. Don’t forget to share and promote your story! Every member of an organization can tell a story.

Entertainment

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting

AWeber

APRIL 11, 2024

4 - Publish highly-shareable, non-promotional content Every time someone shares your content, it exposes your brand to a new audience. 13 - Email marketing Use email marketing to promote your events, contests, and collaborations: Send an email invite to your subscribers and encourage them to share it with friends. #14

Non-Profit

David Meerman Scott

JANUARY 9, 2024

The government of South Korea recognizes the opportunity to use social media to promote the country and its culture to boost tourism, investment, and goodwill. Squid Game reached number one on Netflix in 94 countries , including the United States and the United Kingdom.

Entertainment

Sprout Social

JUNE 24, 2019

SSPR is an award-winning Digital PR Agency that pushes the boundaries of conventional public relations. Thin Pig Media (TPM) is a full service marketing agency with extensive expertise in the hospitality, gaming and entertainment industries, serving clients in four countries. Mindstream Interactive. and Canada. Page 1 Solutions, LLC.

Non-Profit

Hubspot Marketing

JULY 10, 2019

If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. Customers are seeking deals and entertainment (which means marketing needs to be more fun ). Unlike B2C customers who respond best to emotions and entertainment, B2B customers look for logic and positive ROI.

B2C

Search Engine Land

JUNE 21, 2024

Content-based link building is a strategy used in SEO to acquire backlinks by creating and promoting high-quality content. Digital PR Create newsworthy content like original research, surveys or industry reports. What types of content tend to earn the most links? If your resource truly adds value, you can earn a high-quality link.

PR

SocialPilot

DECEMBER 7, 2023

Every other day, you get a newer update on one of the channels you use for promotion. How can you know about these updates and leverage them for an enriching promotional scheme? The hosts offer a mix of insightful and entertaining content that will definitely keep you hooked. And this begs the question. What’s more?

Social Media Marketing

Sprout Social

AUGUST 23, 2022

Creators shouldn’t sacrifice entertainment value or authenticity for dollars and cents. You have multiple options based on your content, audience and promotional strategy. Put promotional links in your video descriptions. Below is an example of how creators can promote their own products in a video description.

Real Estate

Rock Content

NOVEMBER 18, 2015

It may not include information that’s new or trendy, but it should provide good advice, be entertaining, or solve a problem for potential readers. You blast it socially, you put it in an email, you feature it on your blog or website, and if it’s something big, you might even do some PR around it.

Entertainment

Sprout Social

MAY 24, 2022

As consumers turn to social media for everything from education to entertainment and more, the channel’s role in a successful integrated marketing strategy expands. Earned media is any external promotion that your brand earns organically. Now, social strategies apply to more than just owned media. Owned media examples. Your website.

Key Performance Indicator

AWeber

FEBRUARY 13, 2024

The videos don’t promote its product, but they do appeal to its audience and generate consistently high engagement. Create a landing page to promote your lead gen content. Include valuable tips, ideas, or promotions that are exclusive to the people on your email list. Send regular email newsletters to your entire list.

Non-Profit

Sprout Social

FEBRUARY 7, 2022

It’s where they go for information, entertainment or to share what’s on their mind. Just having a PR agency doesn't get you organic coverage! To get PR today, you have to: • Create moments as a brand • Insert yourself into culturally relevant conversations • Do things that another brand hasn't (yet).

PR

Hootsuite

NOVEMBER 2, 2022

Pro: You get fresh, engaging content promoting your business. Sponcon , otherwise known as sponsored content, is a form of influencer marketing in which brands pay creators to make and promote content that features their brand. This BTS from a green-screened dancing pitbull is pretty entertaining. What is sponcon?

Branding

Duct Tape Marketing

MAY 26, 2020

Product promotion (be careful with how you go about this, your podcast should be entertaining and educational, not “salesy” if you want it to truly be effective). The purpose of the interview is to educate or entertain the host’s audience. How to promote your interview. Affiliate marketing. Let’s dive in.

Entertainment