Remove Finance Remove Millennials Remove Place Remove Promotion
article thumbnail

Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups. 6 Factors That Differentiate Millennials and Gen Z.

Gen Z 145
article thumbnail

7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

There are many reasons to use social media to promote your business. Here are 7 social media promotion ideas to explore instead, and how to execute them. Why promote your business on social media? 5 steps to promote your business on social media. There’s a place for every business on social media, but it’s not everywhere.

Promotion 142
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ultimate Guide to Instagram Influencer Marketing for Brands

Hubspot Marketing

How to Find the Right Instagram Influencers to Promote Your Brand How to Work With Instagram Influencers What is Instagram influencer marketing? Instagram is saturated with millennials and Gen X, who have more disposable income than Gen Z. Instagram’s search bar and the HubSpot Marketing Hub are two simple places to start.

article thumbnail

This Month: International Women’s Day, Coke’s “Masterpiece” Campaign, and More!

TechWyse

That being said, many interesting updates and campaigns took place, and we’re here to fill you in on all the details so that you don’t get left behind. Lastly, 81% of millennial women say that “social media” is the best way to communicate with brands. You might even have a hard time recalling everything you did this month.

Gen Z 52
article thumbnail

The modern search landscape: How and where to reach your target audience

Search Engine Land

searchers between the ages of 18 and 24 go to TikTok or Instagram when looking for a place for lunch, according to Google’s own internal research. Ecosia launched in 2009 and like DuckDuckGo, it promotes privacy as an alternative to more mainstream search engines. However, nearly 40% of U.S. Not selling data to advertisers. In the U.S.,

Shoppers 114
article thumbnail

5 New Social Media Platforms Marketers Should Watch in 2019

Hubspot Marketing

But, if your role specializes in social media, audience growth, or online engagement -- or if your company targets the early-adopters in Gen-Z or millennial age groups -- you'll still want to be on the lookout for platforms that could gain momentum later on. What type of content or post could we use to promote our brand on the platform?

Gen Z 145
article thumbnail

Online Advertising: Everything You Need to Know in 2018

Hubspot Marketing

They can choose the objective of their ad campaigns, the type of ad they promote, and the targeting of their ads, which can get incredibly granular. Dynamic Ads automatically promote products to people who have expressed interest in them on your website, app, or somewhere else on the internet. With almost 1.5