Hootsuite

NOVEMBER 9, 2020

Don’t throw your TikTok marketing strategy out the window just yet. Learn how to set TikTok up for business and how to tackle TikTok influencer marketing and more. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Oh you like strategy?

Marketing Strategy 145

Marketing Strategy Marketing Marketers Fashion 145

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

Video Marketing 144

Video Marketing Marketing Strategy Entertainment Marketing 144

OnPassive Marketing

APRIL 26, 2022

Facebook marketing strategy allows for a more personal touch for your target audience. Learn the essential Facebook marketing tips to help you grow your small business with greater efficiency and effectiveness. A successful social media marketing strategy targets a unique audience and your existing customers.

Marketing Strategy 61

Marketing Strategy Marketing Marketers Promotion 61

Jeff Bullas

JANUARY 30, 2023

Trends can be seen in many different areas, such as fashion, technology, and societal attitudes. Fads are mostly seen in pop culture, fashion, and consumer products. So my blog monetization included speaking gigs, consulting contracts, workshops, influencer marketing campaigns and more. A bit ironic really.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

SocialPilot

FEBRUARY 21, 2024

of marketers are likely to use the platform for influencer marketing campaigns. Do you want a piece of this pie and engage your target audience like all these marketers are getting? You need to follow the correct influencer marketing strategies. What is Instagram Influencer Marketing?

Influencer Marketing 90

Influencer Marketing Fashion Marketing Marketers 90

Sprout Social

APRIL 29, 2024

According to The 2024 Influencer Marketing Report almost half of all consumers make purchases at least once a month because of influencer posts. This shows that when influencers showcase a product or brand, their followers trust their recommendations and take action based on their endorsements. million followers. million followers.

Branding 61

Branding Fashion Food COS 61

Businesses Grow

JANUARY 17, 2024

Shein has been around longer, but since the pandemic, it has become the number one fashion retailer in the world. The fascinating marketing case study here is the non-intutive way they did it. They continue to build loyalty by introducing 1,000 new products a day and offering incentives for customers to earn loyalty points.

eCommerce 113

eCommerce Fashion Shoppers Retail 113

Adobe Experience Cloud Blog

JANUARY 13, 2012

For B2B marketers, social media marketing ranks seventh in terms of budget importance trailing old-fashioned postal direct mail according to 2012 B2B Marketing Benchmark Report conducted by Marketing Sherpa and sponsored by Marketo. Where is social media in your B2B marketing budget?

Social Media Marketing 115

Social Media Marketing Direct Mail Fashion Marketing 115

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). What this means for your social media marketing strategy.

Social Media Marketing 140

Social Media Marketing Marketing Marketers B2C 140

Econsultancy

DECEMBER 6, 2021

Combined with a similar uplift in spend on marketing and sales collateral, this indicates brands are pivoting their products and services to keep up with heightened longer-term demand borne from Covid-19. Social CPM grew 41% year-on-year in Q2 2021. Another trend in the pipeline is the rise of audio formats on social media.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

OnPassive Marketing

AUGUST 10, 2022

With the popularity of Pinterest and Instagram, there’s no doubt that people are looking for new products. But how do you go about getting your products in front of potential customers? Does Pinterest Promote Your Products? Once you create your board, you must start sharing some of your best product photos and videos.

Promotion 62

Promotion Product Manufacturing Fashion 62

Hubspot Marketing

SEPTEMBER 12, 2022

Gen Z's love for platforms like TikTok and Twitch caused many companies to switch up their marketing tactics —turning to strategies like influencer and social media marketing. However, there's a new generation that is expected to change the marketing landscape even more: Gen Alpha. Who is Gen Alpha?

Gen Z 116

Gen Z Millennials Fashion Manufacturing 116

Hootsuite

OCTOBER 25, 2021

Customers are already looking for you on social media. 44% of all internet users regularly look up brands on social media networks. All you gotta do is deliver the quality content they want and have a half-decent (OK, fully -decent) product or service. Using social media is important now more than ever.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Digital Marketer

FEBRUARY 13, 2023

Starting a business can be overwhelming, but leveraging the power of Pinterest to market your products or services doesn’t have to be. Whether you’re just getting started on the platform or looking for advanced tactics and strategies to enhance your current Pinterest marketing strategy, this guide has you covered.

Social Media Marketing 83

Social Media Marketing User-Generated Marketing Marketers 83

Digital Marketer

SEPTEMBER 23, 2022

If yes, you should incorporate the progressing idea of digital marketing in your branding strategy. Digital marketing uses technologies and online avenues to promote your products and services to people beyond your service area. Email Marketing Nevers Falls Out of Fashion.

Market Trends 90

Market Trends Digital Marketing Transform User-Generated 90

Hubspot Marketing

APRIL 25, 2022

Through our own surveys, we found that 65% of social media marketers who leverage TikTok plan on increasing their investment in 2022. Leveraging TikTok Influencer Marketing. If you’re a marketer looking to start leveraging the app , or increase your investment, a great way to do so is via influencer marketing.

Gen Z 111

Gen Z Influencer Marketing Social Media Marketing Finance 111

Hootsuite

NOVEMBER 24, 2022

That’s why the small businesses that stand out during the holiday season are the ones that connect with the unique wants and needs of their customers, get bold with their marketing strategies, and create thumb-stopping content that’s sure to get people talking. What is Pantee? Flipping the script with a ‘Blackout Friday’ campaign.

Branding 89

Branding Fashion Retail Customer Acquisition 89

SocialPilot

JANUARY 21, 2024

Let’s take an example of a fashion content creator whose channel consists mostly of product hauls or movies. This makes this feature a perfect opportunity for you to experiment with your TikTok marketing strategies. Try out various ways of using TikTok stories to reach and engage with your audience. Yes, definitely!

Social Media Marketing 81

Social Media Marketing Fashion Branding Management 81

Sprout Social

JANUARY 24, 2024

How to choose the right metrics for influencer marketing Choosing the right metrics for influencer marketing begins with setting specific, measurable and time-bound goals aligned with your broader social media marketing strategy. The Q3 2023 Pulse Survey showed that 24% of marketers use SEO tools (e.g.,

Influencer Marketing 96

Influencer Marketing User-Generated Key Performance Indicator Analytics 96

SocialPilot

FEBRUARY 8, 2024

Businesses worldwide embrace influencer marketing to advertise their brands, products, or services to a wider audience. According to an IMH report, about 60% of brands incorporate at least ten influencers in their marketing campaigns. The purpose is to reach the target market, increase brand awareness, and boost sales.

Influencer Marketing 86

Influencer Marketing Non-Profit Communications Price 86

Hootsuite

AUGUST 10, 2022

These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. In this blog post, we’ll take you through all the ins and outs of KOLs: what they are, why they’re great for marketing and how to find the right KOL for your brand. Gain support from experts.

Marketing 107

Marketing Marketers Influencer Marketing Social Media Marketing 107

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 110

Social Media Marketing Marketing Strategy User-Generated Marketing 110

Sprout Social

MARCH 31, 2022

Product showcases, reviews and recommendations. Product-centric posts and recommendations dominate the platform. This signals a huge window of opportunity for marketers and advertisers. TikTok’s emphasis on community and sharing empowers brands to make connections with customers while also showing off products in action.

Gen Z 119

Gen Z Entertainment Law Fashion 119

Hootsuite

JANUARY 13, 2022

Chances are you’ll snap a pic and post it on your social profiles. Or maybe you’ve received a fancy new product, and you post an unboxing video to your YouTube channel? UGC acts as authentic social proof that your product is worthy of buying. More cost-effective than influencer marketing. Not clued in just yet?

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Sachs Marketing Group

AUGUST 4, 2023

This comprehensive guide unpacks ten actionable social media marketing strategies to boost your brand visibility, engagement, and conversions on Instagram. This ensures that your content reaches the users most likely to be interested in your products or services.

Promotion 52

Promotion User-Generated Social Media Marketing Transform 52

Many Chat

APRIL 18, 2022

Seeing businesses share their products and services on Instagram is nothing new. Since the social media platform was founded in 2010, 78% of marketers now use Instagram to increase brand awareness and position their businesses in front of potential customers. Diversify your marketing strategy.

User-Generated 98

User-Generated Fashion Food eCommerce 98

Buffer Marketing

AUGUST 30, 2023

Word-of-mouth marketing Whether you’re selling products tied to your personal brand or are just simply looking to grow your following and engagement, fostering a sense of community among your followers could become an important part of your social media marketing strategy.

Social Media Marketing 93

Social Media Marketing Manufacturing Communications Fashion 93

Hootsuite

OCTOBER 21, 2021

Here’s how to master the fine art of the TikTok hashtag to ensure your TikTok marketing strategy will make a splash in the thrashing white-water rapids of today’s hottest social network. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021.

Food 145

Food User-Generated Fashion Promotion 145

OnPassive Marketing

OCTOBER 14, 2022

It’s also a valuable platform for promoting events, product launches, and special offers. Instagram is a visual-based social media platform with over 800 million active users. It’s ideal for fashion, beauty, travel, food, and lifestyle businesses. Critical Factors To Consider When Choosing The Best Platform.

Fashion 78

Fashion Food Analytics Target Market 78

SocialPilot

JANUARY 21, 2024

Marketers understand that people trust the words of influencers rather than their own. So, when these same influencers promote any relevant brand’s product or service, they are likely to try them. I’ve found influencer marketing dramatically expands our brand’s reach and authenticity. What is Influencer Marketing?

Influencer Marketing 93

Influencer Marketing Transform Promotion User-Generated 93

Neil Patel

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

Transform 145

Transform Marketing Marketers Millennials 145

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Let’s get started.

Entertainment 128

Entertainment User-Generated Gen Z Transform 128

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?

Marketing Strategy 71

Marketing Strategy Telemarketing Customer loyalty Transform 71

Scoop.it!

OCTOBER 13, 2022

They also help you identify opportunities to improve the performance of your social media marketing strategy by showing where there are gaps in your existing strategy or areas where improvement is required. Social media analytics tools track things like clicks, likes, and shares.

Analytics 86

Analytics Millennials User-Generated Fashion 86

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?

Marketing Strategy 62

Marketing Strategy Telemarketing Customer loyalty Transform 62

Hubspot Marketing

MAY 10, 2019

In this guide, we’ll answer that question along with some others including what a Twitter marketing strategy is, how you can use Twitter for your business , and what tips and tricks you can implement to help you improve your marketing efforts on the platform. What is a Twitter marketing strategy? Let’s get started.

Marketing 145

Marketing Marketers Analytics Promotion 145

Hootsuite

DECEMBER 13, 2022

Ah, the age-old social media marketing trick: ask a question to encourage comments. Pair these cool captions for TikTok with glamour shots of your products or service that embody your brand’s aesthetic. Many of them could also work for beauty or fashion brands. That’s where your TikTok marketing strategy comes in.

Gen Z 106

Gen Z Entertainment SEO Social Media Marketing 106