Hubspot Marketing

SEPTEMBER 12, 2022

Gen Alpha kids are also sometimes called "mini millennials" because they are the children of Millennials, are believed to have a really close relationship with their parents, and are likely to have similar consumer habits. That's because millennial parents are extremely conscious of the products they use. "As

Gen Z 115

Gen Z Millennials Fashion Manufacturing 115

SmartBrief - Marketing

JANUARY 21, 2024

Facing global warming, pandemics, mental health issues and much more, the time has come for us to pause and reflect. The desire for brands to speak up is in fact on the rise according to a new report from Morning Consult , especially among younger consumers including millennials and Generation Z.

Product 81

Product Branding Gen Z Health 81

Neil Patel

FEBRUARY 23, 2021

Millennials taught us new ways of viewing our socio-political world. Most of their parents are Millennials. Similarly, we can expect Gen Alpha to reject traditional forms of marketing , much like their Millennial parents did not long ago. They’ll likely expect their workplaces to offer mental health coverage and resources.

Millennials 128

Millennials Health Education Gen Z 128

Hubspot Marketing

DECEMBER 19, 2023

Badminton, where players use racquets to hit a shuttlecock across a net, might be the next big hit among Gen Z and Millennials, per Pinterest. This trend will show most clearly in the consumer app space – think fitness, health, nutrition and productivity.

Gen Z 99

Gen Z Non-Profit Millennials Shipping 99

Martech

APRIL 19, 2022

63% say they are concerned about data privacy when gaming, which is a bit lower than Millennials (66%) and Gen X (70%). Gen Z users are also more open to companies making use of their data than older metaverse denizens. Meaningful relationships. These are also positive associations for brands if they participate.

Gen Z 115

Gen Z Millennials Health Branding 115

Sales Force: CMO

AUGUST 2, 2022

Each of the five generations currently in the workforce — The Silent Generation/Traditionalists, Baby Boomers, Gen X, Millennials and Gen Z — have different lived experiences that shape their perspectives, values and working styles. According to the World Health Organization, about 6.3 The effects go well beyond work.

Gen Z 89

Gen Z Millennials Health User-Generated 89

Hubspot Marketing

JULY 30, 2023

Social media takes the lead for product discovery among Gen Z, Millennials, and Gen X, beating out internet search. When it comes to actually buying products on social media, over one in five Gen Z, Millennial, and Gen X social media users have made an in-app purchase in the past three months.

Social Media Marketing 143

Social Media Marketing Gen Z Global Marketing Millennials 143

Neil Patel

MARCH 25, 2021

Blog posts and articles can answer those health, feeding, grooming, and other questions. Millennials are the largest pet-owning demographic in the U.S., APPA President and CEO Bob Vetere says, “We know this generation is willing to pay more for quality products and services to improve the health and well-being of their pets.

Millennials 129

Millennials Food Shoppers Health 129

Businesses Grow

MARCH 18, 2024

SXSW 2024 seemed more somber as attendees pondered deep fakes, the existential nature of AI, humanoid robotics, quantum computing, inclusivity, and mental health. Gen Alpha is 0-10 years old so this came through interviews with their Millennial parents. I took pages and pages of notes — this is a serious learning opportunity!

Gen Z 126

Gen Z Transform Energy Thought Leadership 126

Neil Patel

DECEMBER 28, 2021

This part of the Search Trends report breaks down searches by different topics, including: culture economy entertainment environment health and wellness news and events philanthropy representation sports. In 2019, Gen Z officially outnumbered millennials, tallying 32.2 Search for Topics Using the Search Bar.

Gen Z 115

Gen Z Health Entertainment User-Generated 115

Martech

JANUARY 4, 2023

The CEO of Zen Media, Shama has been named “Zen Master of Marketing” by Entrepreneur Magazine, “Millennial Master of the Universe” by FastCompany and a LinkedIn Top Voice in Marketing four times. LinkedIn: MattHeinz (51K followers). Blog: Matt on Marketing. Shama Hyder. ” Website: Brass Tack Thinking. Twitter: @AmberCadabra (80.5K

CMO 124

CMO Millennials Marketing Marketers 124

Martech

MARCH 1, 2024

Millennials and Gen Z are rapidly entering the B2B buying group. Interestingly, in response to health-related concerns, McDonald’s announced in 2004 that it would discontinue automatically suggesting the SuperSize option with every order.) This last one is a biggie. They expect to do business through digital channels.

Gen Z 133

Gen Z Pharmaceutical Customer Acquisition Marketing 133

Content Marketing Institute

JANUARY 22, 2019

A patient journey complicated by the need for ongoing care can present health care industry marketers with a distinct set of informational challenges. But Cleveland Clinic is among a number of digitally savvy health care organizations rising to the occasion with its patient portal and MyChart system. Click To Tweet.

Gen Z 108

Gen Z Content Marketing Health Millennials 108

Adobe Experience Cloud Blog

JANUARY 11, 2019

However, consumers, especially millennials coined ‘digital natives,’ are on the cusp of surpassing baby boomers as the nation’s largest living adult generation, according to population projections from the U.S. The social platform has teams that review anonymous reports of posts by individuals who seem to need mental health support.

Millennials 134

Millennials Thought Leadership CMO Marketing 134

Content Marketing Institute

SEPTEMBER 6, 2018

Finalist: Project of the Year; Best Health Care/Medical Publication) HIMSS is a global, not-for-profit organization that was looking to strengthen its leadership position as an influential patient-health advocate. HANDPICKED RELATED CONTENT: Does Your Health Care Content Hold the Cure for Customers in Crisis? Beyond Silence.

Content Marketing 80

Content Marketing Health Millennials Entertainment 80

Hubspot Marketing

NOVEMBER 17, 2020

An entertaining and informative podcast is an opportunity to build brand awareness among Millennials and Gen Z. The number of people listening to podcasts on mobile apps increased 60% between 2018 and 2019, and millennials drive that growth. Podcasts reach younger audiences. Podcast listeners are growing fast.

Gen Z 144

Gen Z Millennials Inbound Marketing Entertainment 144

Moz

MARCH 30, 2020

Aside from the health and safety of the population, finance cuts most to the emotional core of this pandemic. There are a lot of jokes going around about Gen Zs and Millennials trying to convince their Boomer parents to stay inside. Health and fitness. Health is, unsurprisingly, a vital category right now. Journaling.

Health 95

Health Entertainment Finance Millennials 95

Neil Patel

MARCH 18, 2021

Generation X has often been ignored as marketers instead targeted the larger baby boomer and millennial generations. There are about 65 million Generation X, and they outspend millennials by 41 percent and baby boomers by 18 percent. The X refers to the variable “x,” allowing them to be named but perhaps not limited by one definition.

Millennials 127

Millennials User-Generated Shoppers Transform 127

Sprout Social

MAY 21, 2019

50% of millennials use Pinterest every month. One out of every two millennials use Pinterest every month. Social-savvy millennials are used to planning their future and looking for new ideas on the platform, and they’re increasingly likely to buy the things they Pin. 27% of marketers are already using Pinterest.

Millennials 111

Millennials Shoppers Food User-Generated 111

Hubspot Marketing

FEBRUARY 27, 2023

Millennials ranked Instagram as their favorite social media app in 2022. The industry that had the highest cooperation efficiency with Instagram influencers was Health Care, where influencer posts were 4.2x More than half of the global Instagram population is 34 years of age or younger. Source ) 17. Source ) 18. Source ) 19.

Gen Z 145

Gen Z User-Generated Marketing Plan Millennials 145

Hubspot Marketing

SEPTEMBER 13, 2022

This is what Millennials and Gen Z are calling quiet quitting. This was reportedly driven by low or stagnant wages, high cost of living, health concerns relating to the COVID-19 pandemic, and a desire for remote work. Ever had a job where you clocked in, kept your head down for 8 hours, and clocked out? What’s quiet quitting?

Gen Z 95

Gen Z Millennials Health Management 95

Hubspot Marketing

JANUARY 20, 2020

Burnout is so common that the World Health Organization now classifies it as a legitimate health condition. This condition especially impacts millennials. When this happens, you can run into one of the most dreaded mental conditions: burnout. While burnout is common, it isn't just isolated to people who dislike their jobs.

Energy 112

Energy Health Millennials Marketing 112

Econsultancy

DECEMBER 1, 2021

This light-hearted and humorous approach reflects the sentiment of much of the Twitter community, as well as of the comedians themselves as Twitter looks to encourage its Millennial and Gen Z audience to sign up to Blue. It’s time to flex those Twitter fingers and take it to the next level ????

Gen Z 52

Gen Z Health Retail Millennials 52

Content Marketing Institute

FEBRUARY 5, 2019

BMO Harris Bank offers a lesson on engaging millennials. When BMO Harris Bank (BMOHB) wanted to increase consideration among millennials beginning their journey to financial independence, it went for the unexpected. Growing a younger customer base is crucial to any financial service company’s future success.

Branding 100

Branding Millennials Entertainment Transform 100

Sprout Social

JANUARY 3, 2022

Napping can help improve both heart and brain health, so the next time you feel tired, why not indulge in a soothing snooze? No matter your role or who you market to (B2B or B2C, Millennials or Boomers, etc.), With posts like this, they can (and should) monitor how people respond to track public sentiment about this new offering.

Millennials 141

Millennials Social Media Marketing B2C Market Research 141

Marketing Insider Group

NOVEMBER 11, 2019

The new face of creativity is data-driven,” argues Prodeep Bose, EVP of growth and innovation at The Bloc, a health creative agency. When Shell marketing executives realized Millennials had become the largest car-buying segment of the population, they made the decision to change their creative to reflect that shift.

Transform 102

Transform Millennials Health Marketing 102

Martech

NOVEMBER 29, 2021

“I’m a Black millennial woman and my expertise lies in engineering and tech. “One of the new ones that’s coming out is ‘Social Determinants of Health.’ Recruiting diverse talent is one thing. Retaining it is something else. ” Now, however, KeepWOL is getting inspiration from its customers.

Health 106

Health Millennials Finance Entertainment 106

Sprout Social

JUNE 22, 2021

At any given time there are millions of active streamers on Twitch, making it an ideal platform for brands looking to target younger audiences like Millennials and Generation Z through live video. For Mental Health Awareness Month, brands like Headspace and Trill Project partnered with Tumblr to create content for the Post it Forward blog.

Customer 119

Customer Gen Z User-Generated Health 119

Sachs Marketing Group

JULY 11, 2023

On the other hand, a tech startup offering a fitness tracking app might target health-conscious millennials who are tech-savvy, follow fitness influencers on social media, and prefer to exercise outside the gym. Remember, the key to effective marketing is knowing your customer.

Digital Marketing 63

Digital Marketing Marketing Strategy Whitepaper Marketing 63

Marketing Insider Group

NOVEMBER 21, 2022

Working long hours and putting work over personal life is becoming increasingly unpopular with today’s millennial workforce. The workers of next year and beyond favor a more balanced approach – working smarter rather than harder, with more importance placed on the value of mental health and general wellness.

Event Marketing 112

Event Marketing Food Millennials Health 112

Hubspot Marketing

NOVEMBER 6, 2019

If you choose to run an ad solely based on topics, instead of keywords, you might run that same dumbbell ad and choose a theme of "health and fitness." Recently I was perusing a Forbes article, "How These 6 Millennials Travel The World For A Living," when I came across an ad for Delta. Delta Example.

Millennials 86

Millennials Food Advertising Advertisers 86

Neil Patel

APRIL 20, 2021

These days, most of us are selling to a new generation of customers: the millennials. Millennials are a unique set of people born between 1982 and 2000 and making up 26% of the world’s population. Over 23% of millennials hold a bachelor’s degree or higher, making them the most educated generation in history.

Millennials 137

Millennials User-Generated Education Advertising 137

Neil Patel

DECEMBER 21, 2021

Millennials are even more loyal to inclusive brands. This stock library features disabled Black, Indigenous, and people of color with a wide range of disabilities and health issues. At the same time, it raises the profile of your brand with everyone. Inclusive content sells better, too.

Millennials 132

Millennials Health Advertising Advertisers 132

DIY Marketers

MAY 15, 2022

MillennialTalk focuses on discussing the latest trends with millennials. WinnieSun helps people learn how to invest and build health and mental wellness. #DigiBlogChat is a chat for digital and social media enthusiasts. It covers blogging, social media, and web design tips. MillennialTalk 7pm: Hosted by @MillennialTalk. WinnieSun 2pm.

Manufacturing 52

Manufacturing Millennials Social Media Marketing Health 52

Neil Patel

SEPTEMBER 13, 2021

Additionally, it examines the effects of social media on people’s mental health and how it affects society as a whole. It captures how Billy McFarland’s vision for his company, Fyre Media, was not only to promote musicians but to put on a new kind of luxury concert experience for millennials who were bored with Coachella and other festivals.

Transform 136

Transform Marketing Marketers Millennials 136

Duct Tape Marketing

MARCH 4, 2020

I have four millennial aged children and their buying habits or the way that they consider who they’re going to buy from, who they’re going to stay with are substantially different than mine, I think. And what I would say is that all of us are becoming millennials. Micah Solomon: What do millennials want?

Customer 68

Customer Millennials Transform User-Generated 68

Neil Patel

DECEMBER 29, 2020

Take Chase Bank’s tweet ostensibly advising a Millennial. The caption read: After 2 weeks of multiple health screens and asking everyone to quarantine, I surprised my closest inner circle with a trip to a private island where we could pretend things were normal just for a brief moment in time. The same goes for memes.

Content Marketing 145

Content Marketing Gen Z Entertainment Food 145