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Amazon’s AI shopping assistant Rufus is live for all U.S. customers

Search Engine Land

Rufus may change how shoppers discover and research products, potentially altering the customer journey and how it allows advertisers to target customers on Amazon ads. Updates on fashion trends and the latest tech. Customers can ask questions about products, comparisons and buying considerations. Why we care. By the numbers.

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Shein Revenue and Usage Stats

Backlinko

Shein is one of the largest fast-fashion retailers worldwide, shipping to customers in over 150 markets. Shein claimed an 18% market share worldwide within the fast fashion category. In 2023, shoppers worldwide downloaded Shein 261.94 billion in sales worldwide in 2023. In the US, Shein had 46.9 billion 2017 $1.55

Gen Z 100
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Online grocery shopping to rise during 2024 holiday shopping season

SmartBrief - Marketing

Unwrapping This Season’s Shopper Spending Plans ” points to a robust upcoming fourth quarter for retailers overall with 76% of shoppers planning to maintain or increase gift purchases this holiday season. Coveo’s “ Gift or Grinch?

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5 Best brands on Pinterest to learn from

Sprout Social

Affirm Affirm is a buy now, pay later service shoppers use to buy products from their favorite brands online. Rather than hard-hitting news stories, its Pins focus on fashion, travel and cooking. It partners with retailers across numerous industries—everything from auto and home goods to clothing, electronics and travel.

Gen Z 135
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How to Use Shopper Generated Content to Personalize Your Emails

Litmus

Whether it’s using the right imagery, creating urgency, or guiding shopping decisions, achieving an exceptional brand experience separates your business from the competition and keeps satisfied shoppers coming back. By combining your CRM data with online behavior, you can craft a shopping experience tailor made for any audience or shopper.

Shoppers 105
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How live social shopping is driving brand results

Sprout Social

For example, during a live social shopping event, a fashion brand might showcase a new dress while viewers ask, Does it run true to size? The following trends keep shoppers hooked and turn these livestreams into must-watch events. or Can you show how it looks with heels?

Branding 124
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The 2025 guide to (aesthetic) Pinterest marketing

Hootsuite

And in the wild west of home decor and fashion trends, freelance Content Marketer, Strategist and previous Editorial Associate and Curation Specialist at Pinterest, D’Loraine Miranda , says, “having a presence on Pinterest can give your brand credibility.” When it comes to Pinterest marketing, the results speak for themselves.

Gen Z 119